Literature Review The Literature Review represents relevant literature and theories which this research focuses on. Social media is defined as “the use of technology combined with social interaction to create or co-create value” (Jantsch‚ 2008). It is an emerging channel for marketing around the globe. In the modern days where social media is widely used‚ what needs to be communicated to the customers is‚ in a way‚ determined by them (Kietzmann‚ Hermkens‚ McCarthy‚ & Silvestre‚ 2011‚ p. 242)
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A Literature Review on International Business Introduction Engaging in international business is one of the most important factors that a businessman must consider in order to gain more financial strength and stability for his company. One reason of investing to other countries provides a much larger opportunity for growth. But the success of a business also depends on choosing the right country to transact with‚ and having the ability to negotiate with that country in terms of their rules and
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(2006) 412–419 available at www.sciencedirect.com journal homepage: www.intl.elsevierhealth.com/journals/jden Review The bleaching of teeth: A review of the literature Andrew Joiner * Unilever Oral Care‚ Quarry Road East‚ Bebington‚ Wirral‚ CH63 3JW‚ UK article info Article history: Received 15 December 2005 Accepted 16 February 2006 abstract Objectives: To review current knowledge of tooth whitening with respect to external bleaching methods. Data: The scope is the external bleaching
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The purpose of this literature review is to evaluate the influence episiotomy’s have on postpartum pain. In the first study by Leeman et al. (2009)‚ the purpose was to evaluate the pain associated with genital trauma‚ labor care‚ and different incidences during birth from a group of healthy women who had few instances of episiotomies and delivered vaginally. The sample size consisted of 565 midwifery patients that were at least eighteen years of age. These women signed consent forms allowing their
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Review of Related Literature and Studies According to George Epstein “Computer is an electronic device that performs calculation and processes information. It handles vast amount of facts and figures and solves complex problems at incredibility high speeds. A computer can processes many kinds of information‚ from book titles and customers account numbers to chemical formulas and words from ancient Greek texts. It handles all such data in the form of numbers. Retired General Melchor P. Rosales
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LITERATURE REVIEW Definition of ’Brand Awareness ’ The likelihood that consumers recognize the existence and availability of a company ’s product or service. Creating brand awareness is one of the key steps in promoting a product Brand Awareness is the extent to which a brand is recognized by potential customers‚ and is correctly associated with a particular product. Expressed usually as a percentage of target market‚ brand awareness is the primary goal of advertising in
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Andrew Bogenschutz Professor Rafaei ENGL 2089 Literature Review July 22‚ 2015 “Optimizing Utilization of the Respiratory Therapist” Traditionally the role of the respiratory therapist has been heavily dictated and rather limited by the physician’s orders. For seemingly as long a respiratory therapy has been a recognized medical discipline‚ therapist have had to endure working under this physician-directed approach‚ until recent developments prompted an in-depth look into the overall efficiency
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Literature Review Music has always played an important role in the communication of culture. In the Caribbean people listen to many genres of music‚ but dancehall is the most prevalent. The Trinidad Express (2013) states that‚ “Jamaican dancehall music dominates the airwaves of the Caribbean.” It is heard frequently through various means which causes children to be immensely affected. They highly esteem dancehall artists and view them as role models. Therefore they learn from what their role models
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REVIEW OF LITERATURE (Michael S. Lane‚ Gerald L. Blakely‚ 1990): Management development programmes are increasingly being studied and evaluated‚ regarding their efficiency and effectiveness. Presents the results of a survey of 155 directors and vice-presidents of personnel and human resource management departments regarding the current status of their management development programmes. The results indicate that management development programmes do not seem to differentiate between levels of
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Literature Review Caarne L. White Capella University Authors Note Caarne L. White‚ Department of Counseling‚ Capella University‚ Minneapolis‚ MN caarnew@gmail.com Abstract The purpose of this paper is to provide the reader with a literature review of the topic proposed for completion of the final project. Bullying has become an ongoing global phenomenon. In particular are bully/victim behaviors and its impact on bully-victim cycles with K-12 students. This project
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