Article 1 : Writing a Literature Review What is a Literature Review? A literature review is a survey and discussion of the literature in a given area of study. It is a concise overview of what has been studied‚ argued‚ and established about a topic‚ and it is usually organized chronologically or thematically. A literature review is written in essay format. It is not an annotated bibliography‚ because it groups related works together and discusses trends and developments rather than focusing
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Store environment componants 1. Introduction: store environment as a research topic first known at 1973 by Kotler‚ who first release the expression “Atmospherics” and defined it as "the effort to design buying environments to produce specific emotional effects in the buyer that enhance his purchase probability ”(Kotler‚ 1973.p.50). Researchers and marketers over the period of almost 60 years exert an impressive effort to elaborate store environment’s criteria‚ they have attempted to increase
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How to write a literature review . In order to write the literature review effectively‚ you will need to understand first the purpose of the literature review. Why is it necessary to write a literature review? The main purpose of the literature review is to provide an overview of relevant literature published on a research topic. It is therefore important that you have a clear idea of the topic or question that you would like to be enlightened on. This is the reason why you need to write your
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Store History The Focus Hypermarket is a company under the umbrella brand of Garden Fresh‚ which has established supermarkets in various countries in the Middle East including Dubai‚ Kuwait etc as well as three cities in Kerala-Cochin‚ Trivandrum and Calicut. The Focus Hypermarket in Calicut was started in 2008‚ and the vision of the store was to help the “family live a healthy‚ easy and comfortable life”‚ according to the manager of the Calicut store. The image of the store was gathered from a
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Literature Review on Strategic Management with Emphasis on Porter’s Theories as Applied in Current Decision Making Abstract This review provides an overview of a few of the key topics that have defined the strategic management field since the later twentieth century. Strategic planning‚ strategic planning frameworks and strategy implementation issues are discussed both from a historical and modern perspective. Michael Porter’s frameworks and generic strategy provide an excellent backdrop
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Assignment On Retail Management (Visit to Metro Mall) To:Prof. Vrushali
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OFFICE LAYOUTS OPEN PLAN OFFICE • The open plan office is a large open room which is no dividing or partitions. • Road Transport Department also found an open work area. • Employees gathered in a large area to facilitate the monitoring carried out. • This section will accommodate Executive Officer‚ Chief Clerk‚ Clerk and Office Assistant. Staff will be monitored by the Executive Officer and Chief Clerk. ADVANTAGE OF OPEN-PLAN OFFICE • Most appreciate the sense of community that
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Gender and Leadership Literature Review 1. Introduction Leadership theories and literature describe what leaders should do and on the other hand literature also exists on what leaders actually do‚ the former are prescriptive and the latter are descriptive (Bratton et al; 2005). Leadership style is a relatively consistent set of behaviours that characterise a leader (DuBrin; 1995). The main leadership theories encompass the trait‚ behaviour‚ contingency‚ power
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Running head: LITERATURE REVIEW 1 Literature Review and Conceptual Framework Juvenile Diversion Programs/IPS Julie I Carter
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Location Make sure your store is in a prime location and is easily accessible to the end-users. Do not open a store at a secluded place. Floor Plan The retailer must plan out each and everything well‚ the location of the shelves or racks to display the merchandise‚ the position of the mannequins or the cash counter and so on. Straight Floor Plan The straight floor plan makes optimum use of the walls‚ and utilizes the space in the most judicious manner. The straight floor
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