REVIEW OF RELATED LITERATURE In 1922 Walter Lippman ‚ newspaper columnist‚ first posed the idea that the mass media shapes public perception with images. Lippman’s notion‚ based on the public’s limited first-hand knowledge of the real world‚ created the foundation for what has come to be known as agenda-setting. The agenda-setting theory maintains the media plays an influential part in how issues gain public attention. Conceptualized over time‚ agenda-setting is the dynamic process "in which
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Present and Future of Olympic Marketing. Summary: This dissertation is dedicated to the analysis of Olympic marketing as the implicit side of Olympic movement; evaluation of past‚ present and future profiles of Olympic marketing. Research literature review There’s a list of research papers dedicated to commercialization of sports in general. At the same time‚ there’s apparent deficit of studies‚ dedicated directly to the problem of Olympic marketing‚ due to the specificity and complexity of the
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Literature Review 2.1 Introduction In the concrete industry‚ there are large amounts of concrete being produced around world. The quantity demand will reach $105.2 billion by the year 2015 in the world market for readymix concrete (Global Industry Analysis‚ 2014). Hence concrete quality becomes more and more important‚ because it refers to the quality of building construction and the capital usage efficiency of company. Furthermore‚ product quality is
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REVIEW OF RELATED LITERATURE This investigatory project aims to make use of rambutan peeling extracts that is high in phenolic compounds such as tannin and saponin that exhibits antioxidant activity and antibacterial activity against pathogenic bacteria. Although the seeds contain such compounds the peeling exhibit greater amount of the said compounds. Rambutan is a very popular fruit cultivated in the Philippines and it is eaten in large amounts. The rambutans rind is quickly discarded and
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2. Literature Review 2.1 Cost Estimation of Light Rail 2.1.1 Whole Life-cycle cost estimation of Light Rail As light rail is playing an increasingly important role in public transportation‚ more concern is put on light rail and the costs of the flexible and expandable transport. Most of our light rail transit decision-making considers the project forepart construction investment only. But in terms of the annual operation cost‚ scrap value and so on after project completion‚ there is less or even
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The Poem Daddy‚ by Sylvia Plath describes the author’s relationship and feelings towards her father that have also carried over into all of her relationships with men. In the poem her father is shown to be all powerful‚ Godlike and a “ghastly statue”. She describes her feelings that she must kill her father “Daddy I have to kill you”‚ but at age ten her father dies before she has the chance to do him in herself. Because of this her feelings towards him are left unresolved. These unresolved feelings
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CHAPTER II Travelling Uncharted Waters? REVIEWING THE LITERATURE 2.1 Introduction: Storm in a teacup This part of my research journey was fraught with anxiety‚ distress and a sense of being lost. Reviewing the literature became my own storm in a teacup‚ as I found myself dizzily spiralling‚ being flung between not knowing on the one side‚ on the verge of knowing at the other‚ yet continuously feeling out of control‚ not being here nor there ... caught somewhere between locating
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ROMANTIC MOVEMENT IN ENGLISH LITERATURE Romanticism is a complex artistic‚ literary‚ and intellectual movement that originated in the second half of the 18th century in Europe‚ and gained strength in reaction to the Industrial Revolution. In part‚ it was a revolt against aristocratic social and political norms of the Age of Enlightenment and a reaction against the scientific rationalization of nature‚ and was embodied most strongly in the visual arts‚ music‚ and literature‚ but had a major impact
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answer these questions; behaviourist‚ cognitive‚ humanist and constructivist learning theories respectively. In the following lines we will try to outline principles of those theories and how constructivist learning theory can be applied to English Language Teaching domain. LEARNING; FROM DIFFERENT ASPECTS ‘The first coherent theory of learning was the behaviourist theory based mainly on the work on the work of Pavlov in the Soviet Union and of Skinner in the United States. This simple but
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CHAPTER II REVIEW OF RELATED LITERATURE Diabetes‚ also known as diabetes mellitus is described by HealthRiight.com as a chronic health condition where the body is unable to produce enough insulin and properly break down sugar (glucose) in the blood. Glucose comes from food and is used by the cells for energy. Glucose is also made in the liver. Insulin is a hormone produced by the pancreas‚ a large gland behind the stomach. Insulin is needed to move sugar into the cells where it can be used for
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