Introduction Capstone is a business simulation designed to teach strategy‚ competitive analysis‚ finance‚ cross-functional alignment‚ and the selection of tactics to build a successful and focused company. In each round‚ we have to meet the buying criteria for our customers in each segment. We have five different products: Traditional Segment‚ Low-End Segment‚ High-End Segment‚ Performance Segment‚ and Size Segment. Each round is a year in the company’s life and decisions are made in research and
Premium Investment Economics Learning
SIMULATION DEBRIEFING 1.Describe (a) the prioritization process and (b) the governance structure. The prioritization process involves the below steps‚ * Strategic goals and objectives * A clear articulation of the company’s overall strategy is created which includes the details of customer/market segments. * A distinctive advantage in products or services and the overall investment in R&D. a set of percentage of sales and the amount‚ which varies by industry and by
Premium Strategic management Management Project management
Overview Our company Orange experienced a very successful campaign and grew more profitable over the six quarters throughtout the Market Simulation. In terms of market share in comparison to the competition‚ we placed fourth holding 12 percent market share. We initially targeted the Mercedes market‚ and later developed products aimed at the Traveler and Workhorse clientele. In terms of profitability‚ we suffered a loss moving from Quarter 1 to Quarter 2‚ which is typical of most early-stage companies
Premium Marketing Target market Profit
Phase 2: 2016 - 2018 Synopsis You selected Pursue Big-Box Distribution‚ Expand Online Presence‚ and Develop a Private-Label Product and declined no opportunities . Below is a synopsis of how each opportunity affected your Working Capital and Cash Flow. Pursue Big-Box Distribution Taking on Mega- Mart Inc. as a customer resulted in impressive top-line growth but the company’s EBIT margin declined. Revenue’16’17’1805K10K $7‚100 Opportunity EBIT’16’17’180250500 Opportunity Free Cash Flow’16’17’180-2K-1K
Premium Marketing Accounts payable Accounts receivable
Thomas Shewman Eaton MKT 300 9 December 2012 Simulation Paper In the first quarter and second quarter‚ I had to develop my brand name‚ the target segment‚ the responsibilities as Vice President‚ and location of where I will sell my product. I chose the name Pacers for my brand name. When I think of selling computers‚ I want a brand name that sounds fast and reliable; I came up with a few names and chose Pacers because it makes the consumers or buyers think the computer is fast and reliable. When
Premium Marketing Target market
While the Littlefield Memorial Fountain and the statue of Martin Luther King Jr.have both become the focal point of their respective locations‚ the impression they each leave on their viewers differs greatly. The Littlefield Fountain offers a symbolic experience‚ leaving the viewers deciphering the hidden meanings behind the mythological creatures and Latin inscriptions. However‚ the King statue takes a more literal‚ contemporary approach‚ enticing its admirers to reflect on the life and accomplishments
Free Civil disobedience Nonviolence Martin Luther King, Jr.
1.0 NEGOTIATION PLAN/PREPARATION 1.1 Our company’s Interest and position in this negotiation 1.1.1 Interest For Cobalt‚ Our Company has three main interests in this joint venture negotiation. Firstly‚ we want to increase PC market share in Korea because PC market is a high-profit industry and is developing with a high speed. Secondly‚ we want to access smoothly to Korea and get the Korea’s government favor and policy support. The last one is that we want to find an experienced Korea PC company
Premium Negotiation Dispute resolution
Simulation Quasar Following an economic analysis on the company Quasar Computers‚ based in the computer industry to understand pricing strategies and market competitiveness. First‚ identify the pricing strategies and price in each market structures: monopoly‚ oligopoly‚ monopolistic competition and perfect competition. Second‚ we describe the relationship between technology‚ research‚ development and economic efficiency and then justify the investment in these areas to maximize the economic benefits
Premium Monopoly Economics Competition
REPORT ON STUDENT INDUSTRIAL WORK EXPERIENCE SCHEME (SIWES) (MARCH – AUGUST 2013) AT & BY DAVID TOPE OSHO (10CG011038) COMPUTER SCIENCE‚ DEPARTMENT OF COMPUTER AND INFORMATION SCIENCE‚ COVENANT UNIVERSITY. BEING A REPORT SUBMITTED TO THE DEAN OF COLLEGE OF SCIENCE AND TECHNOLOGY IN PARTIAL FULFILMENT OF THE REQUIREMENT FOR CSM 326 DEAN CST:C.T.LOTO SEPTEMBER 2013. DEDICATION I dedicate this report to God almighty for his favour‚ guidance‚ protection
Premium Adobe Systems Adobe Creative Suite Employment
SPREADSHEET MODELING AND SIMULATION Spring 2014 Instructor: Yanjun Li‚ office: KRAN 422‚ phone: 494-4525‚ e-mail: li14@purdue.edu Office Hours: Tuesday 1:00 – 4:00 pm‚ or by appointment. Course Packet: The course packet contains cases and readings from various sources. Textbook: David Hartvigsen‚ SimQuick: Process Simulation with Excel‚ 2nd Edition‚ Prentice Hall‚ 2004. (ISBN: 0-13-107880-1) References: Law‚ A. M. and W. D. Kelton‚ Simulation Modeling and Analysis
Premium Simulation Microsoft Excel Spreadsheet