Analysis LIVE NATION Profile: Live Nation Entertainment From Wikipedia‚ the free encyclopedia "Live Nation" redirects here. For its live events subsidiary‚ see Live Nation (events promoter). Live Nation Entertainment Type Public company Traded as NYSE: LYV Industry Entertainment Founded 2010 Headquarters Beverly Hills‚ California Area served Worldwide Key people • Irving Azoff (Chairman) • Michael Rapino (CEO‚ director‚ president) Products Ticketmaster Live Nation Concerts
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Live Nation Entertainment is one of the biggest producers of live entertainment in the concert and event promotion industry. Since the merger of Live Nation and Ticketmaster Entertainment‚ Live Nation Entertainment has produced and coordinated thousands of concerts and events all over the United States as well as internationally. Live Nation currently holds over 160 venues across North America‚ South America‚ and Europe. The company’s chief executive officer‚ Michael Rapino‚ is attempting to
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Living Large – The Case of Live Nation Executive Summary After the spun-off from the radio giant Clear Channel Communications in 2005‚ Live Nation‚ the world’s largest events and live music promoter is now preparing itself to go even bigger. Led by CEO Michael Rapino‚ Live Nation is revolutionizing the music industry from a concert business to a one-stop shop that would make every fan and artists musical ends meet. Live Nation’s arising strategy is to connect the artists to the fans in every
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Live Nation Presentation: Introduction: About Live Nation Entertainment Page 1 Live Nation Entertainment is the world’s leading live entertainment and eCommerce company‚ comprised of four market leaders: Ticketmaster.com‚ Live Nation Concerts‚ Front Line Management Group and Live Nation Network. * Ticketmaster.com is the global event ticketing leader and one of the world’s top five eCommerce sites‚ with over 26 million monthly unique visitors. Established in 1976‚ Ticketmaster
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Glastonbury - from hippy weekend to international festival Steve Henderson‚ Leeds Metropolitan University Glastonbury Festival has beconne a worldwide attraction for music fans and artists alike. In 2009‚ Bruce Springsteen was added to the long list of acts (from Paul McCartney to Oasis) that have appeared at the festival. It started in 1970 when 1‚500 hippy revellers gathered on a farm near Glastonbury Tor to be plied with free milk and entertainment from a makeshift stage. Now‚ Glastonbury
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SUMMARY: Live Nation may be using two kinds of growth strategies;Concentration‚ which focuses in its primary line of business (in this case the musicindustry)‚ and "increasing the number of products and services offered or markets served in that primary business"(Robbins & Coulter‚ 2009)‚ and horizontal integration by combining with competitors. In 2009‚ Live Nation announced they were merging with ticketmaster to "expand into a complimentary business" (Rapino‚ 2009).With the concentration growth
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Strategic management: Rapino’s strategic direction for Live Nation 1. What growth strategy does Live Nation appear to be using? What competitive advantage do you think Live Nation has? The Organization adopted by Live Nation grows by using different growth strategies. First‚ backward vertical integration‚ because it became its own supplier so it can control its inputs. Indeed‚ its CEO Michael Rapino seemed unsatisfied by towering a single market‚ the concert business‚ and intended to
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“Live Nation’s mission is to maximize the live concert experience. Our core business is producing‚ marketing and selling live concerts for artists via our global concert pipe. ..Live Nation is transforming the concert business by expanding its concert platform into ticketing and building the industry’s first artist-to-fan vertically integrated concert platform.”[1] Live Nation effectively uses social networking‚ and internet based advertising as the main portion of its marketing strategy‚ which
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1. ‘For the nation to live‚ the tribe must die.’ Assess the validity of Samora Machel’s assertion with reference to examples in Africa and/or Asia. It has been estimated that there may be some 600 to 1‚000 different tribal groups or more in Africa. There are some whose territory may be 200 or 300 miles square. Inside each large territory may live more than a million people. The smaller tribes may have only two or three thousand people and some of the smallest have only a few hundred. Most tribes
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Who should thrive in a nation? While some would argue that in modern times cities generate the biggest share of economic activity in a nation. Therefore‚ the government should support cities more than rural areas in order to promote the well being of a nation. Moreover‚ some would argue that since the majority of the population live now in cities they would be the best indication of a nation’s soul. However‚ a nation’s soul should not be said to be uniquely formed or represented in urban or rural
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