Local Marketing and Customer Relationship Management Objectives • CRM • Trust Models for Managing Relationships • Brand Communities • Customer Experience Management • Measuring and managing to build customer value • Building Loyalty • Implementation Process Tony Hsiesh Pamela Danzinger Session 1: Principles of Customer Relationship Management Customers: Most Valuable Asset = Good-will => if somebody is your customer today then they will continue to be your customer tomorrow
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The sociological imagination helps us understand our surroundings. The context in which we grow up helps shape the person we will become. The settings we familiarize ourselves with have been built upon the social norms that have been set in place by changes in time. Norms are unwritten rules that we adopt throughout life and live by. C. Wright Mills underlines the connection of history and biography into the ideals that shape how your life will develop. In an attempt to understand Mill’s concept
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SOCIAL ORGANIZATION · Creates social structure by organizing its members into small units to meet basic needs. · Family Patterns: family is the most important unit of social organization. Through the family children learn how they are expected to act and what to believe. · Nuclear family: wife‚ husband‚ children. This is a typical family in an industrial society (US). · Extended family: Several generations living in one household‚ working and living
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Wright Mills defines Sociological Imagination as “the vivid awareness of the relationship between experiences and the wider society.” (source) It is looking at another perspective and analyzing how various social conditions affect one’s life. This concept then highlights a connection
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LANs: Local Area Networks Local Area Networks also called LANs have been a major player in industrialization of computers. In the past 20 or so years the worlds industry has be invaded with new computer technology. It has made such an impact on the way we do business that it has become essential with an ever-growing need for improvement. LANs give an employer the ability to share information between computers with a simple relatively inexpensive system of network cards and software. It also
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contrast the two main sociological theories of crime and deviance. Deviance and crime are wide-ranging terms used by sociologists to refer to behavior that varies‚ in some way‚ from a social norm. Cultural Norms are society’s propensity towards certain ideals; their aversion from others; and their standard‚ ritualistic practices. Essentially the ’norm’ is a summation of typical activities and beliefs of group of people. This essay will evaluate the sociological theories associated with crime and
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Sociological Perspectives All throughout society‚ the opinions of legalizing marijuana conflict with one another‚ placing people in the position to be on one side of the argument or the other. People either want to see the government legalizing it to the community or are totally against the subject; there is not really any ground in-between the matter. When I think of this topic I see it from two different perspectives‚ a symbolic interactionists point of view and Functionalism. To the symbolic
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life in all societies (Schaefer 15). Conflict theorists are interested in how society’s institutions may help to maintain the privileges of some groups‚ and keep others in a subservient position (Schaefer 15). Another contribution of the conflict theory is how it has encouraged sociologists to view society through the eyes of those segments of the population that rarely influence decision-making (Schaefer 15). The feminist view is also often allied with the conflict perspective because it clearly
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LIST OF FIGURES Figure Pages 1 Conceptual Framework 8 2 Location Map of University of Rizal System Pililla 20 3 Gantt chart of activities 46 ABSTRACT This study primarily aimed to assess the Factors Affecting the Study Habits of BSBA Students in University of Rizal System Pililla School Year 2012-2013. The subjects of the study werethe 250 of the BSBA Students in University Of Rizal System Pililla school year 2012-2013. The instrument was consisted of two
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Sociological Views of Poverty Michelle Williams-Thomas Sociology 101 Professor Yelena Gidenko February 12‚ 2012 At the beginning of the twentieth century‚ the most common reasons people died were accidents or communicable diseases like pneumonia. Today‚ millions die each day from poverty. How can poverty be defined? And what is the difference between absolute and relative poverty? In the paper I will address these issues along with sociological views of poverty. Poverty is a
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