STRATEGIC PLANNING: 2013-2014 Strategic Objec-ves 5 year Goal Expand our global market share by 4% (from 11% to 15%) over the next 5 years. Expand our revenue base by targe?ng new revenue streams. We want this to represent 5% of our revenue‚ resul?ng in a 10% IBT. 5 year Goal Expand our
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Hi everyone‚ we are group 9‚ we have 2 member : 阮水環 and I 阮德政。 Today‚ we are going to present the topic relate to chapter 6 “mobile commerce and ubiquitous computing”. And the topic is “Hertz goes mobile all the Way”. The contents have 5 parts… 1. We will show you the video History of Hertz. 2. The problems‚ technical limitation of hertz. 3. Solutions: the first video relating to “super easy and quick rental‚ Instant return and Additional customer service”. The second video relate
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This new idea developed to create a new product. The name of this product is Nike Smart Shoes. This product will be proposed to Nike Company that is the largest seller of athletic footwear and athletic apparel in the world. These smart shoes are designed to specify the distance‚ the speed and the hearth bits of the user during their activities. This new product is combination of shoes‚ treadmill‚ and the heartbeat rate indicator. The smart shoes are powered by a lithium battery‚ and have an internal
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1. Introduction The term innovation is derived from the Latin word innovatus‚ which is the noun form of innovare to renew or change. Although the term is broadly used‚ innovation generally refers to the creation of better or more effective products‚ processes‚ technologies‚ or ideas that are accepted by markets‚ governments‚ and society. Due to its widespread effect‚ innovation is an important topic in the study of economics‚ business‚ entrepreneurship‚ design‚ technology‚ sociology‚ and
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coupling model and interactive model‚ have contributed to our understanding of managing innovation within organisations. (30%)What is innovation in organizations ?Innovation‚ though used very widely‚ means different things to different persons/bodies. There are as many definitions as there are authors. However‚ the definitions of innovation differ in two major ways. The first difference relates to what constitutes innovation and the second relates to the focus of the definition. (Sahay A‚ 2005 : 66). Through
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according to the following breakdown: | Assignment | Weight | | Project A: Visualizing Complex Information—Poster Design | 15 percent | | Project B: Narrated Case Study of an Existing Innovation | 15 percent | | Project C: Crafting an Invention Pitch | 30 percent | | Project D: Crafting an Original Innovation Case Study | 25 percent | | Discussions | 15 percent | | ------------------------------------------------- Assignment DescriptionsProject A:Students will create a poster
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meets the definition of innovation: ‘Innovation is the application of creativity to give rise to a new product‚ service or process delivering something new or better to the world’ The academics argue that creativity is pre-requisite for innovation to take place. Andriopoulos and Dawson (2011) provide that organizational creativity is generation of novel and useful ideas and innovation is the process of realization of those ideas. According Bessant and Tidd (2007) innovation is application of creativity
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2.3 Incremental vs Radical Innovation To summarize‚ incremental innovation compared to radical innovation: Incremental innovation is based on iterative efforts to provide new benefits‚ features‚ and improvements to products in the existing market based on existing technologies (i.e. improvements within a given frame of solutions [X6]). Examples of incremental innovation are improvements of the fuel efficiency of the combustion engines in vehicles‚ or technological improvements that make it possible
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Making innovation work: How to manage it‚ Measure it‚ and Profit from it By Davila Epstein and Shelton Summary In this book the authors provide clearly defined methods and guidelines for creating and sustaining innovation strategies that best fit a specific company. The book covers a lot of topics about innovation from the management’s prospective. It starts from evaluation the innovation state of one company to how to design an innovation strategy while integrating /balancing innovations between
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no idea what to expect for our curriculum. Discovering the process of influencing others and group choice has been enlightening for us as a class. Actually‚ Diffusion of Innovation Theory‚ which was developed by Rogers in 1962‚ is one of the oldest social science theories. Diffusion of Innovations seeks to explain how innovations and social changes are taken up with a segmented group of people. Through knowledge and application of research-based theories‚ we have grown to understand the different
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