reflects his knowledge for being a successful retailer‚ but also has a sexist and snobbish way of viewing marketing. Retailers look for walking billboards to upscale their product to the public. Cohen states that you need attractive people working behind the counter to bring in today’s young crowd to the stores. On one hand‚ retailers should be able to hire who they want so they can project their image; but they are risking discrimination against people who are not eligible to work for them.
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technology has advanced society with respect to technology and efficiency‚ it has also created problems not previously seen because of the use of technology. Edward Tenner‚ a writer and technology consultant‚ wrote an article titled “Another Look Back‚ and a Look Ahead” published in 1996. In his article Tenner argues‚ through the use of the rhetorical appeal ethos‚ compare and contrast‚ and cause and effect‚ that society is advancing at an alarming rate and suggests a “retreating from intensity” (Tenner
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Going for the Look In today’s younger‚ trendy‚ fashion stores‚ people are being hired for their looks and less because of their brains. Marshal Cohen‚ a senior industry analyst‚ argues about why hiring better looking people helps a store’s environment. Making a certain brand more desirable to buy‚ meaning the company shall make more money. Stores such as Abercrombie and Fitch have already set their image using this technique and have become quite successful. Hiring attractive people is not
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American Beauty By Sam Mendes Close Viewing Analysis AS 91480 There are certain scenes in films where the director is able to bring out the true character of an individual. In American Beauty‚ directed by Sam Mendes‚ the director places two scenes in the film which are shown to have a contrasting effect. Lester Burnham (played by Kevin Spacey) shows a marvellous act through these two scenes where his attitudes are different in each one‚ due to the life changing events he comes across‚ altering
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Title: A Uniform Look Authors: Yasmine L. Konheim-Kalkstein Source: American School Board Journal‚ Aug. 2006‚ Vol. 193‚ No. 8‚ pp. 24-27 Document Type: Journal Article Database: SIRS .A Uniform Look When students dress alike‚ proponents say‚ the school climate may be improved By Yasmine L. Konheim-Kalkstein Since the 1990s‚ the practice of having public school students wear uniforms--like their private school peers--has been credited with some amazing results. School uniforms‚ proponents
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interoffice memorandum Principles of MArketing BUSI 265 to: Professor Fulbright from: khambrea Johnkins subject: Marriott Case study date: February 24‚ 2014 1. Look at the characteristics of survey research outlined in Exhibit 9.2‚ and analyze Marriott Mobiles’ mobile feedback system with respect to these characteristics. Cost: Marriott Mobile surveys were a sufficient expense. Choosing to launch a mobile site‚ as opposed to a Smartphone app‚ was an important strategic decision
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lets look at a few remedies for digestive upset. In our world‚ even when you do your best‚ there may still be times when your digestion takes a hit. Here are some quick and simple tips that can help you to feel better! 1. Gas/Bloating - There are a few natural remedies for gas and bloating. For an acute attack‚ ginger tea is one of the best treatments. Simply grate a 1/4 cup of ginger‚ and bring it to a boil in 3-4 cups of liquid. Allow to simmer for 10 minutes and then consume. You can add some
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about the Copernicus theory. He is the son of Galileo Galilei’s housekeeper‚ examines a model of the solar system as it is understood to exist‚ with the Earth at its centre. Galileo is prepared to challenge that belief: “I have made discoveries we can no longer withhold from the world.” He demonstrates Copernicus’ findings that the earth moves
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A Look at Abortion Abortion has always been a highly debated topic in America‚ as well as the rest of the world. Anyone faced with the question of abortion has a very difficult decision to make‚ one that they could regret for the rest of their lives. Abortion has a long history‚ in which there has always been the arguments of those against abortion and those who say it is the mothers choice. In todays society we simply refer to them as the pro-choice side and the pro-life side. Abortion‚ throughout
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Hiring for looks‚ gives you a boost Marshal Cohen‚ a senior industry analyst with the NPD Group‚ a market research firm believes retailers that hire applicants based on their appearance is the smart thing to do and they see it as necessary. This method is old. Industries such as cocktail waitresses and strippers have always used it. But‚ many companies have taken this approach. Especially‚ retailers. Attractive employees attract customers‚ therefore they get bigger profits. Attractive people also
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