Company Description The Body Shop International power-line-carrier (The Body Shop) is founded by Dame Anita Roddick in the United Kingdom in 1976. Nowadays‚ The Body Shop is skin‚ body‚ and hair care cosmetics manufacturer and retailer operating in 61 countries with over 2‚500 stores. What made the Body Shop so prominent? There are a few factors which made TBS so huge .One of the factor is that TBS has always stick to a motto which is ‘Know your mind‚ love your body (source: The Body Shop)
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retail stores ➢ Emphasis on design ➢ Digital music player’s success ➢ Successful marketing effort - meet the expectation - mystique ➢ Good service plan (unlimited data with direct internet aceess‚ visual voicemail and a host of other goodies) 4Ps: Product: Fashionable‚ new advantages. Promotion: Tv campaign Price： Consumer psychology Place With tough competition from Nokia‚ htc and blackberry‚ do you think iphone is as successful in Europe as in America? ➢ It was as successful
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product or service and address costs in terms of placement‚ shipping‚ and middlemen. Develop a budget for your plan. This should include a sales forecast (explain how you determined this number) and how much you will spend for each of the 4P tactics. Provide details of each of these tactics where necessary. For example‚ if promotion will include coupons‚ media advertising‚ events‚ etc.‚ include the budget for each of these items. Be sure you justify the expense with research to support
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included bullet points of different types of media I am going to use to get the message out with the pros and cons of how it will or won’t work. I have included a short summary of the key communication messages using the smart model. And explained the 4ps price place promotion product and how I will use this in expressing my message across. Part 1 A. Nature of retail business My business would be a mobile eyes beauty van bringing the service of eyelash extensions in different colours
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SPLENDEUR ORDERING SYSTEM SPLENDEUR ORDERING SYSTEM LIEZL E. BUENAOBRA TECHNOLOGICAL INSTITUTE OF THE PHILIPPINES 0946-9082959 liezlbuenaobra@hotmail.com LIEZL E. BUENAOBRA TECHNOLOGICAL INSTITUTE OF THE PHILIPPINES 0946-9082959 liezlbuenaobra@hotmail.com JOHN CRISTOPHER CALMA TECHNOLOGICAL INSTITUTE OF THE PHILIPPINES 0906-7211307 JOHN CRISTOPHER CALMA TECHNOLOGICAL INSTITUTE OF THE PHILIPPINES 0906-7211307 MELISSA JUANILLO TECHNOLOGICAL INSTITUTE OF THE PHILIPPINES MELISSA
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then it will cost more to produce Pepsi and the profit margin will decrease unless the price to the consumer goes up. 2. Use the following equations for demand and supply to solve for market equilibrium price and quantity: Demand: Qd = 100 – 4P Supply: Qs = 10 + 6P 3. Using the diagram below‚ answer the following questions: e. How much is the per-unit tax on cigarettes? 5.50-4.25= $1.25 f. What price do consumers pay after the tax? $5.50
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the wavelength of 1.5 * 10^-15 m. 3. Calculate the uncertainty of position of a baseball (mass=145g) with change in velocity of 0.11 m/s. 4. Fill in the following. | Number of orbitals | Number of electrons that can be held | n=3 | | | 4p subshell | | | 3px | | | 2f subshell | | | 5. Give the full electron configuration of the followings. For (a)‚ indicate the inner and valence electrons. (a) 14Si (b) 25Mn3+ 6. Give the condensed electron configuration and orbital
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With the use of examples review current advertisements banned by the ASA. Critically analyse the rules imposed by the ASA‚ are they reflective of public demand. ASA are the UK’s independent regulator of advertising in all media. They ensure that the ads being produced are legal‚ decent‚ honest and truthful by using the advertising codes and by seeing if the ads meet their regulations. Referring to the L’Oreal foundation make up advertisements‚ ASA decided that it was socially responsible for
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What does it mean to be a consumer : Issues‚ Problems‚ Challenges‚ Attractions? A consumer can be defined at its most basic level as “an individual who buys products or services for personal use.” There is a common misconception that we can only consume tangible products or things which we can physically use. However‚ as mentioned in the definition above we can also consume leisure activities- such as watching television‚ surfing the internet or going for a swim‚ we can consume education by
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This exercise examines the issue of McDonald’s business within the Chinese market‚ with an emphasis on the application of strategy‚ management and marketing theories. 1. Introduction McDonalds is the world’s largest chain of hamburger restaurants‚ currently it serves around 68 million customers per day in 119 countries. One of the countries that it has moved to more recently is China; it opened its first restaurant in Shenzhen in 1990. This report will explore the various aspects associated with
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