playing soccer. During that time that I stop playing soccer‚ I started to realize we has people managed to turn even difficult choices‚ picking a shampoo into a tortured mental task; for instance a supermarket has more than three hundred different shampoos. Should I choose a shampoo based on a chemical that makes my hair healthy? Do I need a shampoo
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It became a great success story and laid the roadmap for others to follow. MNC’s like HLL‚ which were sitting pretty till then‚ woke up to new market realities and noticed the latent rural potential of India. 1983‚ C K Ranganathan started selling shampoos in a sachet with an investment of Rs 15‚000 and dared to take on the multinationals‚ Lever and P&G‚ the unquestioned leaders in that segment. . He targeted rural and small-town consumers who used soaps to wash their hair. He introduced the
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"global leader in health and beauty care products‚ detergents‚ diapers and food . P&G’s presence in the hair care market in the U.S has been strengthened by innovative technology BC-18 and the replacement of an old brand ’Pert’ with ’Pert Plus’- a mild shampoo with a fully effective conditioner. P"G decided to introduce BC-18 in Europe. Traditionally‚ the European market is highly competitive the main rivals are Colgate‚ Unileaver‚ and L’Oreal. The European market is segmented (i.e. value based) and sensitive
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If frequent washing because of oily scalp is causing frizzy ends‚ why not try a dry shampoo? These talc-based powders absorb oil to keep hair looking fresh longer - without the drying effect of shampoo. You can skip one or two shampoos a week this way. 6. Avoid Overheating Stay away from heat-styling as much as possible; that means avoiding the blow dryer‚ the flat iron and the curling brush. It damages and
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Tea tree oil‚ Does it worth it? The world now is heading more towards natural medications‚ or medication with natural herbs and fruits. Yes since is on its peak‚ but yet we want to step away from chemicals and pills‚ we are indeed looking for something that will do the job without any side effects‚ we want something that will cure our body without harming it. That thing is totally tea tree oil. From all natural oils‚ tea tree oil is thought to be the best. For its several benefits and uses‚ tea tree
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chemicals being thrown in your face or eyes to be tested if it irritates you or hurts you because that’s what they do before letting any shampoo brand out or any sprays. Animal testing is cruel because scientists do many horrible tests on the animals. For instance‚ they take rabbits to test shampoo and see if their eyes get irritated so the people who use this type of shampoo won’t have to. Another reason against animal testing is we really don’t need to test on animals because this society has changed so
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Cool Moisture Body Wash and Bar introduced. The Company’s business is divided into three segments: Consumer‚ Pharmaceutical and Medical Devices & Diagnostics. The Consumer segment manufactures and markets a range of products in Singapore in the shampoos‚ skin care and face care. Dove in the beauty industry for nearly 50 years of history and more fun is the world’s leading brand of women‚ how much fun the best value for Unilever brands. Unilever’s Dove is the most valuable brands. Dove respected
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Having coloured hair is today’s provogue. People often go to parlours for getting their hair coloured and end up paying exorbitant amounts.Hair colouring may range from Rs500 to Rs5000 depending on the hair colour brand used.various brands used are Loreal‚Garnier‚Schwarkopf etc.Hence this product can solve many of the problems. The 10 P’s of Marketing of are- 1. Price 2. Promotion 3. Place 4. Product 5. Process 6. Packaging 7. People 8. Partners 9. Perception
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1.0 Executive Summary Firstly‚ we will look onto Pantene‚ the first brand. Pantene is a very popular brand in Asian countries. Most of the people in Asian countries knew about this brand although some may not use it because of the benefits that can be gained as solution for different hair problems among potential users. Practically‚ this brand positioned itself as a hair care product in the market where different potential user are being targeted. Beside‚ we will get to know the history behind
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and testing the products. The evaluation of the two alternatives points out that Alternative 2‚ Frank Milam with Design Essentials should be recommended. The recommendation shows they offer better pricing‚ savings of $5.75 - $12.75 for a bottle of shampoo‚ better promotions for purchasing products‚ they have a quality money back guarantee and faster delivery
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