to succeed‚ loyalty is most important. It is an essence of being there for someone‚ respecting that specific individual‚ obeying his or her rules and showing support to them. It‚ however‚ does not have to be a person necessarily; it can be an institution or an organization. Loyalty‚ therefore‚ also exists among criminal organizations such as the Mafia. But what is the mafia? A mafia is a group of men who are small time criminals operating in an organized community (Walsh‚ 2010). Loyalty is not what
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In his play Antigone‚ Sophocles presents the conflict of choosing between family loyalty and obeying the law of the land. The playwright clearly believes that loyalty to one’s family trumps listening to the law and it shines through as the right choice. In the novella “Metamorphosis” by Franz Kafka‚ there is a lack of family loyalty shown towards the protagonist‚ Gregor Samsa‚ who has shown immense allegiance to his parents and sister. In Antigone‚ several of the characters are loyal either to the
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Brand loyalty is developed when the product fits the personality or the self image of the consumer‚ or when the brand offers the satisfaction or benefits the consumer is seeking and as stated before there are 2 kinds of approaches to brand loyalty. Cognitive brand loyalty can be defined as when a consumer is committed and involved when purchasing a product. Study by J. Walter Thompson‚ a large advertising agency‚ “brand loyalty can be found highest when consumers are personally involved with the
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Pl card services offers loyalty card services to businesses of all sizes..Loyalty cards is a form of identification when dealing with a retailer and your entitled to either a discount on the current purchase or an allotment of points that can be used for future purchases which brings the customer back again. Hence‚ is a new innovation in Nigeria though it’s been existing in other countries like UK‚ USA etc. therefore PL card services have seen the need to providing these services that will meet the
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definition‚ loyalty is faithfulness‚ devotion‚ or dedication to someone or something. Loyalty is one of the essential attributes a person must have and must demand of others. People often have conflicting loyalties‚ and there are no guidelines that help them to decide to what or whom they should be loyal. In A Tale of Two Cities‚ Charles Dickens illustrates how loyalty can ennoble someone or make them foolish. Titled “golden thread” in A Tale of Two Cities‚ Lucie Manette symbolized loyalty. Lucie’s
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Customer loyalty and customer satisfaction Customer Loyalty can be difficult to define given the different views that are presented within the literature. Zithaml‚ Berry and Parasuraman (1996) determine that loyalty includes a customer’s intention to stay with an organisation and that loyalty includes four elements: repurchase intentions‚ recommending the service provider to other customers‚ less complaints and tolerance of price increases. Oliver‚ (1999) provides a different definition and
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one‚ like loyalty and hospitality. The themes had also taught Odysseus a lesson‚ for example hubris. Odysseus had displayed the three major themes in the epic poem‚ hospitality‚ hubris‚ and loyalty through his character and interactions with others to signify the values and beliefs of the ancient Greek people. Without being loyal or receiving loyalty‚ Odysseus probably would have never made it back home to Ithaca. Odysseus had demonstrated the theme and important Greek value of loyalty throughout
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Rad Coffee should employ a loyalty program in which they utilize a punch card. A card would be given to each customer with the numbers 1 through 13 listed on the bottom. The first number would be already punched out and every time a customer orders a coffee product another hole is punched out of the rewards card. After 12 punches the next coffee is free. Even though a card with only 12 spaces requires the same amount of purchases as a card with 13 spaces‚ it results in less fully punched out cards
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Arvind Lifestyle Brands Ltd. Brand: Strategy to enhance the loyalty of the Arrow Aristocracy Program members SIP Report submitted in partial fulfilment of the requirements for the PGDM programme By Sreechand Nambiar Supervisors: 1. Mr. Aashish Benjamin Oommen 2. Prof. Shiv Nath Sinha Institute of Management Technology‚ Nagpur 2010-2012 Table of Contents 1. Acknowledgement................................................................................
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How does the play help your understanding of friendship and loyalty? Throughout the play Journeys end Sherriff helps our understanding of friendship and loyalty. He conveys this understanding through the characters‚ complications in the plot and stage directions. One way in which he helps our understanding is through existing friendships being forced apart by war. This is evident between Raleigh and Stanhope and there is a clear resentment from Stanhope towards Raleigh of him being there.
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