focused on transactions. E-marketing is only one part of an organization’s e-business activities. What is the Internet? The Internet is a global network of interconnected networks. Three important types of networks form part of the Internet: Intranet‚ Extranet‚ and Web. E-Marketing is Bigger Than the Web Many E-Marketing technologies exist that predate the Web. Non-Web Internet communication such as email and newsgroups are effective avenues for marketing. It is Bigger Than Technology
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Introduction to Services Marketing In general‚ goods can be defined as objects‚ devices‚ or things‚ whereas products refer to both goods and services. A service is any act or performance that one party can offer to another that is essentially intangible and does not result in the ownership of anything. Its production may or may not be tied to a physical product. The distinction between goods and services is not perfectly clear. Service is the sum of all encounters between a customer and a service provider
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Building loyalty with Web 2.0 Web 2.0 is changing the way audiences interact with travel brands. User generated content [UGC] and social network sites such as Flickr‚ Youtube‚ and Yahoo Trip Planner are reshaping audience expectations and experiences. The authority figure is no longer the travel agent or the media - it is now the audience. Welcome to Travel 2.0. In the Travel 2.0 era‚ the power is shifting. In a Travel 2.0 environment‚ travel brands now need to meet and match their online
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is an original research work and has not been published and conducted before it is based on primary data and due care has been taken to insure all the sources of secondary data and references either from published or unpublished literature or from internet has been duly acknowledged MS GAGANDEEP DECLARATION This is to certify that I‚ Bavneet Sandhu‚ student of MBA SEM-4th‚ Reg. No. 1273393 has undergone
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Internet censorship (Is it possible to keep children safe from potential internet dangers?) by: Eko Setiyo Utomo The Internet has become a part of modern life style for most people. In developed countries‚ most people use the internet at home. Children can access the internet for everything‚ from playing games‚ to doing schoolwork‚ to chatting with friends via e-mail‚ to surfing the web. Most online services provide children with a vast range of resources such as encyclopedias‚ current events
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The usage of internet is such a drastic improvement and the number of users day by day increasing. Even children in school education are very much familiar about the internet and its usage. when computer are introduced‚ people are against it‚since it reduces the manpower . But now all the organizations are computerized. The same situation is going on for internet usage today. Everywhere Internet. Without internet‚ the communication will be very difficult. The following are few of the usage
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DIGITAL INDIA Digital India A programme to transform India into a digitally empowered society and knowledge economy DIGITAL INDIA What is Digital India? Digital India is a Programme to prepare India for a knowledge future. The focus is on being transformative – to realize IT + IT = IT The focus is on making technology central to enabling change. It is an Umbrella Programme – covering many departments. It weaves together a large number of ideas and thoughts into a single‚ comprehensive
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Internet Addiction A New Clinical Phenomenon and Its Consequences KIMBERLY S. YOUNG St. Bonaventure University Center for Online Addiction New research identifies online users who became hooked on chat rooms‚ interactive games‚ and even eBay only to see their lives become increasingly unmanageable because of the Internet. Prior research explores the addictive qualities sustaining drug and alcohol abuse‚ pathological gambling‚ and even video game addiction; however‚ given the relative
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Poverty in India 963 million people around the world are living in hunger‚ 923 million people are malnourished‚ about 5.6 million children die each year from malnutrition and one-third of the world’s poverty is just in India. India has one of the fastest growing economies in the world‚ that’s why so many wonder why their poverty rate isn’t decreasing faster. The majority of Indians are living off of an average of 2 dollars per day‚ most living in villages and farm lands live off of less. I will
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Introduction to Internet Marketing McGraw-Hill/Irwin © 2004 The McGraw-Hill Companies‚ Inc.‚ All Rights Reserved. Introduction to Internet Marketing — Today’s Objectives ● Objectives will be to: ● Define the scope of Internet marketing ● Explore the stages of Internet marketing ● Discuss the relationship stages and the Marketspace Matrix ● Examine guidelines for success ● Outline the progression of the book Chapter 1: Introduction to Internet Marketing ● Definition and Scope of Internet Marketing
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