Unit: 3 Vertu: Nokia’s Luxury Mobile Phone Case Study Analysis Kaplan University School of Business MT460 Management Policy and Strategy Author: Joyce Kerns Professor: Dr. Finlay Date: September 11‚ 2012 Vertu: Nokia’s Luxury Mobile Phone Introduction Nokia which is headquarters is located in Finland is a global telecommunications equipment manufacturer (Kwong & Wong‚ 2011). Stephen Elop the new CEO of Nokia announced a new mobile strategy to adopt Microsoft’s
Premium Smartphone Mobile phone Nokia
CSR practiced by Southwest Airlines To build a reputation as a leader in corporate social responsibility‚ companies should focus on strong governance practices‚ positive working conditions‚ and a commitment to supporting the needs of communities and the environment Southwest airlines has consistently been on top‚ in the American companies that are nominated as the best practitioners of CSR in the country. Southwest divides its social responsibility among three principal categories; Community outreach/volunteerism
Premium Non-profit organization Charitable organization
Case 2- Nike’s CSR Challenge 1. The challenges regarding corporate social responsibility that companies in the apparel industry face in their supply chain around the world is very complex. Apparel is something that everyone can make‚ so for companies they need to find a way to keep their prices competitive but also provide quality products. In this case we see some evidence of what was going on in The South Asian plants that produce Nike’s shoes. These poor conditions are not caused by Nike but
Premium Social responsibility Corporate social responsibility Socially responsible investing
individuals can have social responsibilities and that the purpose of a corporation is to provide the highest possible returns to shareholders while obeying all the laws and regulations. There are 5 main arguments against CSR. First of all‚ it lowers economic efficiency and profits. CSR also imposes unequal costs among competitors and imposes hidden costs which are passed on to stakeholders. Also‚ more often than not‚ carrying out these social responsibilities require skills which businesses may lack
Premium Social responsibility Economics Sociological terms
report states that about 25% - 50% of plants restricted their employees from drinking water & accessing toilet during the working hours. Almost the same percentage of factories denied workers at least a day off of the seven days that they work. Nike’s CSR Challenge highlighted the difficulties of bringing change to a company that isn’t centralized. In fact‚ the challenge was to alter the way business is done. Traditionally‚ leadership was seen as guidance to steer your employees towards the company’s
Premium Mohandas Karamchand Gandhi Management Water
Organizational Behaviour Stephen P. Robbins San Diego State University Timothy A. Judge University of Florida Timothy T. Campbell University of Dubai . Financial Times Prentice Hall is an imprint of Harlow‚ England • London • New York • Boston • San Francisco • Toronto • Sydney • Singapore • Hong Kong Tokyo • Seoul • Taipei • New Delhi • Cape Town • Madrid • Mexico City • Amsterdam • Munich • Paris • Milan Contents Preface Guided Tour Acknowledgements Publisher’s acknowledgements
Premium Organizational studies and human resource management Leadership Management
CSR ACTIVITIES OF ITC ITC Limited was incorporated on August 24‚1910 under the name of ‘Imperial Tobacco Company of India Limited at Radha Bazar Lane‚Kolkata.Later it was renamd as “Indian Tobacco Company.”in 1974.It is one of the Indias’s foremosrt private sector companies with a market of approx $14 billion.Its range of products includs:Cigerettes & Tobacco‚Hotels‚Information Technology‚Paperboards & Speciality Papers‚Agri-Exports‚Foods‚Lifestyle Retailingand Greeting
Premium Agriculture School Corporate social responsibility
their obligations. My case study assignment will be structured as follows: it will start with the introduction‚ followed by the main body that consists of three parts and finalised with the conclusion. Main body 1. Corporate Social Responsibility (CSR) Nowadays‚ companies in a free market economy are required to be trustworthy‚ demonstrate transparency and accountability as a consequence social responsibility has turned to be a key issue in their business ethics. Customers have become increasingly
Premium Corporate social responsibility Social responsibility Pigovian tax
lives. The articles In Praise of Consumerism and Needing The Unnecessary; The Democratization of Luxury by James Twitchell show strong arguments in favour of consumer culture. Both articles focus on how important consumerism has become in the modern commercial world and how more people wealthy or middle class are buying luxury items to be accepted by others in society. People in today ’s society who buy luxury items find it "arousal seeking" and it is believed that consumerism will soon be the new world
Premium Sociology Consumerism Marketing
attitude towards the fashion/lifestyle brands adopting CSR as a part of their business strategy Author: Anjali Saini Fashion Marketing (2009-11) PEARL ACADEMY OF FASHION AIM OF THE PROJECT After all the harm that man has done to the planet Earth‚ the time has come for mankind to protect himself and the planet from further destruction and to save the planet. To solve this purpose‚ there is much talk about Corporate Social Responsibility (CSR) today. As Indian apparel/fashion
Premium Corporate social responsibility Social responsibility Brand