MARKETING IN LUXURY FASHION INDUSTRY: CONTEMPORARY METHODS OF CUSTOMER ATTRACTION By Ivanova Evgeniya Moscow 2013 CONTENTS 1.1.Getting to know luxury 5 1.2.The global market of luxury goods 9 1.3.Methods of customer attraction 11 2.1.Burberry 19 2.2.Gucci 21 2.3.LVMH 24 Introduction What exactly do we mean by " luxury"? Most of us are able to recognize a luxury product‚ but we are unable to define the specific characteristics
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Trachtenberg shows in his article “Education is Not a Luxury‚” that Americans are still using an education system that posses the strategies from an ancient world. He also states that education is no longer a luxury‚ and makes emphasis in the idea that by lengthening the school year to 11 months and longer days‚ the education system would be better than how it is now; moreover‚ students would be more prepared for their future productive life. I agree with Trachtenberg’s idea of making a better
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Technological factors of beer: Intro Technology and social networking have become a major influence in the world we live in today. The paper is about how technology affects the beer industry‚ specifically if it’s a threat or an opportunity. This summary focuses on the marketing traits using opportunity and threats to describe how the beer industry changes when the influence of technology in involved. In this analysis it is shown how the beer industry uses technology to their advantage to create
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Watch essay I am going to compare 4 watches each by different designers. I will compare the watches‚ look at the materials‚ colours and special features‚ who would wear the watch‚ compare the shapes and find out the differences between classy and sport watches. The first watch that I have been looking at is a classy ladies watch. It is made by Lorus and is silver with a mother of pearl face. The watch would be worn by a sophisticated lady who is quite wealthy. She would probably be in her early
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Key factors that affect development‚ vary; some are from birth and some are developed as age progresses in a child. In this section‚ our main focus would be to highlight key factors of progress in a child life. As a teacher‚ it is very essential that the child’s progress is kept in front of you at all times. One must also be vary‚ that many factors can affect a child’s progress. 1. Intellectual factor- a child who maybe low in IQ or even a low ability student‚ they may also find it hard to multi
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My beautiful new watch had run eighteen months without losing or gaining‚ and without breaking any part of its machinery or stopping. I had come to believe it infallible in its judgments about the time of day‚ and to consider its constitution and its anatomy imperishable. But at last‚ one night‚ I let it run down. I grieved about it as if it were a recognized messenger and forerunner of calamity. But by and by I cheered up‚ set the watch by guess‚ and commanded my bodings and superstitions to depart
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Neighborhood Watch: Let’s Partner with Law Enforcement: Let’s Be Vigilant: Let’s Legislate! By: Shelly Ray Date: 07/15/13 Over the weekend‚ the nation watched and listened as the “Not Guilty” verdict was read for second degree murder and manslaughter charges in the case of George Zimmerman. Mr. Zimmerman is the 29 year old neighborhood watchman man and man who fired the fatal shot of 17 year old Trayvon Martin on the evening of February 26‚ 2012 in Sanford‚ Florida. The subject I will bring
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Factors influencing the success or failure of large scale projects Introduction Projects can be difficult to plan and manage. Even with a good plan there is no guarantee that the project will be successful. As the scale of the project gets larger the complexities involved in managing it increase and the likelihood of failure increases. Very large scale projects‚ like the ones I am reporting on involve many internal and external factors which can contribute to the success or failure of the project
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Art History I Pr. Angel Davila Nov-12-11 REMBRANT “THE NIGHT WATCH” The painting completed in 1642 is a Dutch treasure. The painting is large measuring 11” x 14”. Its was painted in the peek of what is now known as the Dutch Golden Age‚ where the militia painting where in full effect. But Rembrandt‚ which was known for not following the norm‚ decided to take a different approach when capturing the militiamen in his painting. Unlike the single filed lines of men painted in earlier portraits
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Risk factors are conditions or penchants that make a man more inclined to develop a disease. They can in like manner fabricate the chances that an ebb and flow disease will decay. Key risk factors for heart disease that you can deal with are: • High circulatory strain • High blood cholesterol • Diabetes and prediabetes • Smoking • Being overweight or strong • Being physically dormant • Having a family history of early heart disease • Having a foundation set apart by preeclampsia in
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