P&G Japan: SK-II Globalization Case SK-II is a high-end skin care product‚ which has proven to be a success in the highly selective and competitive Japanese cosmetics market. It fits in the Japanese environment nicely. For starters‚ the wealthy Japanese society gives P&G a large market to target. Also‚ the uniquely sophisticated habits of Japanese women means they are more likely to accept the more complicated procedure required by SK-II. SK II involves six to eight steps‚ which is more
Premium Globalization Strategic management
Dream Eating Monsters of Japan - BAKU Japanese children are not afraid of nightmares after they are told about Baku. They are taught when waking up from a scary dream to whisper three times‚ "Baku-san‚ come eat my bad dream." Faithfully the dream eating monster will come to their bedroom and suck the bad dream away. Baku are not always so benevolent and if they happen to be too hungry a single dream may not be enough and they may take away the child’s hopes and ambitions as well. Children are
Premium Carl Jung Dreaming Dream interpretation
RINGO “Apple’s road to success in Japan and the world” Apple has opened their first international retail store here in Ginza‚ Japan in year 2003. By the year 2011‚ Apple has increased the number of their retail stores to 357‚ 112 of them outside of the United States. Of course Apple has been expanding globally prior to opening their retail stores too. In most cases Apple products‚ which in the beginning were Apple personal computers (Apple I‚ II‚ III series‚ Lisa etc.)‚ the company was targeting
Premium Apple Inc. Personal computer Graphical user interface
Bachelor Thesis Organization & Strategy Health Care System in the Netherlands & Japan Akina Sesari 2010‚ The Netherlands Health Care System in the Netherlands & Japan June 11th‚ 2010 Tilburg University Faculty of Economics and Business Administration Department of Organization & Strategy Bachelor of International Business Subject: Supply Chain Management & Logistics in Health Care Author: Akina Sesari; S135643 Supervisor: dr. Ir. C.M.H. Kuijpers Number of words: 8558 1|P
Premium Health care Healthcare Health economics
Case 5: P&G Japan: The SK-II Globalization Project Questions: 1. As Paolo DeCesare‚ what factors do you need to consider before deciding what to recommend in your SK-II presentation to the global leadership team (GLT)? What kind of analysis will you need to do in preparing for that meeting? There are many factors that need to be considered when deciding recommendations to the GLT of SK-II: Political: Tariff (ex: China government took 35% to 40% import tariff on SK-II) Economic: The economic scale
Premium Marketing Strategic management Economics
IMES DISCUSSION PAPER SERIES Asset Price Bubble in Japan in the 1980s: Lessons for Financial and Macroeconomic Stability Shigenori Shiratsuka Discussion Paper No. 2003-E-15 INSTITUTE FOR MONETARY AND ECONOMIC STUDIES BANK OF JAPAN C.P.O BOX 203 TOKYO 100-8630 JAPAN You can download this and other papers at the IMES Web site: http://www.imes.boj.or.jp Do not reprint or reproduce without permission. NOTE: IMES Discussion Paper Series is circulated in order to stimulate discussion
Premium Inflation
did Japan turn to militarism and drift away from democracy in the 1930s and the 1940s? How did US occupation authorities seek to prevent Japan from relapsing into the past system of military expansion? The root of Japan’s militarism started out from the developments of the Meiji era that was established by imperial restoration after Edo period. The idea of the Meiji Revolution‚ to boost morale and to extricate Japan from the idea of Tokugawa feudalism‚ had been carried over to turn Japan into
Premium World War II Empire of Japan Great Depression
particular lifestyle and beliefs. In Japan Before Perry: A Short History‚ Totman presents to the reader the emergence of bushi as the ruling class during the Kamakura period. With the decline of the Taira family‚ Minamoto Yoritomo succeed to establish the bushi regime. Although bushi embraced samurai principles of honoring a master and remaining loyal under any given -even deadly- circumstance‚ a greater motive might have motivated men to become bushi. Japan was facing difficult times in which there
Premium Japan Samurai Shogun
a long period full of isolation. During the 19th century‚ Japan and Korea were exposed to the threat of foreign powers‚ rapid modernization‚ economic progress‚ and an expansion of their social structure. The economic success attained by these two countries is impressive and well known. They both share common ideological traits‚ but also have different‚ unique pathways that brought themselves to modernization. Korea was different than Japan because of their highly centralized government. The Korean
Premium Japan South Korea World War II
European Exploration: In 1543‚ shipwrecked Portuguese sailors washed up on the shores of southern Japan. Merchants soon followed them. Their intentions were to involve themselves in Japan’s trade with China and southeast Asia. They brought clocks‚ eyeglasses‚ tobacco‚ firearms and other unfamiliar items from Europe. Japanese purchased weapons and soon started their own production. Cannons especially had a huge impact on Japan’s warfare and living situations. They started to build fortified castles
Premium World War II United States Empire of Japan