Saturday‚ March 23‚ 13 The World’s most LOVED Champagne Saturday‚ March 23‚ 13 History & Background ✴Part-holder of LVMH (66% share in M&C) ✴Established in 1743 by Claude Moët - as Moët et Cie (Moët&Co.) - for wine trading ✴Began business in 1750 by supplying the Royal Court at Compiègne ✴In 1750 also shipping to Germany‚ Spain‚ Eastern EU‚ and colonial British America ✴In 1972‚ Jean-Rémy Moët (grandson) has begin the winery production by buying vineyards; ✴While the French Benedictine
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World Leading Fashion Brands Burberry‚ Louis Vuitton‚ Gucci‚ Prada‚ Calvin Klein‚ Christian Dior‚ Chloe‚ Emporio Armani‚ Ferragamo & (Appendix 4) are some of the numerous global luxury brands. They all have experienced abundance in sales growth and margin profits within the last decades‚ but they almost shutter in between world financial crisis (2008 up to date). They even see themselves included in several financial products such mutual funds‚ ETFs or be part of financial Indices (Appendix
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1. Introduction Luxury can be defined as an indulgence rather than a necessity. It comes with a heavy price and only the up-market population can afford to enjoy it. This does not make the market any smaller or short of demand. The luxury goods market include- fashion‚ fragrances‚ watches‚ automobiles‚ drinks etc. The size of the market was US$ 175bn and grew at 7.9% in 2000 and faced its first recession in 6 yrs in 2009 where the growth went down to about 3% in 2008‚ due to the financial crisis
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South East Asia has become one of the fasted growing markets with regards to e commerce. The South East Asia region consists of Indonesia‚ Singapore‚ Thailand‚ Vietnam and Malaysia. The reason for e commerce market emerging in this region can be pinned to the regions population and the wide usage of technology. The use of the Internet thru technology devises such as smartphones and tablets has become a favorable method of browsing the web for shopping and social media interaction. E commerce shopping
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Luxury Fashion Branding Trends‚ Tactics‚ Techniques Uche Okonkwo luxury fashion branding luxury fashion branding trends‚ tactics‚ techniques Uche Okonkwo © Uche Okonkwo 2007 Foreword © James Ogilvy 2007 All rights reserved. No reproduction‚ copy or transmission of this publication may be made without written permission. No paragraph of this publication may be reproduced‚ copied or transmitted save with written permission or in accordance with the provisions of the Copyright‚ Designs
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Financial Analysis on competitors‚ Tiffany & Co. and Coach‚ Inc. Tiffany & co. and Coach‚ Inc. Prepared for: Rodger Klee Prepared by: Ann Henkelman and Jen Thompson June 26‚ 2012 Table Of CONTENTS: Tiffany & co. and Coach‚ Inc. 1 Table Of CONTENTS: 2 Introduction and Company Profiles 2 Tiffany & Co. 3 Coach‚ Inc. 5 DuPont Model 5 EMV‚ MVA‚ and the Valuation of Common Stock 5 Reflections
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Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable? Executive Summary Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable? Company History ▪ Founded in 1941 by Miles Cahn‚ a leather artisan‚ who began producing women’s handbags; simple in style and resilient to wear and tear. ▪ Even after 40 years of business‚ coach was able to grow at a steady rate by setting prices about 50% lower than most luxurious handbags‚ adding new models and establishing accounts with retailers
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| | | | [STRATEGY OF ZARA & BURBERRY] | | TABLE OF CONTENTS INTRODUCTION……………………………………………………………….1 STRATEGIES……………………………………………………………………..1 CONCLUSION: COMPARISON ZARA VS BURBERRY…………….4 REFERENCES.……………………………………………………………………5 Introduction ABOUT ZARA… Zara started operations in Spain in 1975‚ and now operates in 74 countries worldwide. Zara is one of the largest international fashion companies and it is owned by INDITEX‚ one of the world’s largest distribution
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QUESTIONNAIRE Please highlight your answer. The questionnaire is completely anonymous. Screening questions 1) Do you work in marketing/advertising? * YES NO 2) Do you have a close relation to the company Louis Vuitton? (You or your family member are the employees) * YES NO Questions concerning shopping 3) ------------------------------------------------- Which 3 brands you think of first‚ when you hear „luxury fashion “? 1
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Question2: Introduction Louis Vuitton is the world’s biggest luxury brand for bags and accessories. It was established in France‚ Europe in year 1854. Louis Vuitton brand and company is an international well-established firm named after the founder and designer Louis Vuitton. Louis Vuitton entered Japanese market in year 1968‚ and it came the most popular luxury brand in Japan. In year 1970‚ LV opened its first stores in Japan‚ which had revenue of $1 Million on its first day. By 1977‚ the
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