is a marketing mix development – 4P’s . First : Product ‚ just like big mac ‚ they always produce it with fixed lettuce ‚ beef ‚ cheese and sauce .Second : Promotion ‚ for example ‚ the adcertising slogan “ I’m loving it “ ‚ it is well-known for everyone who listen to it will come to mind that is McDonald . Third : Place ‚ there are free-standing restaurants in high-traffic public areas .Fourth : Price ‚ average price of Big Mac is 4.20$ . McDonald think globally and act locally ‚ also think locally
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different products apart from the rest of the computing crowd. By creating a store strictly devoted to Apple products‚ the company has not only eliminated this problem but has made an excellent customer-loyalty move. Apple stores are a friendly place where Mac and PC users alike are encouraged to play with and explore the technology that the company offers. This is a space where Macheads can not only get service but also hang out with others who enjoy Apple products just as much as they do. By creating this
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1. The building blocks of competitive advantage include quality‚ customer responsiveness‚ innovation‚ and efficiency. Quality from a restaurant standpoint is getting what you pay for. To purchase an item such as wine from a restaurant that costs ninety-seven dollars per glass would have to be of good quality‚ as opposed to purchasing Boons Farm‚ and this costing you the same price. Quality is important in that if your company doesn’t posses good quality yet charges its customers for this inexistent
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www.thetimes100.co.uk Managing stock to meet customer needs Introduction McDonald’s is one of only a handful of brands that command instant recognition in virtually every country in the world. It has more than 30‚000 restaurants in over 119 countries‚ serving around 50 million people every day. All businesses face challenges every day. One of the major challenges facing McDonald’s is managing stock. Stock management involves creating a balance between meeting customers’ needs whilst at the same
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Group 4: Music ( lan‚ vân‚ thảo‚ hoàng‚ chi‚ my‚ hương) Topic: Most famous music curses of all the time The “Gloomy Sunday” Curse "Gloomy Sunday" was a song written by Rezso Seress‚ a Hungarian composer . The break-up with his girlfriend in 1933 left him such depression that he wrote this obsessive sorrowful melody. A few months after Gloomy Sunday’s coming-ouut‚ a record label agreed to buy " the dead song" and published it in many big cites in the world. However‚ Seress turned out to be a very
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McDonald’s is a global fast food restaurant chain which can trace it’s roots back to humble origins. Originally started in 1940 as McDonald’s Bar-B-Q by brothers Dick and Mac McDonald‚ the restaurant was eventually bought out by Ray Kroc‚ the founder of the modern McDonald’s Corporation. Kroc was originally a franchisee who became a pioneer of the fast food industry by aggressively expanding the business into all parts of the country and the globe until his death in 1984. Today there are over 34
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"McDonaldization‚...is the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as of the rest of the world". These are the words of George Ritzer comparing the processes incorporated by the McDonald franchise and the impact of social structural change on human interaction and identity. He illustrates the linkage between the irrationality of rationality with the four properties of social organization and how it is affecting
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A WELCOME ADDRESS BY THE PRESIDENT OF UMUNNA BU IKE SOCIAL CLUB OF NIGERIA ON THE 3RD INDUCTION CEREMONY HELD MAY 4TH‚ 2013 Mr. Chairman‚ His Royal Highnesses‚ Ndi Nze an Ozo‚ Members of Igbo Council of Chiefs and Traditional Rulers‚ Distinguished Ladies and Gentlemen. Good evening. Eight years ago‚ a child was born in Dallas/Fortworth metroplex with just only seven members under the leadership of Mr. Chinedum Eguzouwa our first executive president. Today‚ that child has grown to the strength
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Introduction Since its inception in 1975‚ Patton – Fuller Community Hospital has been dedicated to providing cutting-edge medical care to the people of Kelsey and the surrounding communities. PFCH is a for-profit hospital and is owned by physicians active at the facility. Quality patient care is the key to a hospital’s success and as shareholders in PFCH. The hospital has seven network diagrams divided into two areas; the first one is clinical areas‚ which include ERs and ORs‚ Pharmacy‚ Labs‚
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[pic] “All Races‚ All Sexes‚ All Ages” [pic] Makeup Art Cosmetics SWOT-analysis Executive Summary This report is to find out what M·A·C’s strengths‚ weaknesses‚ opportunities and threats are. The research question is stated like: Should M·A·C adapt their promotional tools in the Dutch market in order to increase their sales and brand awareness? After analyzing the external and internal environment‚ it became clear what the strengths‚ weaknesses‚ opportunities and threats are
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