[pic] Institute Of Management‚ NIRMA University Marketing Management-I Submitted to- Dr. Ashwini Awasthi Group-3 Industry-Laptops Submitted by: Deepika Bhatt [101311] Dhrumit Punmiya [101312] Gaurish B. Desai [101313] Harsha Vardhan [101314] Harshil M.Kothari [101315] Introduction-Global Scenario While the personal computer (PC) industry began in the 1970’s‚ the first commercial portable computer‚ Osborne was available in 1981. The next big event in
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largest computer manufacturing company and the biggest brand loyalty receiver from costumers. The most important strength Apple has is their design quality and innovation of a new product. The current popular products such as the Ipod‚ Iphone and Macbook series brought them a huge success to them and these products are replacing Apple’s competitors’ products. Competitors The ability to continuously developments and improvements to their products is the key reason why Apple Inc. keeps their success
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My company is called Communications Intellect Inc. It is designed to help students along with people in the work force to learn how to communicate better. Even if you’re a great communicator already‚ we guarantee our services will give you outstanding knowledge and improve your communication skills. We started our first office in Orlando‚ Florida in May 2010 and are spreading out consistently over the past two years. Our goal is to have at least one office within a ten mile radius of all the main
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The process involves original thinking and then producing. This is the embodiment of Jonathan I’ve the world’s most influential designer and internationally renowned as the principal designer of the iMac‚ aluminum and titanium PowerBook G4‚ MacBook‚ unibody MacBook Pro‚ iPod‚ iPhone‚ and iPad. Jonathan Paul Ive‚ was born in February 1967‚ in London; raised in Chingford‚ Essex studied Art and design at Newcastle Polytechnic now called Northumbria University. He Co-founded design consultancy Tangerine
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Can Apple Survive without Steve Jobs? Business 620 Professor Goodstone Patricia Terry May 13‚ 2013 Now with Steve Jobs passing‚ will Apple be able to stay afloat There are people in the company with the drive that Mr. Jobs had‚ will that be enough? This is going to be one of the biggest jobs to fill‚ wanting and needing Apple to keep growing and making the products that will help them. How can they improve on that? Well‚ Phil Schiller is one man who intends to do just that‚ not
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industry is a combination of both Software and Hardware products. Apple computer is a manufacturer of both the software that is the operating system and the hardware which is the whole component itself which is the laptop and desktop namely iMac and Macbook. Analysis of this report is on the strategies being used by Apple to sustain and also increase its market share in the industry. Evaluation has been done on Apple’s SWOT analysis‚ the external environment (PEST analysis)‚ Porter’s Five Forces and
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people‚ Apple Inc. is now leading company focused on commercial technologies who produce high quality consumer electronics‚ personal computer‚ computer software and gadgets which loved by people in the world. Its products such as iMac‚ iPad‚ iPod and Macbook are the world leading gadgets used by many people in the world. According to Gartner‚ Apple is the world’s third-largest mobile phone maker after Samsung and Nokia (Says‚ 2012). Apple’s mobile phone called iPhone is very success leading the mobile
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Case study: Strategic planning at Apple Inc. Comparative Advantage Apple has gained a comparative advantage over its competitors by carefully picking their employees. According to researcher and author Alex Frankel Apple tends to only hire people whom are “passionate about what they were selling”‚ this often meant that they hired enthusiastic Apple product users. In addition‚ Apple’s employees are trained to follow a specific three-step sales process known as position‚ permission‚ and probe
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Apple Computer Apple has managed to come out on top after almost three decades full of turbulent management and direction in an industry that is considered one of the most competitive in existence. The company’s success in the last decade can be fully attributed to the re-acquisition of their original visionary and leader‚ Steve Jobs. With Jobs back at the helm the company has managed to return to its roots and carve out a significant niche that could only be described as innovative personal
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ANDREA GIRALDO MARTINEZ- TALLER ICT-11 1. Define hardware‚ giving examples: Anything which we can see when the computer is off is called hardware‚ some examples could be a scanner‚ a monitor and a printer. 2. Define software‚ giving examples: Anything which we can see on the screen when the computer is on is called software‚ some examples could be Microsoft Excel‚ Microsoft Word‚ and Internet Explorer 3. Describe the difference between hardware and software: The difference is that you
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