"Macro and micro environmental factors which influence marketing decisions of pepsico s gatorade" Essays and Research Papers

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    that Stock Market depends on the overall health of the Economy‚ and real Economic variables which tend to display persistence. Therefore‚ an interesting question in finance is: what derives stock market volatility? Understanding the nature of stock market volatility gives some important implications for policy makers‚ economic forecasters and investors. Studying the impact of MacroEconomic factors such as Inflation‚ Interest Rate‚ Dollar Value and FII on conditional stock market volatility

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    Macro Environment

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    divided into two sections that are External environment and Internal environment. And the external environment also divided into two parts‚ which are Macro environment and Micro environment. But in this section‚ I just discuss about Macro environment. The elements of macro environment can affect business decision-making in the long term and unstoppable. Macro environment contains of four elements‚ such as Politic and legislation‚ Economy‚ Socio-cultural and Technology. 2.1 POLITICAL AND LEGISLATION

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    Strategic Decision Making Decision making is the most important function of any manager. Strategic decision making is the prominent task of the senior management. Both kinds of decision making are essentially the same. The difference lies in the levels at which they operate. While decision- making pertains to all managerial functions‚ strategic decision making largely relates to the responsibilities if the senior management. Conventional Decision - Making Most people agree that decision making

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    Public participation in environmental decision-making is an area that will always raise questions on the relevance and of the advantages that can be gained by allowing public participation. Decision making by experts‚ which is often characterized as ‘technocracy ’‚ is an area where experts sometimes make key decisions themselves‚ but more commonly advise policy makers and interest groups including governments and corporations. The advantages of using experts in the field are their specialist

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    Macro Environment

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    Q.1) Explain How Macro Environmental Factor Affect International Business Product With An Example. There are many factors in the macro-environment that will affect the decisions of the managers of any organization. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. To help analyze these factors managers can categories them using the PESTEL model. This classification distinguishes between: Political factors: These refer to

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    Macro

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    fulfillment o f the requirements for t he degree of Professional Master in Banking and Finance Examination Committee: Nationality: Previous Degree: Scholarship Donor: Dr.Winai Wongsurawat (Chairperson) Dr. S undar Venkatesh Dr. Y uo sre Badir Bangladeshi MBA in Marketing University of Dhaka Bangladesh Bangladesh Bank (Central Bank of Bangladesh) Asian Institute of Technology School of Management Thailand May 2012 i ACKNOWLEDGEMENT I a m very much indebted to Dr.Winai

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    Thompson-Whiteside. This document sets out the aims and objectives of the study programme‚ as well as providing information about the content of the lectures and seminars. Information is also provided about the assessment‚ and the learning and reading materials which you can use. Contact details : Alison Pople: Burnaby Terrace: 0.03: 023 9284 4150: alison.pople@port.ac.uk Sarah Turnbull: Burnaby Terrace: 0.05: 023 9284 4701: sarah.turnbull@port.ac.uk Julia Gosling: Julia.gosling@port.ac.uk Kate

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    make assumptions about a person’s beliefs or behavior based on a single cultural indicator‚ especially race or ethnicity‚ when in reality‚ a person’s cultural identity is a complex interlace of all the cultural groups he/she belongs to‚ groups that influence his/her values‚ beliefs‚ and behaviors. Often culture is thought of as the food‚ the music‚ clothing and holidays a groups of people share‚ but it is much larger actually than just the visible traditions. I.2 Material and Imaterial culture Material

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    PepsiCo PESTEL Analysis

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    PepsiCo PESTEL Analysis In external environment might affect organizational performance in direct and indirect manners; therefore they need to be taken into account in strategic planning. PESTEL analysis can be highlighted as the most appropriate strategic analytical tool for specifying and categorizing external factors impacting businesses. PepsiCo PESTEL analysis is as follows.  Political factors Government stability in the south Asian countries selling PepsiCo products is a major political factor

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    Gatorade Advertisements

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    Pumpkin sst down at school in what seems like the most uncomfortable seat ever‚ yet he was still smiling.“Did you see that Gatorade commercial last night?!” Pumpkin asked Cupcake “It was so funny my mom yelled at me for laughing so loud!”. “I know! Right afterward I went out and bought a whole box of it. They have the best commercials”. Companies use advertising to catch a buyer’s attention to buy their products. A company that is very good at advertising is Coca Cola both in commercials and print

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