"Macro and micro factors influencing marketing decisions" Essays and Research Papers

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    FUNDAMENTAL FACTORS INFLUENCING INVESTMENT IN MUTUAL FUNDS - EIC APPROACH - A CASE STUDY OF RCAML - Prof. K.Viyyanna Rao* - Ms. Nirmala Daita** ABSTRACT The Indian mutual fund industry is witnessing a rapid growth as a result of infrastructural development‚ increase in personal financial assets‚ and rise in foreign participation. There are many of factors contributing to this phenomenon.

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    To what extent do sociocultural factors influence human relationships? Human relationships are complex and consist of many stages‚ such as attraction‚ formation and maintenance‚ and possibly ending. There are also different types of relationships‚ such as romantic relationships‚ friendships or relationships between kin. Many possible factors exist that can affect relationships‚ one of them being culture. Culture is hard to define‚ but it could be defined as a system of values that a group of people

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    emerged that food quality was rated as the most influencing factor affecting consumer’s restaurant selection behaviour. Nevertheless‚ service quality was discovered to be a secondary aspect over decision‚ despite the fact that it is was recognize that it could guide consumer’s evaluation of the dining experience to a superior level. On the other hand‚ when poor service quality is provided‚ it could lead to high customer dissatisfaction. In regard to Marketing‚ its influence over customer’s restaurant choice

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    faced a mass recall. There are several external and internal factors to consider as Toyota ’s management reevaluates and reformulates its four functions: planning‚ organizing‚ leading‚ and controlling. Factors that impact the four functions are: globalization‚ technology‚ innovation‚ diversity‚ and ethics. Managers need to use delegation to manage all functions and factors to reestablish the credibility the company. Planning is a decision making process that incorporates a cycle in which outcomes

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    Overall‚ three macro factors that influence teenagers to associate themselves with gangs are the community‚ education and poverty. Using the social disorganization we can see how these causes actually aid in criminal behaviour. The four aspects that were particularly looked at from social disorganization theory were; low income status‚ which can be associated with poverty and the community‚ and if people tend to grow up in a neighbourhood with low income status or have low income families‚ they are

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    Factors influencing the success or failure of large scale projects Introduction Projects can be difficult to plan and manage. Even with a good plan there is no guarantee that the project will be successful. As the scale of the project gets larger the complexities involved in managing it increase and the likelihood of failure increases. Very large scale projects‚ like the ones I am reporting on involve many internal and external factors which can contribute to the success or failure of the project

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    Internal factors influencing consumers’ choice of cars In each and every market‚ consumers are guided by a multiplicity of factors that define the likely decisions that a consumer is likely to make in regards to the purchase of a particular product or service. It s the same when in comes to car market‚ consumers are influenced by several internal and external factors to settle on a car choice. The internal factors are those factors that are personal to the consumer and have a very minimal connection

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    British Airways British Airways is the largest international scheduled airline in the UK. The company was founded in 1919‚ and has continued to grow and expand since privatisation in 1987‚ until the global recession hit in 2008. On 23rd January 2009 the UK was officially declared to be in recession following two consecutive quarters in 2008 during which economic growth dropped (BBC‚ 2009). Many businesses‚ including British Airways‚ have found it increasingly difficult to survive in the resulting

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    What Are The Factors Which Influence Individual Behaviour At Work? According to John Ivancevich and Michael Mattson‚ the major factors that influence individual differences in behavioural patterns are demographic factors‚ abilities and skills‚ perception‚ attitudes and personality. Let us discuss them and they are as follows:- 1. Demographic Factors: The demographic factors are socio economic background‚ education‚ nationality‚ race‚ age‚ sex‚ etc. Organisations prefer persons that belong to

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    always been an important issue in an organization‚ but few organizations have not made motivation and job satisfaction top priorities or even neglected the issue at times. The failure of the managers in the organization to determine the motivational factors of the employees will create dissatisfaction of the employees which will eventually result to the decrease in productivity of the employees. The managers of the organization should properly utilize its people who are considered the most important

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