Page 1 of 22 © IMM Graduate School of Marketing Good Answer Booklet MAC/ECO101 Page 2 of 22 Note: These answers were written by students under examination conditions. Whist it may be possible to find fault with some of the answers‚ keep in mind that they satisfied the examiners about the student’s knowledge and ability. © IMM Graduate School of Marketing Good Answer Booklet MAC/ECO101 Page 3 of 22 MACROECONOMICS (MAC) ECONOMICS 1 (ECO101) 24 OCTOBER 2012 SECTION A (40 MARKS)
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HISTORY OF BRANDING: Brands were originally developed as labels of ownership: name‚ term‚ design‚ and symbol. However‚ today it is what they do for people that matters much more‚ how they reflect and engage them‚ how they define their aspiration and enable them to do more. Powerful brands can drive success in competitive and financial markets‚ and indeed become the organization ’s most valuable assets. In the field of marketing‚ brands originated in the nineteenth century with the advent of packaged
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a. Who is the macro client or system in this vignette and why? The macro client system in this vignette will include impoverished elderly individuals‚ elderly individuals that are in need of a structured setting‚ and their family members. “The macro client system includes those people who will ultimately benefit from the change process‚ typically a particular client population having similar characteristics and receiving similar agency services” (Kirst-Ashman & Hall‚ Jr.‚ 2015‚ p. 205). The elderly
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I do not own any rights. This is from my school book. Chapter 1 – What Is Economics? A Definition of Economics Our inability to satisfy all our wants is called scarcity. The choices that we make depend on the incentives that we face. An incentive is a reward that encourages or a penalty that discourages an action. Economics is the social science that studies the choices that individuals‚ businesses‚ governments and entire societies make as they cope with scarcity and the incentives that
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WHAT IS INFLATION? INFLATION IS THE LONG TERM RISE IN THE PRICES OF GOODS AND SERVICES CAUSED BY THE DEVALUATION OF CURRENCY. CAUSES OF INFLATION: • So what exactly causes inflation in an economy? There is not a single‚ agreed-upon answer‚ but there are a variety of theories‚ all of which play some role in inflation: 1. THE MONEY SUPPLY • Inflation is primarily caused by an increase in the money supply that outpaces economic growth. • Ever since industrialized nations moved away from the gold
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Complete first part of slideshow Aggregate Expenditure (AE); AE = C + I + G + X – IM I‚ G and X: autonomous expenditures Do not change with change in national income (Y) C and IM: induced expenditures Change with changes in national income (Y) Simple case: Only at C and I No government No foreign sector AE = C + I [C] Keynesian consumption function: Relationship between C and variables that influence it In simple case: C is influenced by disposable income Desired Consumption Expenditure
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Week 3 Homework 1. Some Classical and Monetarist economists claim that inflation is always a "monetary phenomenon." What do they mean by this claim and are they correct? They use the equation MV=PQ to show that any change in the amount of money in a system will change the price level. I believe that history shows they are correct‚ if the Fed reserve started printing a bunch of money without taking any out of circulation‚ then prices would go up for everything. 2. How can a higher price of oil create
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1. What are your chosen company’s marketing principles? Is this company trying to provide superior quality/value products‚ to have excellent services‚ to be innovative‚ to have a valuable brand name‚ or to understand competitors / consumers through market research capabilities... etc? How and where do you find this information*? You can find this from company’s mission statement‚ advertising slogans‚ and other places (e.g.‚ company’s website‚ information for investors‚ leaflets). *This is where
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Chapter 3 Consumption and Investment Consumption (C) and investment (I) Since we are more concerned with two sector model in our course‚ we will discuss about consumption and investment. In a two sector model‚ a simple but an imaginary assumption of no government and no foreign trade is made. Here Yd =C+S or Yd =AD (aggregate demand) This also implies that C+S=C+I Consumption Introducing you with: (Think yourself in advance) What is consumption? What is consumption function
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successful. To maintain the standard of a company HR has to face many challenges and come up with strategies to face those challenges. With many changes happening in work area‚ it must be extremely challenging for Human Resource Management to maintain the standard of a company. With many questions in mind such as what can be the reasons human resource facing challenges‚ what kind of challenges they are facing‚ and how to overcome those challenges‚ I started researching on these topics and came up with many
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