Running Head: Competition in the bottled water industry in 2006. The intent of this paper is to provide possible course of action according to analysis made for this case. Table of Contents Title Page Table of contents……………………………………………….…………………………2 Executive summary….………………………………………………..…………………..3 Macro-Environmental Analysis…...…..…………………….……………….……………3 Industry and competitive analysis...………………………………….……………………6 Economic traits of the industry..……………………………….………………….6 Five forces analysis…………
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Case Study 3 Nov 2009 Bottled Water Industry 1. What are the strategy-shaping business and economic characteristics of the bottled water industry? What is the industry like? The global bottled water industry forecast is growing by 30% through 2010 to reach approximately $82 billion in revenue. Bottled water is thought to be safer than municipal tap water and an alternative choice to high calorie carbonated beverages. Focus on fitness‚ health‚ and the go-go lifestyle has made the United States’
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Bottled Water: Urbanization and Environmental Impact A Report by Mihir Garikiparithi The bottled water industry has grown rapidly and continuously since its inception. However‚ it has been a topic of concern ever since the negative effects of plastic were discovered in 1891. The necessity of bottled water‚ and the waste produced by the industry‚ has been questioned numerous times. One of the key factors that create a demand for bottled water is urbanization. The expansion of cities and industry
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the importance of regulating sales of bottled water in the country as volume and value sales of it increased as a result of consumers and households perceiving that it is of superior quality to that of tap water. In 2012‚ the Safe Bottled Water Act of 2012 was approved on final reading in the House of Representatives. The Act seeks to mandate that the Department of Health establish clear labelling requirements for bottled water including source and type of water‚ type of treatment‚ date of bottling
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MACRO AND MICRO FACTORS AFFECTING THE STEEL INDUSTRY (TATA STEEL) The world GDP‚ as reported by International Monetary Fund‚ was on an upturn‚ growing by 5% in 2010 as compared to a negative growth of 0.5% in 2009. While the growth in the advanced economies was 3.0% in 2010‚in contrast to -3.4% in 2009‚ the emerging and developing economies grew by 7.3% in 2010 when compared to the growth of 2.7% in 2009. The growth in the developing and emerging economies slowed down during the end of 2010
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Macro-economic factors: There are a lot of macro environmental factors that affect Telfin performance though emphasize has been given on the important factors. Economic factors like current and anticipated economic growth‚ interest rate‚ inflation‚ cost of labor‚ disposable income and distribution of income etc collectively comprise economic environment. Current and projected economic conditions: In recent years Pakistan’s economic figures were indicating very impressive and promising consequences
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Dimensions of Bottled Water Industry The bottled water industry enjoyed substantial growth in the last decade‚ especially in the United States. The popularity of bottled water increased dramatically since 1996‚ and different customers were able to be targeted. The different customer groups included those concerned about water safety‚ those primarily concerned about fitness‚ and those customers that drink bottled water primarily for the convenience of it. Customers either purchased bottled water in bulk
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Competition in the Bottled Water Industry 1. List and describe the dominant economic characteristics of the bottled water industry. Market size and growth rate The industry is size is worldwide with a growth rate averaging nearly 9% from 1996-2001 (with a U.S. per capita growth from 20 gallons per year in 2001 to 26 gallons per year in 2005.) Number of buyers There is a significant number of buyers in the U.S. and internationally. No one buyer accounts for a significant fraction of
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Economic Characteristics Market size and growth rate The fastest-growing and most attractive beverage category in the world. Global sales exceeding 38 billions gallons in 2003 Annual growth rate more than 10% between 1998 and 2003 U.S. is the world’s largest market with annual sales nearly 6.4 billions gallons. Opportunities for increasing market share become lesser as currently in the early maturity stage Number of buyers Buyers included consumers‚ supermarkets‚ natural food stores‚ whole-seller
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Bottled Water Industry Analysis & Recommendations I. Industry Introduction The Bottled Water industry is still in an expansionary/growth stage. In 2005 the bottled water industry accounted for $70 billion‚ and is expected to reach $140 billion by the year 2020.Advertising budgets are very heavy in companies such as Pepsi (Aquafina)‚ and are positive indicators of the current [growth] stage in the product’s lifecycle. However‚
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