Program manager: Ms Hazel Ong Number of words: Table of contents: I. Introduction …………………………………………………………………………Page 3 II. SWOT analysis ……………………………………………………………………..Page 4 –5 III. Macro- environment analysis ……………………………………………………..Page 6 –7 IV. Competitive environment analysis ..…………………………………………… Page 8 –10 V. Application about planning‚ organizing‚ leading and controlling …………… .Page 11- 12 VI. Conclusion……………………………………………………………………………. Page 13
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Macro-Environment Analysis for AirAsia The factors of Macro-enviroment suggest that there is a huge scope of growth for AirAsia in Asia. The huge population with rise in middle class and a lot of disposable income together with the absence of affordable forms of transportation post a high demand for AirAsia as a low cost airline. It is also anticipated that due to the rapid urbanization trends the air travel market will continue to grow at a fast pace. The geographical structure of Asia which is
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concerned to manage firm’s activities and resources to the environment in which it operates. This essay will analyse the micro and macro external environment in the part five years (2000 to 2006) of IBM Company by using PESTEL and five forces model to analyse in the first part. The second part will discuss about the advantages and disadvantages of the two possible alternative strategies for IBM. Part 1: Analysis of Micro and Macro External Environment 1.1 PESTEL Analysis The external factors can be
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our Macro environment at Jayrobs Mobile (JM). This is otherwise known as the general environment. Here we will use PESTELI (Political‚ Economic‚ Social‚ Technological‚ and Environmental‚ Legislative and International) analysis. This is a detailed analysis of the environment which will not only help us understand where the environment currently lies‚ it will also help us gauge where JM will be in the future. When using PESTELI analysis‚ we will analyse what factors could influence our Macro
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The car industry environment is very complex due to the large number of product markets‚ buyers‚ suppliers and customers‚ which spread across the globe. As such‚ it has often been described as "the industry of all industries". There are various forces that influence this environment. Hence‚ this report analyzes some of the political‚ economic‚ socio-cultural and technological trends‚ key to understanding their impact on the industry‚ with particular reference to the Western European market. First
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Micro Environment; It means the internal environment of the company and it is also called small environmental forces which directly or indirectly affected the company. It has some forces which are discussed below Company; Cadbury dairy milk is a company which manufactures the products like chocolate. There are different departments in the company who collectively responsible to make the products. Suppliers; Suppliers are those persons who provide the raw material to the company like cocoa
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rechargeable cars on the Environment [Date] 4/16/2013 In this essay‚ I will discuss about the rechargeable batteries used in the rechargeable automobile and the impacts of these batteries to the pollution of the urban environment. Scientists are moving fast to give new inventions to the world and rechargeable automobile batteries are the latest topic of the automobile world. Due to excessive gasoline consumption‚ the scientists are working on electric cars and on
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to attract them anyhow. UAE vehicle market plays a key role in the wholesale‚ retail and service sector of vehicles in UAE. A recent study‚ conducted by the Dubai Chamber of Commerce unveiled that there remarked a peak demand for luxury cars and volume cars‚ and this will remain strong throughout the nation. Dubai auto industry plays a vital role in endorsing competitiveness in the field. Increasing population‚ better incomes‚ urbanization‚ energy efficiency and low-cost automobiles have lead
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bad for our Environment. It could also hurt us badly in the long run. The Primary reason we should switch to Electric Cars is because they could save the Environment we live in. Tam Hunt writes for the Future of the Electric car on Green teen media about Electric Cars having saver batteries. “Lithium batteries will probably start showing marginal improvements around that time: (Hunt) The Eco-friendly cars have safer batteries and other equipment. Electric cars are way safer than cars on gas. For
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Electric cars are seen as the future of human life. They provide an oppurtunity of being clean and eco-friendly. Electric car motors are magnificent and figuring out how they work is a mystery. Electric cars have also been around for a while since almost two decades ago. Electric cars are proven to be better for the environment. Electric cars are a prime example of how electricity has changed over the years. First‚ electric cars are amazing‚ but what is more amazing is the motor that makes one
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