As a part of the Hilton Group‚ Double Tree has ‘HHonours’ loyalty program. Today this program works in more than 3500 hotels‚ has 50 airline partners and gives an opportunity to its members to earn both miles or point for stay. The HHonours has three levels of membership: gold‚ silver and black with different upgraded system of rewards. Also the members can use the rewards in golf‚ cruises‚ entertainment parks‚ car rentals‚ shopping and dining (www.businesstravel.about.com). 2. Price elasticity
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The purpose of this paper is to discuss external and internal factors affecting McDonald’s management functions. This will be accomplished by explaining how McDonald’s deals with each of the external and internal factors. There were three factors that were chosen to outline the success of McDonald’s corporation. The first factor is globalization‚ which is define as closer contact between different parts of the world‚ with increasing possibilities of personal exchange‚ mutual understanding and friendship
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The external environment of a business includes a variety of factors such as competitors‚ suppliers and regulations that influence major strategic decisions. Scanning and assessing the external environment is a vital part of strategic decision-making in entrepreneurial ventures. This helps small-business managers locate factors that pose opportunities or threats to their businesses. A better understanding of the ramifications of external environmental factors can improve success and survival for
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Apple Inc. (Consumers Electronics Company) Economic Environment: More or less‚ every economic factor has an effect on the operations of Apple Inc. These may include; current economic situation (boom‚ recession‚ etc.)‚ credit terms‚ inflation or deflation‚ strictness of interest rates‚ unemployment levels‚ stability of exchange rates‚ stock exchange trend‚ etc. Apple’s business can be affected by all these factors either positively or negatively. For example‚ during the inflation periods
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Demographics Mercury Drugstore’s Primary Target Market Demographics : Ages ranging from 18 to 65 years old who may be male or female that belong to any social class – B‚ C‚ D‚ and E Marital status – no specific status. The available market size using research data show that 6 out of 10 Filipinos are now opting for generic medicines over the more expensive branded counterparts. For a $2 Billion Pharmaceutical market in the Philippines $1.2 Billion (60%) - Generics Medicines $800
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Executive Summary Nokia Nseries‚ products of Nokia Company‚ are built with the technology‚ mainly for communication and entertainment. This report will show some analysis of Nokia Nseries‚ including‚ macro environment‚ competitive situation‚ company‚ and SWOT analysis. Macro environment consist of economic‚ technology‚ political and legal‚ and cultural and social environment. Competitive analyses include direct and indirect competitors‚ Porter’s Five Force‚ and Competitive advantages. Company analysis
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the application of the various strategic analysis models. He has provided tremendous help to me in the course of the research and writing this paper. Project Outline Brief of Company Nokia Corporation is a Finnish multinational corporation headquartered in Finland. Nokia is engaged in the manufacturing of mobile devices and in converging Internet and communications industries. With over 132‚000 employees in 120 countries and global annual revenue of over €42 billion and operating
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Subject: macro level factors in an external environment Date: November 20‚ 2012 Hello Mr. Doe‚ It is my understanding that the large presentation on social networking is quickly approaching and a brief memo discussing how macro level factors in an external environment have impacted the structure of the online social networking industry in the global marketplace is required. In order for that to be done properly there is some information that needs to be addressed. Just what are Macro environment
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4) a)What Is an IP Address and what is it is also known as? -A number that uniquely identifies each computer or device connected to the Internet. b) What are the four categories of output? -Output is data that has been processed into a useful form called information. Four types of output are text‚ graphics‚ audio‚ and video. Text consists of characters (letters‚ numbers‚ punctuation marks‚ or any other symbol requiring one byte of computer storage space) that are used to create words‚ sentences
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ELD/B/BBM/511/02740 YR OF STUDY: 2ND SEMESTER 3RD YR UNIT TITLE: CREDIT MANAGEMENT UNIT CODE: HRM 323 LECTURER: DANIEL NYAKERI ASSIGNMENT (CAT 1) Quiz: discuss the components of the macro environment and explain how they affect the organization you are working for? (20 mks). Macro environment factors are uncontrollable external forces that affect how a business operates. They are largely out of the control of the business‚ and often require changes in operating‚ management‚ production
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