External Factors: Oportunities * Acquisitions * Asset leverage * Financial markets (raise money through debt‚ etc) * Emerging markets and expansion abroad * Innovation * Online * Product and services expansion * Membership of any airline alliance will help to increase reach via code share agreements * Leverage on association with coffee company like Starbucks to provide onboard coffee by creating awareness in all coffee outlets * International flights and global expansion * Potential
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Airline industry value chain Inbound logistics Primary activites Stock control airlines must store and handle fuel‚ food‚ and drinks. Stock is managed to ensure reductions in stock turnover‚ thus reducing costs and wastage. Route selection airlines must choose their flight routes. These will be selected upon desired routes‚ and deals negotiated with the airports. Airports are selected for their prime location‚ to allow consumers to get to their desired location. This then entails the
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Fuel Hedging in the Airline Industry: The Case of Southwest Airlines By Dave Carter a‚ Dan Rogers b‚ and Betty Simkins c a College of Business Administration‚ Oklahoma State University‚ Stillwater‚ OK 74078-4011‚ Phone: (405) 744-5104‚ Email: dcarter@okstate.edu b School of Business Administration‚ Portland State University‚ Portland‚ OR 97207-0751‚ Phone: (503) 725-3790‚ Email: danr@sba.pdx.edu c CONTACT AUTHOR: College of Business Administration‚ Oklahoma State University‚ Stillwater
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Abstract In this paper I will be analyzing the airline industry using Porter’s Five Forces. Porter’s Five Forces is a business management tool that allows firms to possess a clearer perception of the forces that shape the competitive environment of an industry‚ and to better understand what these forces indicate about profitability with regard to the microenvironment. The forces include Competitors‚ Threat of Entry‚ Substitutes‚ Suppliers‚ and Customers. When firms are able to widen their conception
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STRATEGIES TO FIGHT LOW COST RIVALS In this new era‚ which global industry is growing very fast‚ it makes most company everywhere in the world trap on war of price. Most companies should invest a lot of money‚ people‚ and time to fight they rivals .Last but not Least‚ each company has to grow with a right strategy. The steps to get the best strategy on the Price War situation is strategy development and implementation : A. Critical Success Factors : 1. Environmental Analysis - identify
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International financial specialists or investors look for business in China for the most part as a result of the span of the business sector‚ the low cost of labour‚ and its development potential. This paper examines the strengths of China’s Macro-environment and for this reason PEST analysis is directed as it is an important tool which evaluates the macro environment of the country. PEST Analysis Political: The Chinese political system is characterised as one party communist autocracy that makes a great
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shall be priced. What is Marketing? Classical Definitions ( Product Oriented View) “ The performance of business activities that directs the flow of goods and services from producer to consumer or user” “ Marketing consists of those efforts which affect transfers in the ownership of goods and services and provide for their physical distribution” What is Marketing? Modern
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Dynamic Pricing in the Airline Industry R. Preston McAfee and Vera te Velde California Institute of Technology Abstract: Dynamic price discrimination adjusts prices based on the option value of future sales‚ which varies with time and units available. This paper surveys the theoretical literature on dynamic price discrimination‚ and confronts the theories with new data from airline pricing behavior. Correspondence to: R. Preston McAfee‚ 100 Baxter Hall‚ California Institute of Technology‚
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because the world is already globalised. For instance‚ on economics issue‚ it is vital for you to read world news because what affects a domestic area might have an impact regionally and globally since countries’ economies are interdependent to one another. In the political aspect‚ it is crucial because political involved governments’ law and regulations which can affect a business function. Another reason for reading world
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of their company. Its production companies supply movements and components to third-party watchmakers in Switzerland and around the world. The Group is a key player in the manufacture and sale of electronic systems used in watch making and other industries 2. Maintenance Providing training and development for employees is a promise. Swatch pays much attention to be in touch with all new technologies and maintained the high level of well trained staff Maintenance is the final OM strategy decision
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