MICRO AND MACRO MARKETING ENVIRONMENT Introduction Micro marketing Refers to the internal controllable factors or forces which affects the ability of a company to serve its customers. e.g. the organization‚ the market‚ the suppliers‚ market intermediaries and the marketing mix. The micro marketing environment that surrounds organisations can be complex by nature‚ however the company has an element of control over how it operates within this environment. Macro marketing Refers to the external
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Automobile Industry Hailed as ‘the industry of industries’ by Peter Drucker‚ the founding father of the study of management‚ in 1946‚ the automobile industry had evolved continuously with changing times from craft production in 1890s to mass production in 1910s to lean production techniques in the 1970s. The Asian countries‚ mainly by Japan‚ China and India‚ registered a 9% increase in production over last year‚ constituting 35.9% of the global production. In fact China and India posted positive
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poverty is the main factor by using correctional data ‚ this essay is going to argue about the factors affecting crime‚ if it’s based on social statues or if more factors are involved. I will begin by stating that there actually is change in crime but also the people committing the crimes‚ although I’m talking about crime and the influences I’m still going to bring in other factor that may have had an influence on the individuals committing the crimes .for example psychical factor such as the biological
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BKristen Gershkoff Mr. Zabel Ecology 1 October 2012 How Abiotic Factors Affect the Biota The variation of abiotic factors in both the beach and the salt pond greatly affect the biota in those areas. At the beach there was a rocky landscape that rounded the water‚ while at the salt pond‚ there was more of a wet grassy area allowing different life forms or biota to thrive in each. Also‚ physical factors such as temperature‚ salinity‚ or dissolved oxygen levels allow for different life forms to
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Lesson Plan Title: Factors that Affect Rate of Dissolving and Solubility Overview‚ Expectations and Rationale 1. Big Ideas: • Properties of solutions can be described qualitatively and quantitatively‚ and can be predicted 2. Ministry Expectations: Scientific Investigation Skills and Career Exploration A1.1 - formulate relevant scientific questions about observed relationships‚ ideas‚ problems‚ or issues‚ make informed predictions‚ and/or formulate educated hypotheses to focus inquiries
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1.0 MACRO ENVIRONMENT ELEMENTS There are many factors in the macro-environment that will effect the decisions of the managers of any organization. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. 1.1 Political and Legislation Factors The political-legal dimension of the general environment also affects business activity. The philosophy of the political parties in power influences business practices. The legal environment
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what would you propose as the most important factors that influence enrollment growth? Based on my experiences in working with private‚ Christian and independent schools throughout the country‚ I believe that there are multiple factors that contribute to enrollment growth and decline at a school. Let me highlight some of these factors for you: Leadership – The vision‚ drive and personality of the leadership (primarily the head of school) will affect the enrollment. In a previous blog post I discuss
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The four external environmental factors are The factors that fall under economic factors are funding sources‚ non-cash revenues‚ clients or consumers‚ suppliers and‚ competitors. Nonprofit agencies relay on all of these factors to survive. Using sociological factors helps with understand the needs of your community and clients. You can use community mapping‚ census data to describe the community and the income‚ education‚ ethnicity‚ gender‚ and age to help with planning purposes
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External factors that affect pricing decisions * External Factors - There are a number of influencing factors which are not controlled by the company but will impact pricing decisions. Understanding these factors requires the marketer conduct research to monitor what is happening in each market the company serves since the effect of these factors can vary by market. i) The nature of the market and demand ii) Elasticity of demand iii) Competitor’s cost‚ price and offers
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https://docs.google.com/document/d/1mB_7Hr3jfMiTmld3gn8SXrgl7PM5iHRonYr8mFQ956I/edit AP Macro Module 1 AP Macroeconomics 1.03 1. a) If I go to the beach‚ the opportunity cost is that I will not be prepared for the exam; likewise‚ if I study for the exam‚ the opportunity cost is that I will not be having fun at the beach. b) If I get a job after high school‚ the opportunity cost is that I will miss out on a college education; likewise‚ if I go to college‚ the opportunity
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