CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Information technology (IT) is a strategic resource that facilitates major changes in competitive behaviour‚ marketing and customer service (Kotler‚ 2007:312). In other word‚ it is the automation of processes‚ controls‚ and information production using computers‚ telecommunications‚ software and ancillary equipment such as automated teller machine and debit cards. It is a term that generally covers the harnessing of electronic technology for the
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A royal salute to the Commonwealth Peter Osborne is the author of the text which is written in 2011. The duke and duchess of Cambridge were visiting Canada‚ and Peter Osborne wrote the article “A royal salute to the Commonwealth”. In the article he expresses his opinion about the Commonwealth. Today there are about 54 member countries‚ and the article is a debate about the Commonwealth‚ and whether it should abolish or not. In addition Peter Osborne is questioning what is going too happened when
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1. What are your chosen company’s marketing principles? Is this company trying to provide superior quality/value products‚ to have excellent services‚ to be innovative‚ to have a valuable brand name‚ or to understand competitors / consumers through market research capabilities... etc? How and where do you find this information*? You can find this from company’s mission statement‚ advertising slogans‚ and other places (e.g.‚ company’s website‚ information for investors‚ leaflets). *This is where
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WILLIAMS V THE COMMONWEALTH [2012] 248 CLR 156 I INTRODUCTION Williams v The Commonwealth is an excellent example of a significant turning point in Australian Constitutional history. It challenged Executive power‚ the capacity the Commonwealth had to spend public money‚ and its’ power to enter into contracts without the authorisation of Parliament . The breadth of Executive power is covered under s61 of the Constitution‚ and describes activities which the executive can carry out . The Williams
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CHAPTER 1: SELF-ASSESSMENT TEST The value of information is directly linked to how it helps decision makers achieve the organization’s goals. 1. A(n) _________________ is a set of interrelated components that collect‚ manipulate‚ and disseminate data and information and provide a feedback mechanism to meet an objective. 2. What consists of raw facts‚ such as an employee number? a. bytes b. data c. information d. knowledge Knowing the potential impact of information systems and having
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Changes in the environment affecting the marketing activities of Indian Industries Marketing Management Marketing Environment The market environment is a marketing term and refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. The market environment consists of both the macro environment and the microenvironment. The microenvironment refers to the forces that are close to the company
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with terms like “territory” and “commonwealth”. Bigger and more powerful nations that inhabit smaller nations for various benefits should never deny a nation’s culture and roots‚ instead in these modern times people should be allowed to govern themselves and be independent nations. In the midst of the struggle over status (U.S commonwealth or Independency) only one clear realization can come of this‚ Puerto Rico ought to be independent and refuse commonwealth to the United States of America
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Economics with Study Guide. Cincinnati: South-Western College Publishing. • "Macroeconomics/Microeconomics." Encyclopedia of Business and Finance. Ed. Allison McClintic Marion. Gale Cengage‚ 2001. eNotes.com. 2006. 20 Nov‚ 2009 • McCrane‚ Jim. “Macro vs. Microeconomics: How Do The Courses Compare?” ----------------------- [1] Source->
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Outcome 2.1 Show macro and micro environmental factors which Influence marketing decisions -Gatorade is not PepsiCo official product in Vietnam but it isn’t produced in Vietnam ‚ it was imported from foreign country so the price of the product is higher and isn’t really suitable for Vietnam average income. There are two main environment elements which affect the price of the Gatorade: Micro environment -Competitors: There are many other products to choose in the soft drink market include
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Sunnah. Naturally‚ it remains a deep cry in their hearts to fashion and design their economic lives in accordance with the precepts of Islam. The establishment of Islami Bank Bangladesh Limited on March 13‚ 1983‚ is the true reflection of this inner urge of its people‚ which started functioning with effect from March 30‚ 1983. This Bank is the first of its kind in Southeast Asia. It is committed to conduct all banking and investment activities on the basis of interest-free profit-loss sharing system
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