BIBLIOGRAPHY 15 Product Attributes Tapal Danedar and Family mixture are the largest selling tea brands of Pakistan. The brand was born from its inherent granular ingredient. Currently‚ the brand name has become generic and was even used later by Lipton‚ after which Tapal launched its own campaign called Asli Tapal Danedar. In this way‚ the brand now represents a different product category. Danedar’s features add value to its product because the blend consists of well made premium quality
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SWOT analysis SWOT is an abbreviation of strength‚ weaknesses‚ opportunities and threats. This method is one of the famous tools that marketers and entrepreneurs used to classify the company state it is in and come up with good solutions. A SWOT analysis can help company to gain insights into the past and come up with possible solutions to an existing or potential problems (Ommani 2011‚ p.1). Strengths and weaknesses are mostly determine by the internal features which can be controlled by the
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A PROJECT REPORT On Study of Consumer Behaviour towards Products Of Hindustan Unilever Ltd (HUL) (Submitted in partial fulfillment of the requirement of Bachelor of Business Administration‚ Distance Education) Punjab technical University‚ Jalandhar Project Report Guide: Submitted By: Name: Mrs. Nisha Solanki Name: Kalpesh Patel Designation: Asst. Professor Enrolment
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References: Phillip Lipton.‚ Abe Herzberg.‚ Michelle Welsh. (2014) Understanding Company Law (17th edition)‚ Australia‚ Sydney: Thomson Reuters CCH Australia Limited. (2014) Australian Corporation & Securities Legislation (Vol. 1 2014)‚ Asutralia‚ Sydney
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exploring synergies‚ eradicating poverty’‚ Journal of Peasant Studies‚ 36 (1): 103-137. Khan‚ Mushtaq (2012) Growth‚ Institutional Challenges and the Political Settlement in Bangladesh.London: (Forthcoming) http://www.soas.ac.uk/staff/staff31246.php Lipton‚ M Mundle‚ Sudipto (1985) ‘The Agrarian Barrier to Industrial Growth’‚ Journal of Development Studies‚ 22‚ No Prowse‚ Martin and Admos Chimhowu‚ 2007. Making Agriculture Work for the Poor‚ Overseas Development Institute‚ Natural Resource Perspectives
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of 2008 it ranked 26th amongst top 100 global brands. Pepsi generates more than $15‚000 million of annual sales. Pepsi is joined in broad recognition by such PepsiCo brands as Diet Pepsi‚ Gatorade Mountain Dew‚ Thirst Quencher‚ Lay’s Potato Chips‚ Lipton Teas (PepsiCo/Unilever Partnership)‚ Tropicana Beverages‚ Fritos Corn‚ Tostitos Tortilla Chips‚ Doritos Tortilla Chips‚ Aquafina Bottled Water‚ Cheetos Cheese Flavored Snacks‚ Quaker Foods and Snacks‚ Ruffles Potato Chips‚ Mirinda‚ Tostitos Tortilla
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Determination of Caffeine in Tea Samples CONTENTS 1. 1. Introduction 2. 2. Theory 3. 3. Uses of Caffeine 4. 4. Effects of Caffeine 5. 5. Procedure 6. 6. Observations 7. 7. Result INTRODUCTION Tea is the most commonly and widely used soft beverage in the household. It acts as a stimulant for central nervous system and skeletal muscles. That is why tea removes fatigue‚ tiredness and headache. It also increases the capacity of thinking. It is also used for lowering body temperature
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Introduction Security is the freedom from danger and risk‚ which provides one with complete satisfaction and safety. Full-body scanners have been in use for various health reasons‚ but have recently started to be utilized at airports for security measures in 2007. Full-body scanners used for safety purposes are a recently invented technology device that claims to ensure entire safety to travelers at airports by generating a computerized stripped image of passengers boarding flights. Additional
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convenient foods and beverages‚ with revenues of about $39.5 billion and over 142‚000 employees. The company’s portfolio of businesses in 2008 included Frito-Lay salty snacks‚ Quaker chewy granola bars‚ Pepsi soft drink products‚ Tropicana orange juice‚ Lipton Brisk tea‚ Gatorade‚ Propel‚ SoBe‚ Quaker Oatmeal‚ Cap’n Crunch‚ Aquatint‚ Rice-A-Roni‚ Aunt Jemima pan cake mix‚ and many other regularly consumed products. The company consists of the snack business of Frito-Lay North America and the beverage
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CONTENTS Introduction Competitive Review of famous brands * Unbranded Tea * Tapal * Unilever (Lipton and Supreme) * Vital Marketing Mix Analysis * Product * Place * Promotion * Price SWOT Analysis of Tetley Tea * Strengths * Weaknesses * Opportunities * Threats Buyer Analysis * Brand Loyalty * Demographics * Consumer Awareness * Positive Motivation * Rational vs. Emotional Motives * Success and Failure Influence * Substitute Goals * Arousal
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