monthly magazine published by American Express Publishing. It was founded in 1978 by Ariane and Michael Batterberry. It features recipes‚ cooking tips‚ travel information‚ restaurant reviews‚ chefs‚ wine pairings and seasonal/holiday content and has been credited by The New York Times with introducing the dining public to "Perrier‚ the purple Peruvian potato and Patagonian toothfish". The winner of Top Chef‚ the reality television cooking competition‚ is featured in a spread in this magazine. MARKET
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Ambassador Joergen Oerstroem Moeller What are the negative implications of advertisements on adolescent girls? To what extent should the government intervene in order to mitigate these effects? Prepared By: Lau Sze Leng Serene Alongside the industrial revolution in the 19th century‚ the introduction of newspapers begot the advent of print advertisements. However‚ the ascending prevalence of advertisements in people’s lives didn’t start until the 1950s when television became
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OK! USA Magazine OK! USA magazine is a British weekly magazine‚ specializing in the latest celebrity gossip and news. Ok! published in 1993‚ and its popularity grew not only in England‚ but also in U.S.A‚ Indian‚ Spanish and Bulgarian. OK! magazine is now the world’s biggest celebrity lifestyle magazine‚ with over 30 million readers worldwide. (elliepg321.wordpress). OK! USA Magazine is a magazine for female‚ using lots of rhetorical appeals and hook people’s attention by its cover. OK! USA Magazine
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English 101A 10-28-13 15 appeals essay Advertisements are part of our everyday lives. From the moment that we step outside we are surrounded by ads posted on billboards to transportation to even blimps or jets painting the sky with car insurance propaganda. In the article‚ “Advertising’s fifteen basic appeals” Jib Fowels explains that the goal of the advertiser is to convince the consumer through physiological and psychological levels. By doing so the advertisement would have to include one or two
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AS Media Studies Report: Checker Magazine Outline of Task The target audience for my magazine is teenage girls who are interested in fashion and the latest trends. I went for this target audience because the main focus of my productions is fashion and most teenage girls are interested in fashion‚ making them easier to target. The category of audience for my products would be a mixture of C2‚ D and E. This is because it is a gossip and fashion magazine so stereotypically these groups would be
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I would say that this ad uses some rhetorical appeals effectively‚ but lacks some as well. For example‚ it uses very strong pathos. Having the child looking into an empty fridge that looks very run down and not well kept. There is not a single food item in it. Also‚ the setting of the picture looks like it is not a well-kept area. The walls are very dirty and water stained‚ there is trash laying in front a dirty barrel‚ etc. The little boy in this picture also looks very malnourished. He has no shoes
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The Superbowl has been a part of American culture for what is now 50 years‚ as of yesterday. Many people enjoy it for different reasons‚ whether it’s actually watching the football‚ the food at parties‚ or what most enjoy‚ the commercials. The commercials are enjoyed almost as much as the football itself‚ because in order to get your ad in the Superbowl‚ you have to pay a rather demanding fine. So‚ as a result of the large payment‚ companies will up the bar for the quality of their commercials‚ to
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Primary Source Analysis ASPCA is an organization that works to rescue animals from abuse‚ pass humane laws‚ and share resources with shelters across the country. They are known for their depressing commercial that strongly affects most people. The most propagandistic part of the commercial I think would be the song‚ Angel by Sarah McLachlan. ASPCA used this song because it seems like it is directed towards you. Additionally the song plays with your emotions causing you to feel sad for these
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A Mighty Cleaner and Soldier “You’ll stop paying the elbow tax‚ when you start cleaning with Ajax!” was the first commercial jingle to air on television in the United States. In 1948‚ this jingle was used for Ajax Cleanser. Colgate-Palmolive popularized this manufactured cleaner in 1947. The mythological entity Ajax helped the company come up with their original and most popular catchphrase‚ “Stronger than dirt!” Ajax All-Purpose Cleaner with Ammonia was made as a current seller in 1962‚ and became
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The magazine cover displayed from ‘Househusbands’ is about a father‚ who is subverting traditional gender stereotypes. The audience can infer because in the cover‚ the father is doing house chores while looking after his newborn all at once‚ which is a duty that is stereotypically done by women.‘Househusbands’ is targeted towards father figures who wish to be stay at home fathers and assist their family with housework or anyone who is interested. The use of salience is the father in this magazine
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