Magazines surviving the technology era Almost all of us can say that we have read or skimmed through at least five magazines in our lifetime‚ if not hundreds or thousands of magazines. With an unimaginable variety how could one not? Magazines started its wild journey in 1741 with Benjamin Franklin and Andrew Bradford publishing “General Magazine” and “American Magazine” both of which were America’s first magazines. Both of these magazines were very general magazines but soon led to the concoction
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2. Create a draft version of a magazine advertisement for a fictitious product that claims to help enhance a person’s social identity or image‚ and then critique your ad. Complete all parts of the question. a) Preparation Consider the following brainstorming questions in order to start thinking about your advertisement: * What is the product? – Clear – Ox acne treatment * Who is the target audience? – Teenagers and adults‚ both female and male * What are the positive features of
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Magazine Research and Review For this paper I chose to compare Time Magazine for the News‚ Discover Magazine for the research-journal‚ and Mens Health for the health-related. First‚ I will be comparing the percentage of advertisements verses editorial copy‚ who the ads are aimed at‚ as well as how they are portrayed. Second‚ the number of males compared to females portrayed in pictures‚ number of people in ethnic groups‚ and lastly the number of writers with male names compared to female names along
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Case Analysis: Capital Magazine Problem Identification: Should Prisma Presse release the new magazine Capital in September‚ or postpone until the economic situation improves? If they go ahead with the launch‚ should they go with a subscription or a newsstand strategy? Alternatives: 1) Pospone the launch until the economy recovers and advertising rates start growing again. If the economic situation doesn’t get better withdraw the new magazine. +Inexperience in business magazines. +It’s
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Colours: The website uses very formal colours for example black and white; this portrays the magazine as being sophisticated. This would appeal to the ABC1 target audience because the colours have been used within a high end fashion magazine. The black writing on the white background also makes it stand out and look bold. The colours that are used are not very similar to the print magazine. The print magazine usually uses bright colours for the masthead where as on the website is only uses black. This
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Strategic Management-I Assignment Industry Analysis Magazines and Periodicals Industry Industry Definition What exactly is the Magazine & Periodical Publishing Industry? How can this be defined? This industry produces and distributes magazines and periodicals in print and online. However‚ publishers that exclusively sell online magazines or periodicals are excluded from this industry: The Industry of the “Periodical Publishing” is defined by NAICS 51112: Periodical Publishing. “It says that firms/organizations
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From : Siyanda Gcuku To : Stefan Joubert Task : Report Media category : monthly magazine (PiE Magazine) History : Magazines have been around for many years. Of course‚ they began in a typical fashion‚ as simply words that were written down to attract customers. The actual history of the magazine can be traced back to the newspaper industry. The newspaper industry wanted to do more in-depth articles and articles that required much more research than the columns that were featured on a daily
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PSY 2110-10 March‚ 29‚ 2011 Female Magazines I read a magazine call “GL” which stands for girl’s life. It is focus on teens‚ and it is one of the popular teen magazines for female. Of course‚ the pop star “Justin Biber” was on the cover which caught my eyes. In the magazine‚ the question of today was “Are you cheating on your boyfriend?” wasn’t too proper for teen to start off. The advertisement weren’t bad; they were mostly movies‚ and clothing. The articles were somewhat positive and negative
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Magazine Evaluation I was asked to design and make a magazine‚ which includes the following: ✓ Front cover ✓ Contents page ✓ Editor’s letter ✓ Double page spread article First I had to do some research which mostly I done by looking at magazines such as ‘HELLO’ ‘OK’ ‘TOP GEAR’ as I was looking through the magazines I was comparing the layouts of the magazines. I also did some internet research looking at what type of articles which would go in a magazine and also
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A Brief History of Magazines Magazines are regularly published storehouses of information. The Gentleman’s Magazine‚ May 1759 | Magazines – a.k.a. periodicals‚ serials‚ glossies‚ slicks – are publications that appear on a regular schedule and contain a variety of articles. They are financed by advertising‚ a purchase price‚ pre-paid subscriptions or sometimes all three of these means. The English word magazine recalls a military storehouse of war materiel and originally was derived
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