chakkar” Lays Campaign Advertising Agency: J.Walter.Thompson (JWT) Under the guidance of: PROF. S.C.MAKANI Table of Contents INTRODUCTION 3 About JWT: 4 JWT World (in India) 4 Structure of JWT 7 GENERAL INFORMATION ABOUT THE CAMPAIGN 9 How did Agency get the account: 9 Dates of the campaign: 9 BTL 9 CLIENT BRIEF: 10 Company Details: Frito Lays 10 FritoLay India 11 FRITOLAY India Genesis 12 SWOT: 14 SWOT Analysis of Frito Lays 14
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the difference. Table of Contents Table of Contents 3 Introduction: 4 HISTORY 4 COMPANY 6 Mission Statement: 6 What you are selling: 6 Competitors: 8 Keys to Success: 8 FLAVOURS 9 Nutritional information 9 Bag of Lays Baked Chips 9 Key Objectives 10 MARKETING ENVIRONMENT 12 MICROENVIRONMENT 12 MACRO ENVIRONMENT 14 SWOT Analysis 16 Strengths 16 Weaknesses 18 Opportunities 18 Threats 19 MARKETING STRATEGY 21 Marketing Objective 21 LAY’S Target Markets
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headquartered in Purchase‚ New York‚ United States‚ with interests in the manufacturing‚ marketing and distribution of grain-based snack foods‚ beverages‚ and other products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay‚ Inc. PepsiCo has since expanded from its namesake product Pepsi to a broader range of food and beverage brands‚ the largest of which include an acquisition of Tropicana in 1998 and a merger with Quaker Oats in 2001—which added the Gatorade brand
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1 Table of Contents Introduction ..............................................................................2 Siemens AC Drives and Totally Integrated Automation.............4 Mechanical Basics ....................................................................6 AC Motor Construction...........................................................15 Developing A Rotating Magnetic Field....................................19 Rotor Construction .................................................
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drivers‚ especially the inconsistent driver. They seem to always be under the speed limits‚ even if they are doing the speed limit. This type of driver will always drive slow‚ even if startled. Driving with caution is not a bad thing‚ especially while in construction zones‚ at the scene of an accident‚ or inclement weather‚ but to drive like it’s the blizzard of ’98 on every passage is not correct. Flowing with traffic has to happen as well as being alert and aware. So if the flow of traffic is 15
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to more productive‚ creative‚ and ultimately fulfilling lives. Part One: A New Operating System In Chapter 1 of Drive‚ author Daniel Pink questions the traditional view of human motivation that rewards pushing people to perform better and work harder. Pink explains that societies people have operating systems--the first operating system‚ Motivation 1.0‚ is the biological drive to survive‚ and the second system‚ Motivation 2.0 (M2)‚ is driven by extrinsic motivators. Pink then describes organizations’
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Patty’s Charcoal Drive-In "Sixteen and college-bound"‚ the teen-aged girl in the poem Patty’s Charcoal Drive-In learns the challenges of having a first job: hard work for little pay. Her role is to serve‚ to accommodate customer’s needs by "presenting each tray as if it were a banquet." Then after working hard hopes to merely earn tips from loose change "flung carelessly as the stars." I can understand the challenges of hard work for little pay. I work for Starbucks Coffee Company as a shift
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FREQUENCY AND PROCEDURES FOR MAINTENANCE OF MECHANICAL SYSTEMS INSTALLED IN A TOWNSHIP. NAME OF CANDIDATE: HARSHAL KAVDIKAR NAME OF GUIDE: PROFESSOR D.S.PATIL M. ARCH (CONSTRUCTION MANAGEMENT) Y.C.M.O.U. study centre: b.n.c.a.pune. INDEX * INTRODUCTION * objective of the study * scope of work * methodology * literature survey * method for data collection * research planning introduction introduction Maintenance suggests actions that restore
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Partial Fulfillment of The Requirements for the Course THE 5113 Research Literature and Technology Sharon Pete November 28‚ 2012 THESIS STATEMENT: To investigate Methadone maintenance is found to be more effective in treating heroin addiction than 180 day detoxification. The objective is how methadone maintenance‚ a widely used but controversial method of weaning heroin addicts off the drug—with counseling has psychosocially enriched 180 day methadone assisted detoxification. OUTLINE I
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59 PREVENTIVE MAINTENANCE CONTENTS AT A GLANCE Protecting Your Data Step 1: File backups Step 2: CMOS backups Cleaning Step 3: Clean the case Step 4: Clean the air intake Step 5: Clean the speakers Step 6: Clean the keyboard Step 7: Clean the monitor Step 8: Clean the mouse Step 9: Check external cables Step 10: Clean the floppy drive Step 11: Clean the tape drive Step 12: Check the CD tray Step 13: Check the sound system Step 14: Check color purity Step 15: Check the
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