"Make justified recommendations for improving the validity of the marketing research used to contribute to the development of a selected organisation s marketing plans" Essays and Research Papers

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    Pharmacy Marketing Plan

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    Pharmacy Marketing Plan The Discount Pharmacy Executive Summary The Discount Pharmacy is a brick and mortar and mail order pharmacy that sells prescription medication at lower prices than other pharmacies. The Discount Pharmacy is able to sell at reduced prices through the use of operating efficiencies and the elimination of unnecessary services for customers that self pay their drugs.  The Discount Pharmacy does not accept insurance payments which disrupt the cash flow. By having a larger

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    E-marketing Plan

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    AMB335 E-marketing Strategies Assignment 1: E-marketing plan proposal Submitted by: Arthur Chang n7107196 Semester 1‚ 2014 Tutorial: Monday 4-5pm Tutor: Alice Tsou Script Introduction: Good afternoon board members today I will be presenting to you a brief proposal of an e-marketing plan for Ginga Sushi Bar & Dining. Ginga is a restaurant located in 5 of the most sophisticated and vibrant dining precincts in Brisbane. The restaurant offers a menu with the finest

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    Subway Marketing Plan

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    SUBWAY MARKETING PLAN 1. EXECUTIVE SUMMARY: SUBWAY (restaurants) is an American fast-food franchise owned by Doctor’s Associates‚ Inc. Subway was founded by Peter Buck and Fred Deluca‚ with its first restaurant being set up in Bridgeport‚ U.S in 1965. The franchise runs 38‚813 restaurants in 99 countries. Today‚ the SUBWAY brand is the world’s largest submarine sandwich chain. The SUBWAY franchise provides variety of great testing and healthier foods and the third largest fast food chain.

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    Marketing research

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    known companies like iPhone‚ Samsung‚ Sony‚ etc. In order to know the factors why this happened‚ the researchers decided to conduct a market research. 1.2 Statement of the Research Problem Nokia once dominated the industry of mobile phones in the whole world. It pioneered the smartphone market using Symbian operating system in 2002. According to secondary research‚ the Finnish mobile phone maker was reported to have been continuously losing market share to its emerging competitors in the past years

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    Zara Marketing Plan

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    New collection Launch | Marketing Plan 22.10.2009 1 SITUATION  ANALYSIS   Zara  Brand  Wheel   Fashionable    clothes   Varied  assortment   Trendy  colors   Feminine  cuts   Fashionable  product  lines    for  moderate  costs   Customer-­‐centered  business   Runway  trends  adapted  for  the  streets   Brand Essence Fashion-­‐oriented  woman   Trendy  in  every  situaFon

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    Giordano Marketing Plan

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    company’s vision is to be the best and biggest world brand in apparel retailing. Its mission is to make people “feel good” and “look great” (Giordano‚ 2010). Giordano has been publicly listed since 1991 and since then trades on the Hong Kong stock exchange under the ticker symbol 709.HK. Giordano has its own manufacturing division where many of its own clothing styles are produced.[12] Giordano also makes basic and practical men’s‚ women’s‚ and children’s T-shirts and trousers‚ especially denims. In

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    Nokia Marketing Plan

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    market value shrunk massively; it fell back to the 1980’s levels. On June 15‚ 2012‚ Nokia announced to lay off 10‚000 employees in a worldwide range and shut down many global mobile phone factories‚ in order to restructure the senior management team. And until now‚ the only two regions of Nokia’s mobile phone manufacturing plants are Mainland China and South Korea. (baidu.com‚ 2012) Central Problem of Nokia The failure of the software development and loss of competitiveness As of the early 2000s‚

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    Marketing Plan for Maggie

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    patterns and customs. Thus competition has become the key word in today’s scenario. Till 1970’s and 80’s Maggie and Kissan were the major ketchup brands but after liberalization Heinz entered Indian market which offered tough competition. These major giants are also facing competition from many local players like Tops‚ Cremica and other local brands. Through this project we have studied 4 P’s of marketing mix which includes PRODUCT‚ PRICE‚ PLACE and PROMOTION for Maggi Tomato Ketchup. Product highlights

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    Marketing Plan of Banglalink

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    maturing mobile telecom market of Bangladesh‚ appropriate value marketing is essential. While its brand awareness and recognition is high‚ it has to increasingly remain in consumers evoked set while trying to opt for top of mind awareness. Market Summary Banglalink is well informed about the market and has fair understanding of the customers‚ due to their skilled research team. They have used this understanding to design the marketing mix‚ so as to communicate them with greater clarity. Target

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    Marketing Plan of Thy

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    other alliances that offer incredible benefits 2. External analysis. 2.1 Political factor THY is a government-owned‚ national flag carrier Labor agreement has powerful(Turkish Civil Union of Aviation) Discounters suit themselves and make money from receipts thanks to regulations of government In 2002‚ the new Turkish Government announced‚ it would not be subsidization for THY The State Privatization Administration launched a public share offering Trust of financial markets

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