each airline introduced its own strategy. Famous full service carriers like Singapore Airlines and Thai Airways have set up low cost subsidiaries. Malaysia Airlines launched competitive promotion scheme while independent low-cost airlines like Valuair focused on improving customer services through offering additional benefits to customers. Obviously‚ the harsh competitiveness in the region strengthens the probability that price war might happen. Price war happens when almost all airline companies
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Aviation Technology 2007-2010 Bachelor in Aircraft Maintenance Technology 3.8 CGPA Kolej Matrikulasi Perak 2004-2006 Sijil Matrikulasi (Fizik) 3.90 CGPA Sekolah Menengah Ungku Aziz 2002-2003 Sijil Pelajaran Malaysia 8A 1B WORKING EXPERIENCE On-Job Aircraft Maintenance Trainee Malaysia Airlines January 2010-June2010 • Reported LAE‚ Mr Ganesan Ramasamy of Hangar 3‚ Subang Airport. • Responsible in learning the maintenance trade from LAE. Being given hands-on Base Maintenance training in doing Boeing
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introduced the first budget no-frills airline‚ AirAsia‚ to Malaysians with the tagline "Now everyone can fly". He has since founded the Tune Group of companies. In 2007‚ Tony Fernandes started a hotel chain‚ Tune Hotels‚ based on the no-frills concept. The first Tune Hotel was opened at the intersection of Jalan Sultan Ismail and Jalan Tuanku Abdul Rahman in the heart of Kuala Lumpur. Expansions are in the works as more hotels will be opened up throughout Malaysia. Another new Tune Hotel will be opening
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CASE 10 TURNING AROUND MALAYSIA AIRLINES MARIATI NORHASHIMa* ALI SHAH HASHIMb MOHD HANIF MOHD HELMIc ABSTRACT Malaysian Airlines (MAS)‚ a government owned airline monopoly in Malaysia‚ was privatised in 1994 through the sale of Bank Negara Malaysia’s 32% controlling stake to Tajudin Ramli through Naluri Berhad. MAS posted profits in the first three years after privatisation‚ but in 1998‚ amidst the Asian financial crisis‚ the airline faced substantial losses. MAS incurred a debt of RM9
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Value? Y. W. Lau1 and C. Q. Tong2 Faculty of Economics and Management‚ Universiti Putra Malaysia 2 School of Business and Law‚ Sunway University College 1 Abstract: Government-linked companies (GLCs) play an important role in the development of the Malaysian economy. However‚ overall public perception of GLCs in Malaysia has been tainted by the poor performance of key players‚ namely Malaysia Airline System (MAS) and Proton Holdings Berhad. Results of prior studies on the extent to which
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Global Context Instructor: Mark Louis Ulrich Team Project By: Amer Nasser Hanh Nguyen Lars Boelke Wila Yu Airline Industry History: The first ever scheduled airline was launched in St. Petersburg‚ Florida‚ a city not generally considered that can boast of an aviation. But on January 1‚ 1914‚ the St. Petersburg-Tampa Airboat Line was born there--the world ’s first scheduled airline using winged aircraft. A plaque on the entrance to St. Petersburg International Airport proclaims: "The Birthplace
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COMPANY BACKGROUND Etihad Airways is the national airline of the United Arab Emirates‚ with its base and hub being in the nation’s capital city‚ Abu Dhabi. Established in 2003 by Royal (Emiri) Decree‚ Etihad Airways is owned and supported by the Government of Abu Dhabi. The Skytrax 5 – star certified airline ranks among one of the top airlines both regionally and globally‚ in just a short period of time. It is one of the five primary divisions that the esteemed Etihad Aviation Group (EAG) is comprised
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five forces(appendix) and thus determine strengths and weaknesses of the industry. Those five forces are now used to determined Air Asia’s strengths and weaknesses which are shown as below: Threat of Entry There is a high barrier entering airlines industry since it requires high capital to set up everything such as purchase or lease air craft‚ set up office‚ hire staffs‚ and etc. Thus‚ this has reduced the treat to Air Asia. Moreover‚ brand awareness is quite important in this industry. Thus
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company’) is a provider of air passenger transportation services. It also provides cargo services to courier companies‚ the postal department of the Government of India‚ international airlines‚ and financial institutions. The company operates flights for 76 destinations including the US‚ Canada‚ the UAE‚ Singapore‚ Malaysia‚ and the UK.The company is headquartered in Mumbai‚ India and employs about 13‚177 people. The company recorded revenues of INR147‚269.8 million ($3‚210.5 million) during the financial
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Cabin Crew jobs. As it is impossible for me to cover every airline around the world‚ I will list some of the major and popular ones. Please note that some of the airlines below require you to have the right to live and work in that particular country. Whichever airlines that you apply‚ I wish you all the best in your flying career. Air Asia • • • • • • • • • • • Male & Female SPM with credit in English and Bahasa Malaysia or equivalent Age: between 20 and 30 years old Male: Height
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