King of Prussia mall is located in King of Prussia‚ Pennsylvania. I have attended this mall many times before. I decided to do my observations on a Saturday because I assumed the mall would have a high frequency of people‚ which in turn would make my paper better. King of Prussia mall has neutral colors from top to bottom. Tan white stone decorates the floors‚ the walls‚ and part of the ceiling. The mall is composed of columns‚ patterned tiles‚ and iron rod railings. The mixture of clean glass and
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Saudi Arabia Saudi Arabia is officially known as the Kingdom of Saudi Arabia is the largest Arab state in Western Asia by land area‚ constituting the bulk of the Arabian Peninsula‚ and the second-largest in the Arab world‚ after Algeria. It is bordered by Jordan‚ and Iraq on the north and northeast‚ Kuwait‚ Qatar‚ Bahrain and the United Arab Emirates on the east‚ Oman on the southeast‚ and Yemen on the south. The Red Sea lies to its west‚ and the Persian Gulf lies to the east. Saudi Arabia has an
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The Shopping Mall as Consumer Habitat PETER H. BLOCH University of Missouri NANCY M. RIDGWAY University of Colorado SCOTT A. DAWSON* Portland State University Although large enclosed shopping malls represent signt$icant institutions in modem Western culture‚ consumers’ activities within malls have been surprisingly underresearched. In the present study‚ consumers’ interrelationships with malls as consumption sites are explored using the concept of a habitat drawn from the ecological
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1. INTRODUCTION The minor project aims at studying the various aspects governing mall management by taking „Ampa Skywalk Mall‟ located in Chennai as a case study and endeavours to identify the areas of improvement in the mall in terms of facilities. 1.1 Indian Retail Industry: The Indian retail industry is the fifth largest in the world. Comprising of organized and unorganized sectors‚ India retail industry is one of the fastest growing industries in India‚ especially over the last few years. Though
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Theme Based Malls in India The development of unorganized retailing into an organized one in the form of shopping malls was a new concept for India until recent years. With the changing shopping needs and aspirations‚ consumers are finding it easier to shop at malls where a wide choice of merchandise is available under one roof which comprises the reasons for the growth of shopping malls in India. Thus bringing hundreds of bulk buyers under one roof is fast emerging as a new concept in the country
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Will Themed Malls Work in Country like India Shaila aunty is a busy woman these days. Not every day you have your daughter’s wedding after all. Aunty ji is busy making recurrent rounds of T – Nagar‚ a crowded famous shopping street of Chennai. From Expensive Kanchivaram silk saries and jewelry to every small house decoration had its selling address in countless mini shops of T - Nagar. Shaila aunty ji is one harried‚ confused and anxious mother these days. These are the very problems Themed
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One typical shopper may enter a shopping mall with a predetermined idea of what he or she wishes to purchase. Another shopper may pass through the mall to browse the latest styles of clothing. Yet a third shopper may go to the mall simply to enjoy the atmosphere. Each shopper is on a journey of sorts to fulfill their desires‚ whether that means actually buying something or just looking around for potential future purchases. The mall tries to offer something of interest to every potential shopper
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Mall Shopper Segmentation Gender * Male * Female Age * Below 19 * 20-29 * 30-39 * 40-49 * 50 and above Marital Status * Married * Single * Committed Occupation * Student * Self-employed * Working Professional * Home Maker * Others Annual family income * below 5 lac * 5 to 9 lac * 9 to 15 lac * 15 and above Rate the extent to which you indulge in following activities in a Mall : | Never | Very Rarely |
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I. Observations I completed this observation on the Main Street Pedestrian Mall in downtown Memphis. As a pedestrian mall‚ Main Street in most of downtown Memphis is closed to vehicular traffic‚ with the idea of promoting usage by pedestrians. Trolley lines run along the middle of the street‚ although the trolleys are currently under repair and have been replaced with buses. Specifically‚ I observed activity along a block of Main Street just south of Union Avenue. The mixed-use block includes several
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Shopping Malls: Boon or Bane The world has witnessed rapid economic development in last twenty years. Countries specially‚ India‚ China‚ Brazil‚ Russia etc have seen rapid growth in terms of direct foreign investments‚ development of infrastructure and migration of rural population to urban centres. Shopping malls‚ expressways‚ commercial centres rule the urban landscape amidst sordid state of social structure and governance. Shopping malls are seen as weekend hubs for shopping‚ dining or anything
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