AirAsia company analysis AirAsia is the leading low-cost airline company in Asia. The company provides transportation for passengers and cargo services across domestic and international markets from 97 destinations in 21 countries. It consists of over 8‚000 staff and makes up a market capital approximately RM7.06 billion (AirAsia‚ 2012). AirAsia’s competitors are Malaysia Airlines and other national airlines. AirAsia has five Air operation’s certificates (AOCs) – Malaysia‚ Thailand‚ Indonesia Philippines
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Understanding business organisations with reference to management theories - Unit Summary The Management theorists of the past provide valuable insights into current business practices The classical-scientific theorist’s main contribution was the use of the scientific method to determine the one best way of doing things. They: Were particularly effective in increasing productivity in manufacturing businesses Gave insights into the managerial functions of planning‚ organising and controlling
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the Nature and Causes of the Wealth of Nations‚ which was published in 1776. His two great works focussed on observing and explaining society. In The Theory of Moral Sentiment.. The book was an explanation of human nature and of the organisation of society. The central theme of The Wealth of Nations is the division | Contribution to the management development | Adam Smith‚ in The Wealth of Nations (1776)‚ made an argument on the economic advantages that organizations and society would achieve from
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and a German sociologist agrees with Marx and goes on to say that it results mainly from lack of autonomy at work. For example‚ there has been a long standing culture where employees are conditioned not to ask questions‚ answer back‚ or question management authority; this results in increased organizational rigidity and inefficiency as employees are dissatisfied with their jobs and show low levels of commitment towards their organization. This type of centralization approach to work with a chain
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Talent Solutions Case Study AirAsia Business Challenge Company Profile AirAsia‚ the leading and largest low-cost carrier in Asia‚ services an extensive network of 85 destinations. Within 10 years of operations‚ it has carried over 152 million guests and grown its fleet from just two aircraft to 106. The airline today is proud to be a truly ASEAN (Association of Southeast Asian Nations) airline with established operations based in Malaysia‚ Indonesia‚ Thailand‚ Philippines and
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Group Members: |Issuer | |ANBALAGAN A/L SUBRAMANIAM |Local Fund Investors | |TEH GUAN HONG |GOPALAN NAGAPA | |TANG KIN HENG |FALIQ RIZAL BIN MADZRI | |MOHD NIZAM BIN MOHD ARSHAD
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Master program in Business Administration Marketing Management BUSA 633 Company Case AirAsia: The Sky’s the Limit Submitted to Dr. Harbi Hasan Saturday‚ 22 December‚ 2012 Contents Contents ...................................................................................................................................................... 2 1 Introduction................................................................................................................................
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1. Introduction of Air Asia 1.1 Corporate profile Air Asia since its foundation in 2001 with the vision to make “Everyone can fly” by focusing on the low cost aviation business sector through Air Asia’s own innovative solutions‚ efficient processes and a passionate approach to business as initially proposed and still facilitated now by the company’s original founder and the current CEO of the group‚ Tony Fernandes‚ it has successfully paved a viable way for its continual
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Company Background AirAsia Berhad as know as AirAsia is a Malaysian low-cost airline. It operates scheduled domestic and international uflights and is Asia’s largest low fare‚ no frills airline. AirAsia pioneered low cost travelling in Asia. The airline was established in 1993 and started operations on 18 November 1996. A government-owned conglomerate DRB-Hicom originally founded it. On 2 December 2001‚ the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes’s company
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On September 21‚ 2012‚ AirAsia Bhd may be expanding its company to India through a new start-up with Indian partner. After India’s cabinet decides to allow foreign investors own up to 49% stake in its airline‚ AirAsia might be the first carrier to invest at the aviation industry in India. Because the India’s cabinet decides to allow foreign investors to own up to 49% stake in its airline‚ AirAsia was looking to start-up with Indian partner instead of investing in an existing airline from India.
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