Managerial Economics & Business Strategy Chapter 4 The Theory of Individual Behavior Michael R. Baye‚ Managerial Economics and Business Strategy‚ 6e. ©The McGraw-Hill Companies‚ Inc.‚ 2008 Overview I. Consumer Behavior Indifference Curve Analysis Consumer Preference Ordering II. Constraints The Budget Constraint Changes in Income Changes in Prices III. Consumer Equilibrium IV. Indifference Curve Analysis & Demand Curves Individual Demand Market Demand Michael R. Baye‚ Managerial
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Dr. David J. St. Clair Managerial Economics and Business Strategy 3551 #6 Answers – Summer 2012 1. What type of evidence did Dupont introduce in its plastic wrap trial that proved decisive in its acquittal? __ It brought in cross elasticities to show that there were many substitutes for plastic wrap. It then argued that the market had to be defined to include all substitutes. This broadened the definition of the market to the point where DuPont’s market share
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OPEN UNIVERSITY MALAYSIA Managerial Economics Assignment QUESTION 1 A certain production process employs two inputs labor (L) and raw materials (R). Output (Q) is a function of these two inputs and is given by the following relationship: Q = 6L2 R2 - 0.10L3 R3 Assume that raw materials (input R) are fixed at 10 units. (a) Determine the total product function (TPL) for input L. (2 marks) (b) Determine the marginal product function for input L. (2 marks) (c) Determine
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Suppose the own price elasticity of demand for good X is -2‚ its income elasticity is 3‚ its advertising elasticity is 4‚ and the cross-price elasticity of demand between it and good Y is -6. Determine how much the consumption of this will change if: a. The price of good X increases by 5 percent. b. The price of good Y increases by 10 percent c. Advertising decreases by 2 percent d. Income falls by 3 percent Use the own price elasticity of demand formula to write % ΔQxy /5=2 quantity
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Chapter 03 - Markets‚ Organizations‚ And The Role Of Knowledge CHAPTER 3 MARKETS‚ ORGANIZATIONS‚ AND THE ROLE OF KNOWLEDGE CHAPTER SUMMARY This chapter answers three primary questions: How do market systems work? What are the relative advantages of market systems compared to central planning in large economies? Why do we observe so much economic activity conducted within firms in market economies? In addition to covering the basic principles of exchange and supply-and-demand analysis‚ the chapter
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Chapter 1 – Applied Problem 1 § Explicit costs are monetary costs of using market-supplied resources. Explicit Costs | | Cost of Products and Services | $355‚000 | Selling Expenses | $155‚000 | Administrative Expenses | $45‚000 | Interest Expense | $45‚000 | Legal Expenses | $28‚000 | Income Taxes | $165‚000 | Total Explicit Costs | $793‚000 | § Implicit costs are non-monetary costs of using owner-supplied resources. Implicit Costs | | Forgone Salary | $175‚000
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Managerial Economics & Business Strategy Chapter 4 The Theory of Individual Behavior McGraw-Hill/Irwin Copyright © 2010 by the McGraw-Hill Companies‚ Inc. All rights reserved. Overview I. Consumer Behavior – Indifference Curve Analysis. – Consumer Preference Ordering. II. Constraints – The Budget Constraint. – Changes in Income. – Changes in Prices. III. Consumer Equilibrium IV. Indifference Curve Analysis & Demand Curves – Individual Demand. – Market Demand. 4-2 Consumer
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THE UTILITY CONCEPT THE term utility refers to satisfaction a consumer gets from whatever goods and services he consumes. It will be useful to discuss between two utility concepts: (i) total utility (ii) marginal utility Total utility attained from a commodity refers to the sum total of satisfaction which a consumer receives by consuming the various units of the commodity. The more units he consumes‚ the greater will be his total satisfaction upto a certain point. As he keeps on
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Applied Problem 3 - 1 Chapter 5: Applied Problem 1 Bridget has limited income and consumes only wine and cheese; her current consumption choice is four bottles of wine and 10 pounds of cheese. The price of wine is $10 per bottle‚ and the price of cheese is $4 per pound. The last bottle of wine added 50 units to Bridget’s utility‚ while the last pound added 40 units. a) Is Bridget making the utility-maximizing choice? Why or why not? In simplest terms wine is 50 units/$10 = 5 and cheese is 40
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Eco550 Week 3 Chapter 5 1. The forecasting staff for the Prizer Corporation has developed a model to predict sales of its air-cushioned ride snowmobiles. The model specifies that the S vary jointly with disposable personal income Y and the population between ages 15 and 40‚Z‚ and inversely with the price of the snowmobiles P. Based on the past data‚ the best estimate of this relationship is S= K *YZ/P where k has been estimated (with the pst data) to equal 100. If Y=$11‚000‚ Z= $1‚200‚ and
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