CASE STUDY I: CULTURAL DIVERSITY AT NIKKO HOTELS INTERNATIONAL Nikko Hotels international is a subsidiary of the Japan Airlines (JAL) Development Company‚ Ltd. It was created as JAL’s diversification and globalization strategy to strengthen the company’s marketing and financial position. Known for its aggressive global marketing and application of new technology in hotel operations‚ the company is determined to establish a worldwide network of hotels comparable in number to Hilton‚ Sheraton
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ASSIGNMENT OUTLINE DAY SPA BUSINESS I. Business introduction (0.5 page) - Vietnam business environment currently (economy downturn‚ tendency of customer’s consumption in economy downturn situation..) Down of economy global and domestic Government target of 5‚5% GDP increase may not achieve for 2013 Current GDP: 5‚3% We take DAY SPA in HCMC into consideration and analysis. - Introduce about DAY SPA in HCMC Spa industry in Vietnam is not directed development by self
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HOW DOES TOURISM IMPACT THE ENVIRONMENT The effect of tourism on the environment can be both positive and negative. Each person or group of people will impact the area they visit in a different way. Whether it is in a negative or positive manner is entirely up to the visitor. Let’s consider the NEGATIVE impacts first: POLLUTION - This is probably the biggest negative factor concerning tourism. People have to travel to their destination. It doesn’t matter if it’s by plane to another country or
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The Government of Nepal has declared to celebrate the year 2011 as "Nepal Tourism Year 2011" and has lunched the slogan "Together for Tourism" for it. The tourism trade Organizations and the stake holders like us have already accepted the Program and are eagerly awaited to welcome the targeted One Million Foreign Tourists and the Internal Tourists in similar numbers. The whole year will be celebrated by exposing the History‚ Culture‚ Nature and Adventure of the country. Visitors can observe various
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Hospitality management Hospitality management‚ in hotel and restaurant management‚ is a very interesting and challenging program‚ which has become a popular career choice for most of the young generation in this century. This is a diploma program‚ which provides students the opportunity to become an excellent manager in the hospitality industry. The program is divided into four semesters. The first two semesters focus on basic managerial skills and the hospitality industry. In these semesters‚
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adopted a multi-pronged approach for promotion of tourism‚ which includes new mechanism for speedy implementation of tourism projects‚ development of integrated tourism circuits and rural destinations‚ special capacity building in the unorganized hospitality sector and new marketing strategy. A nation wide campaign‚ for creating awareness about the effects of tourism and preservation of our rich heritage & culture‚ cleanliness and warm hospitality through a process of training and orientation
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The Indian Hospitality Industry Tourism Hospitality in India is based on the Sanskrit adage ‘Atithi Devo Bhava’ or ‘guest is god’. The concept was adapted by the Ministry of Tourism‚ Government of India which aims at creating awareness about rich variety of tourism in India. India is currently ranked 12th in the Asia Pacific region and 68th overall in the list of the world’s attractive destinations‚ according to the Travel and Tourism Competitiveness Report 2011 by the World Economic Forum (WEF)
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Ideas on Cultural Hospitality in the Quran The virtues within the Qur’an regarding hospitality and generosity seem to be a product of the landscape of pre- Islamic Arabia. Indeed‚ the arid environment and tribal configuration of the society required that neighbors help each other‚ strangers or travelers be given food‚ and wealth be distributed evenly throughout the clan. The communities that settled along the trade routes of the Arabian Peninsula relied on merchants returning to their community
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Introduction to Hospitality Miroslava Dimitrova Ph.D Accommodation sector Hospitality = Hotels + Restaurants Lodging Industry Hospitality industry: Provision of accommodation as well as food and beverage services to short-stay guests on paying basis. The Pineapple Tradition • Symbol of welcome‚ friendship and hospitality • Recognized internationally • Foundation for concept of “SERVICE” Types of Accommodation • Hotels • Farm houses (Guest houses)‚ bead and breakfast (BB)
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Wheelers Tyres Free ... www.studymode.com/.../a-study-on-consumer-behaviour-of-two-wh...20+ items – Free College Essay regarding a Study On Consumer Behaviour ... Hero Honda bikes. * To study which media is influencing the consumer while ... WORLD BUSINESS RESEARCH‚ Vol 1‚ No 1‚ 2004 Decision-Making ... Consumer Behavior Howard Sheth Model On Two Wheeler Term ... www.studymode.com/.../consumer-behavior-howard-sheth-model-on...20+ items – Free Term Papers about Consumer Behavior Howard Sheth ...
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