1. Why are the concepts of own and cross-price elasticities of demand essential to competitor identification and market definition? (2 points possible) The own-price elasticity of demand determines whether a product faces close substitutes‚ but it does not identify what substitutes are available. Economists can identify substitutes by measuring the cross-price elasticity of demand between two products. The higher is the cross-price elasticity‚ the more readily consumers substitute between two
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Based on Demand and Forecasting Week 3 Assignment Managerial Economics and Globalization ECO 550 May 9‚ 2013 Making Decisions Based on Demand and Forecasting Report the demographic and independent variables that are relevant to complete a demand analysis providing a rationale for the selection of the variables. As the Marketing and Public Relations Manager for my community‚ I am conducting research about the demographics of our community. My research will be based on demand and forecasting
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PAPER ON EFFECTS OF MARKET STRUCTURE OF AN INDUSTRY ON THE CONDUCT AND PERFORMANCE OF A FIRM This paper provides an overview of telecommunications industry in Kenya and discusses how structure of the industry can affect the conduct of a firm within an industry and also explores how market structure and conduct of the firm affect the firm’s performance. It also offers some ideas regarding the future of the telecommunications sector in Kenya. Introduction Kenya ’s earliest telecommunications connections
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Characteristics of rural India: Few of the points that can be easily inferred from the case are- 1) This is a monopolistic market. This can be inferred by the fact that there exist a perfect substitute for the product to be launched‚ although not as a one-to-one substitute but in form of ‘bath soap’ and ‘washing soap’. 2) There already exist a number of local soap brands in form of Anarkali ‚ Chand ka Tukda‚ Heroine etc. and a number of local detergent cake brands in form of Ajooba‚ Chamatkar
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Chapter 5: Question 3: Suppose that two units of X and eight units of Y give a consumer the same utility as four units of X and two units of Y. Over this range: a. If the consumer obtains one more unit of X‚ how many units of Y must be given up in order to keep utility constant ∆Y∆X=2-84-2= - 62= -3 ~ Utility unchanged‚ if consumer exchanges 3 units of Y for 1 unit of X. b. If the consumer obtains one more unit of Y‚ how many units of X must be given up in order to keep
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THEORATICAL REVIEW: Project manger is expected to select the the project which is benificiary to the organization. Cost benefit anlysis is done by the project manger. It is highly unlikely that project manger select the the project whose cost exceeds its benefits. Benefits can be measured either finacial or non-finacial. The puposuse of idetifying the financial benefits is called copital budgeting‚ which may be defined as decision making process by which organization evaluate the projects that
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INTRODUCTION Nowadays‚ the demand of air travelling is increasing quickly leads to the appearance of many low cost carriers which focus on popular class. This had made huge changes in the original service and pricing strategy. Easyjet is one of the most successful low-fare airlines in the World‚ which has a noticeable measure of pricing it product. “Price” is one of the “four Ps” in marketing mix but its role is different from the other Ps: “promotion”‚ “product” and “place”. By studying about
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overall. At times‚ it seemed as though I sold more when it was cooler weather compared to when it was hot weather. But‚ the profit margin was much better when I raised my prices for the hot days. When it is hotter out and people are thirsty the demand is higher for the cool product‚ thus I was able to charge more money and make more profits. I enjoyed this activity and the challenge that it provided. It was fun to figure out how many pitchers/cups of lemonade that I thought I might need
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Diff between economics vs managerial economics 1 The traditional Economics has both micro and macro aspects whereas Managerial Economics is essentially micro in character. 2. Economics is both positive and normative science but the Managerial Economics is essentially normative in nature. 3. Economics deals mainly with the theoretical aspect only whereas Managerial Economics deals with the practical aspect. 4. Managerial Economics studies the activities of an individual firm or unit. Its analysis
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INTERNATIONAL MANAGEMENT INSTITUTE COURSE OUTLINE: MANAGERIAL ECONOMICS PGDM 2013-15 INSTRUCTORS Dr. Rajeev Anantaram (ranantaram@imi.edu) Dr. Arnab Deb (arnab.deb@imi.edu) 1. COURSE DESCRIPTION In a scenario characterized by increasing uncertainty and competition‚ managers will be called upon to make increasingly complex decisions that will have a crucial bearing on the prospects of the firm they work for. Indeed‚ even Public Sector Undertakings (PSUs) are increasingly faced with the challenge
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