A Generic Framework for Service-Based Business Process Elasticity in the Cloud Mourad Amziani1‚2‚ Tarek Melliti2‚ and Samir Tata1 1 Institut Mines-Telecom‚ TELECOM SudParis‚ UMR CNRS Samovar‚ Evry‚ France 2 University of Evry Val d’Essonne‚ IBISC‚ Evry‚ France Abstract. Cloud computing is a new model for the provisioning of dynamically elastic and often virtualized resources at the levels of infras- tructures‚ platforms and software. Cloud platforms are being increas- ingly used for
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Identify who you believe to be Manchester United’s key stakeholders and evaluate their influence in relation to the ethical stance taken by the company. Ethical stance defined by Johnson and Scholes as: ’the extent to which an organisation will exceed it minimum obligations to stakeholders and society at large.’Four possible ethical stances exist and are stereotypes for any organisation. The first ethical stance is short-term shareholder interests; a company who stick very close to laws and regulations
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|Supplementary Material Faculty of Technology Innovation: designing for a sustainable future | |T307 Project Proposal Contents 1 Introduction 1 2 Student information 2 3 Proposal 3 4 Design brief 4 5 Performance specification 5 6 Market specification 6 7 For your tutor 7 8 Group projects 8 9 Tutor feedback 9 1 Introduction 1.1 Purpose Your tutor will use this form to give approval to your project. It is an essential part of your project work and will be assessed
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Research the Braaap organisation at: BRAAAP BRAAAP company has been established by Brad Smith. The business started when Smith imported elite motocross bikes from Asia‚ and then moved into bike design and manufacture. Noticing a gap in the market‚ he expanded the business in 2008 into a retail concept store‚ selling motocross bikes‚ accessories and street wear‚ with the unique addition of an indoor foam pit for the practicing of jumps and tricks on BMX In 2008 he thinks a retail outlet
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How do you evaluate the international competiveness of ManUtd after the takeover by Malcolm Glazer? Their International Customer Base Potential According to the case‚ ManUtd had developed a global fan-base of 100 million in 2009.Asia has the largest fan base at 50 million‚ followed by Europe with 35 million‚ Southern Africa with 8 million and the US with 7 million fans. The extent of their fan base provides significant international competitive potential and is evidence of the opportunity for
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The marketing mix in marketing strategy: Product‚ Price‚ Place and Promotion The marketing mix is the set of controllable‚ tactical marketing tools that a company uses to produce a desired response from its target market. It consists of everything that a company can do to influence demand for its product. It is also a tool to help marketing planning and execution. The four Ps of marketing: product‚ price‚ place and promotion. The marketing mix can be divided into four groups of variables commonly
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Manchester Manchester is a city and metropolitan borough in North West England .Manchester lies within the United Kingdom’s third largest urban area which has a population of 2.2 million.[5] People from Manchester are known as Mancunians and the local authority is Manchester City Council. Manchester is situated in the south-central part of North West England‚ fringed by the Cheshire Plain to the south and the Pennines to the north and east. The history of Manchester encompasses=englobe its change
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4.1 Marketing mix The marketing mix is one of the major concepts in modern marketing and is often brought up in general discussions of marketing. Marketing mix is a set of marketing tools that a company uses to pursue its marketing objectives in the target market. When a company is making decisions on marketing they generally fall into four controllable categories known as the 4 P’s: product‚ price‚ place and promotion. As shown in the figure 3; in Kotler’s Marketing mix chart the target
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industry insiders. Boutique houses UNIQUE and also the latest ’capsule’ collections from designers‚ such as House of Jazz and Jens Laugesen under the TS design label. There are now Boutique spaces at Oxford Street‚ Manchester‚ Birmingham and in Topshop in Selfridges London and Manchester stores. Topshop does not only sell its products via its stores. It also trades via one of the most successful fashion websites that was produced to recreate the Topshop attitude
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Strategic Planning Business Unit Strategic Planning • SWOT Analysis – External Environment Analysis (Opportunity and Threat Analysis) • Marketing Opportunity – Buying opportunity more convenient or efficient – Meet the need for more information and advice – Customize an offering that was previously only available in standard form Business Unit Strategic Planning – Marketing Opportunity Analysis (MOA) • Can the benefits be articulated to a target market? • Can the target market be reached with cost-effective
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