SUBMITTED IN THE PARTIAL FULFILLMENT FOR THE REQUIREMENT OF THE AWARD OF DEGREE OF MBA UNDER THE GUIDANCE OF: SUBMITTED BY: DR. VIJITA AGGRAWAL MANISH MAHARJAN USMS ROLL NO: 11616603911 2011-13 UNIVERSITY SCHOOL OF MANAGEMENT STUDIES GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY SECTOR-16C DWARKA‚ DELHI-110075‚ (INDIA) DECLARATION I‚ MANISH MAHARJAN‚ hereby declare that the project titled "PERCEPTION OF INDIAN CONSUMER TOWARDS ONLIEN SHOPPING" is an original piece of research work carried
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MBA RESEARCH METHODS Dissertation Proposal Submission Date:12/10/2009 LOYALTY AND CUSTOMER RELATIONSHIP MANAGEMENT IN TESCO PLC. CONTENT PROVISIONAL TITLE……………………………………………………………...4 1. INTRODUCTION……………………………………………………………...….4 1.1. The Importance Of Customer Relationship Management………4 1.2. Retail Industry…………………………………………………………...5 1.3. Tesco……………………………………………………………………...7 2. LITERATURE OF VIEW……………………………………………………..….7 2.1. Customer service……………………………………………………
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applied research. Thousand Oaks‚ CA: Sage. Levy‚ Sidney J. (1959)‚ “Symbols for Sales”‚ Harvard Business Review‚ Vol. 37‚ Nº 4‚ pp. 117-124. Louro‚ Maria João Sousa (2000)‚ “Modelos de Avaliação da Marca”‚ Revista de Administração de Empresas‚ Vol Malhotra‚ N. K. (2004). Marketing Research. New Jersey. Prentice Hall. Margolis‚ J. D. and J. P. Walsh. (2003)‚ Misery loves companies: Rethinking social initiatives by business‚ Administrative Science Quarterly‚ 48: 268-305. Morgan‚ D. L. (1988). Focus groups
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Jackson‚ D.M. and d’Amico‚ M.F. (1989)‚ ``Products and markets served by distributors and agents’’‚ Industrial Marketing Management ‚ Vol 4. Jeff Tanner and Mary Anne Raymond. Principles of Marketing. Publisher: Flat World Knowledge. 2010. P 15.3 5 6. Malhotra‚ N.K. (1996)‚ Marketing Research: An Applied Orientation‚ 2nd ed.‚ Prentice-Hall‚ p
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GOVERNMENT S P M R COLLEGE OF COMMERCE. SUBMITTED OF SYNOPSIS TO :- PROF DEEPAK MANHAS SUBMITTED OF SYNOPSIS BY:- MISS. SUMITIKA GUPTA(ROLLNO 22) TOPIC OF PROJECT REPORT:- TO STUDY SERVICE QUALITY OF HDFC BANKS.(UNDER MARKETING FIELD). COMPANY:- HDFC BANK. DATE OF SUBMISSION:-15OF SEP;2012. Introducation of sevice quality:- In the days of intense competition‚ the banks are no different from any other consumer marketing company. It has become essential for the service firms in general and
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Here the most admirable character is Vroom (Varun Malhotra). Chetan Bhagat through his character vroom explains how other country people are ruling India indirectly. This century youngsters are more interested in IT jobs to earn in dollars but in reality what they are doing is modern slavery. They slave themselves to get salary from foreign countries. As Chetan Bhagat describes how nationalists formed "The talented kids felt no need to belittle the local cultural‚ language
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References: (2007). Optimism versus Pessimism. Retrieved October 1‚ 2008‚ from Mindsport Web site: http://mindsportlive.com/Articles/Article/?articleId=217 Malhotra‚ D.‚ Ku‚ G.‚ & Murnighan‚ J. (2008‚ May). WHEN WINNING IS EVERYTHING. Harvard Business Review‚ 86(5)‚ 78-86. Retrieved October 2‚ 2008‚ from Business Source Complete database. Pessimism. (2008). In Merriam-Webster Online Dictionary. Retrieved September
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Intermediate Vocational Course First Year FASHION AND APPAREL DESIGNING Fashion and Garment Making State Institute of Vocational Education Directorate of Intermediate Education Govt of Andhra Pradesh Hyderabad 2005 Fashion and Apparel Designing Author Dr. D. Anitha Associate Professor Department of Apparel & Textiles College of Home Science ANGRAU‚ Hyderabad Editor Dr. A. Sharada Devi Univ. Professor & Head Department of Apparel & Textiles College of Home Science ANGRAU‚ Hyderabad
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Drivers and Barriers of Internet Shopping TABLE OF CONTENTS Executive Summary 3 Chapter 1: Introduction 4 Chapter 2: Literature Review 6 2.1 Uses of The Internet…………………. 6 2.1.1 Electronic Mailing (e-mail) 6 2.1.2 Instant Messaging (IM) 6 2.1.3 Browsing 6 2.1.4 Internet Shopping 6 2.2 Internet Shoppers…………………. 8 2.3 Drivers and Barriers………………… 11 2.3.1 Product/ Website Characteristics 12 2.3.2 Customer Satisfaction 13 2.3.3 Price 13 2.3.4
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