"Manish malhotra" Essays and Research Papers

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    Cyber Crime

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    References: [5] Nilkund Aseef‚ Pamela Davis‚ Manish Mittal‚ Khaled Sedky‚ Ahmed Tolba (2005)‚ Cyber-Criminal Activity and Analysis‚White Paper‚ Group 2. [6] International Telecommunications Union (ITU) (2007). ICT Statistics Database‚ ITU‚ Geneva. Retrieved January 10‚ 2010‚ from http://www.itu.int/ITUD/icteye/Indicators/Indicators

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    References: * Shiv Shivraman‚ Manish Mathur ; India ’s Auto Component Suppliers: New Frontiers in Growth; http://www.atkearney.com/paper/-/asset_publisher/dVxv4Hz2h8bS/content/india-s-auto-component-suppliers-new-frontiers-in-growth/10192; June 2012 * Viral Dholakia; Can India replicate

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    Ocimum Basilicum Analysis

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    The genus Ocimum L. (basil) is a member of the Labiatae family which is an important economic and medicinal herb (Paton‚ Harley and Harley‚ 1999). The seeds of Ocimum basilicum are high in fiber and in some regions in Asia like Iran and India‚ basil seeds are frequently included in beverages (Sharbat) and ice desserts (Faloodeh) for aesthetic purposes as well as a source of dietary fibre (Hosseini-Parvar‚ Matia-Merino‚ Goh‚ Razavi et al.‚ 2010‚ Mäkinen and Pääkkönen‚ 1999). Basil seeds have reasonable

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    References: 1) Naresh K. Malhotra‚ Marketing Research- An Applied Orientation‚ 3rd Edition 2) Anita Goyal and N.P. Singh‚ “Consumer perception about fast food in India: an exploratory study” 3) Andrea Freeman‚ “fast Food oppression through poor nutrition”’ California Law Review

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    Project Report on Gna

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    REPORT ON SUMmer Training AT GURU NANAK AUTO ENTERPRISES LTD SUBMITTED TO: SUBMITTED BY: MRS.PALLAVI DAWRA DIPANSHU MALHOTRA MR.PANKAJ MAINI MBA Vision | TO BECOME A HIGHLY GROWTH ORIENTED COMPANY BASED ON STRONG BUSINESS FUNDAMENTALS |   | Mission | TO BECOME THE NUMBER ONE IN MACHINED FORGINGS IN THE WORLD | |   | In customer driven market‚

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    This case is about the advertising war between two popular health drink brands Horlicks and Complan in India. The war for supremacy between these two brands started as early as in 1960s and had continued ever since. Over the years‚ the brands were involved in aggressive comparative advertising in print and television over attributes such as ingredients‚ protein content‚ growth‚ and flavors. However‚ in late 2008‚ the makers of Horlicks‚ GlaxoSmithKline Consumer Healthcare (GSK)‚ and the makers of

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    Global local fashion

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    Lenge Kotzé (KOT002) Class: Wednesday 16:00 6/21/2013 FTH02/01 DEGREE QUESTION 1 I hereby confirm that this essay doesn’t include any plagiarism and that it is my own work referenced according to the Harvard referencing guide. Lenge Kotzé “The Orient has helped to define the West as its contrasting image‚ idea‚ personality‚ experience.” (Said 1991:2) Issey Miyake and Yohji Yamamoto were among the first non-western designers to be included in the official world of

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    Annual Report of Bajaj

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    Rajiv Bajaj Managing Director Sanjiv Bajaj (Executive Director upto 31 March 2012; Non-Executive Director from 1 April 2012) Kantikumar R Podar Shekhar Bajaj D J Balaji Rao D S Mehta J N Godrej S H Khan Ms Suman Kirloskar Naresh Chandra Nanoo Pamnani Manish Kejriwal P Murari Niraj Bajaj Management Rahul Bajaj Chairman Madhur Bajaj Vice Chairman Rajiv Bajaj Managing Director Sanjiv Bajaj Executive Director (upto 31 March 2012) Pradeep Shrivastava Chief Operating Officer Abraham Joseph Chief Technology

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    Bollywood and Liberalization

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    Bollywood and Liberalization Bollywood as a term has been roughly in vogue for the last four decades and is synonymous to the Hindi film industry of Mumbai‚ formerly Bombay. But not until recently the term Bollywood has become a global phenomenon with the hay days of the economic liberalization or globalization in India since 1991. But before we delve deep into Bollywood‚ it is imperative that we should throw light on the economic phenomena of globalization and its socio-cultural impact on

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    Quo vadis TAM

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    Kim‚ S.S. and Malhotra‚ N.K.‚ "A Longitudinal Model of Continued IS Use: An Integrative View of Four Mechanisms Underlying Postadoption Phenomena‚" Management Science‚ 51‚ 5 (May 2005)‚ 741-755. Kuhn‚ T.S.‚ The Structure of Scientific Revolutions‚ 2nd ed.‚ University of Chicago Press‚ Chicago‚ 1970. Lee‚ Y.‚ K.A. Kozar and K.R.T. Larsen‚ "The Technology Acceptance Model: Past‚ Present‚ and the Future‚" Communications of the AIS‚ 12 (2003)‚ 752-780. Majchrzak‚ A.‚ R.E. Rice‚ A. Malhotra‚ N. King and

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