INTRODUCTION & CHAPTER 1 1. What is the main point of marketing myopia? a. Railroads only saw themselves in the railroad business – not the transportation business; they became product oriented instead of being customer oriented. b. There was not a lack of demand‚ as they claimed; transportation customers just chose cars‚ planes‚ etc. 2. There is no such thing as a commodity. Define yourself broadly and in terms of your customer 3. Working Assumption – managers work to maximize the value of
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Aswath Damodaran 2 THE OBJECTIVE IN CORPORATE FINANCE “If you don’t know where you are going‚ it does’nt maCer how you get there” First Principles 3 Aswath Damodaran 3 The Classical Viewpoint 4 ¨ ¨ ¨ ¨ Van Horne: "In this book‚ we assume that the objecKve of the firm
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Faculty of Economics and Management 21st century challenges Travelling Report Student: Lecturer: 2013 TABLE OF CONTENTS QUESTIONNAIRE 3 INTRODUCTION 5 1. LITERATURE ANALISIS 6 1.1. History of travelling 6 1.2. The purposes of travelling 8 1.3. The most visited places in the world 8 1.4. New technologies in travelling 10 2. DATA ANALYSIS 12 CONCLUSIONS 21 REFERENCES 22 QUESTIONNAIRE Travelling 1. Your gender: * Female * Male 2. Your age: *
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Ethical Dilemmas Case Studies Professional Accountants in Business December 20112 Contents Introduction ...............................................................................................................................3 Case Study 1...............................................................................................................................5 Pressure to overstate stock valuation ...................................................................................5 Case
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Employer branding Branding is absolutely important because it represent company image and reputation to public and needless to say prospective hires. (Minchington‚ 2005) defines employer brand as “The image of your organization as a great place to work”. (Mckinsey‚ 2005) survey and analysis suggest that many organization focus solely on job details functionality when comes to brand themself in such a way as to promote company‟s products and services is not relevant and competitive anymore‚ at the
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Master Thesis in Finance Mergers and Acquisitions Shareholder wealth effects of domestic‚ cross-border‚ and cross-continental mergers and acquisitions 26 November 2009 Abstract This study analyses the differences in short-term shareholder wealth effects of domestic‚ cross-border and cross-continental mergers and acquisitions (M&As). Differences between wealth effects of domestic and cross-border M&As are expected since companies in crossborder M&As face differences in the economic environment
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Smart Antenna Systems for Mobile Communications FINAL REPORT Ivica Stevanovi´‚ Anja Skrivervik and Juan R. Mosig c January 2003 Laboratoire d’Electromagn´tisme et d’Acoustique e Ecole Polytechnique F´d´rale de Lausanne e e CH-1015 Lausanne Suisse http://lemawww.epfl.ch/ ECOLE POLYTECHNIQUE FEDERALE DE LAUSANNE Contents 1 Introduction 1.1 Evolution from Omnidirectional to Smart Antennas 1.1.1 1.1.2 1.1.3 1.2 . . . . . . . . . . . . . . . . . . . 1 4 4 5 5 8 8 10 14 17 17 19 20 21
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SELF-INTEREST‚ ALTRUISM‚ INCENTIVES‚ & AGENCY THEORY Michael C. Jensen Harvard Business School MJensen@hbs.edu Abstract Many scholars‚ business people‚ policy makers‚ and religious leaders are suspicious of self-interest and incentives and often oppose the use of incentives to motivate managers‚ employees‚ public servants‚ or the public itself. I address here some of these issues regarding human nature and organizations raised by Michael Brennan (1994) in “Incentives‚ Rationality‚ and Society
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CHAPTER 12 Intangible Assets ASSIGNMENT CLASSIFICATION TABLE (BY TOPIC) Topics Questions 1. Intangible assets; concepts‚ definitions; items comprising intangible assets. 1‚ 2‚ 3‚ 4‚ 5‚ 6‚ 7‚ 8‚ 9‚ 10‚ 11‚ 12‚ 13‚ 14 2. Patents; franchise; organization costs; trade name. 9‚ 10‚ 13‚ 14‚ 25 3. Goodwill. 4. 5. Brief Exercises Exercises Concepts Problems for Analysis 1‚ 2‚ 3‚ 5‚ 6 1‚ 2‚ 3‚ 4 1‚ 2‚ 3 1‚ 2‚ 3‚ 4‚ 5‚ 7‚ 12‚ 13 4‚ 5‚ 6
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Competitive edge of Vodafone’s strategy Introduction: This report will explore the strategic analysis of Vodafone Plc‚ a world’s biggest mobile network. Firstly‚ history of Vodafone will be explained. Secondly‚ external environment will be examined with the help of PESTLE analysis. Thirdly‚ internal environment will be analyzed for the various key strategies. Fourthly‚ Vodafone’s competitive situation explained with the help of SWOT analysis and finally conclusion about Vodafone strategy with regards
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