widespread outbreak of listeriosis linked to deli meats produced in a Maple Leaf Foods‚ Inc. (Maple Leaf) plant in Toronto‚ Canada. The outbreak claimed over 20 lives and sickened hundreds. This reaction paper will take a deeper look at the crisis‚ analyze the company’s response‚ and address ethical issues related to the case such as responsibility‚ honesty‚ and transparency. Similar cases involving recalls made by Menu Foods‚ Tylenol and Mattel will be discussed as a contrast. Listeriosis
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Table of Contents Company Background Maple leaf foods is one of the leaders in the consumer packaged food industry. Their operations span across Canada‚ the United States‚ United Kingdom‚ Asia‚ and Mexico. A few brands they produce are Schneider’s™‚ and Dempster’s™ which are known worldwide. The company was created in 1961 and the origins can be traced back to Grantham Mills in 1863. There are three groups Maple leaf operates in‚ Meat Products Group‚ Bakery Products Group‚ and Agribusiness
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restructure to become globally competitive? Key Issues External Key Issues (Opportunities & Threats) Limited Growth Opportunities Maple Leaf’s strategy is focused on manufacturing that is globally competitive. For Maple Leaf global competitiveness means being cost competitive through a combination of scale and use of technology and management systems. It also means having industry leading levels of food safety and quality to support strong brands. One part of the strategy is to create Centres of excellence where plants
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Paragraph 1 Maple Leaf Foods Inc.‚ headquarters is in Toronto‚ Ontario‚ Canada‚ and operates through 3 segments‚ Meat Products Group‚ Agribusiness Group‚ and Bakery Products Group. Making the company that of a diversified one. The Meat Products group offers processed packaged meats‚ which sells the products to its retail‚ foodservice‚ industrial and convenience channels‚ under the brand name of Maple Leaf Foods‚ or Schneiders. The Agribusiness Group engages in the animal by-products recycling
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Maple Leaf Foods – Communication Strategy Analysis Post Crisis Introduction to Maple Leaf Foods: Maple Leaf Foods Inc. is a prominent food processing company headquartered in Toronto‚ Canada. Foods holds its motto as commitment to food safety‚ stating that its meat processing facilities are federally inspected and meet the highest standard for food safety. Its major business is processed pork and includes brands such as Squirrel peanut butter and Black Diamond cheese. In the year 2008‚ its employee
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2008‚ a food safety problem swept Canada : Ready-to-eat meat products from Maple Leaf were found to be contaminated by a virulent strain of listeria with an unusual high rate‚ leading to s oaring death reports. It was s aid that two thirds of Maple Leaf meat samples collected from Toronto hospitals and nursing homes tested positive for the pathogen (Cribb‚ 2008). The underlying ethical issues behind the whole thing a roused controvers ies broadly. Maple Leaf‚ the active agent in this case‚ used
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The Products of Maple Leaf Foods Inc. Nowadays an increasing number of people are concerning about food healthiness and food convenience. There are many companies providing various foods to human’s daily lives in the Canada’s market. However‚ which companies are providing food products to meet customer requirements caused heated debate. As a leading food company‚ Maple Leaf Foods Inc. is making health‚ convenient and diversity food products to meet our needs. It is obvious that
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Case 5: Maple Leaf Foods (A): Leading Six Sigma Change Introduction: This case study investigates Maple Leaf Foods’ (MLF)‚ a highly successful diversified corporation‚ proactive approach to the implementation of the rigorous‚ culture penetrating and comprehensive measurement-based philosophy‚ Six Sigma. In fact‚ MLFs’ change champions and "dynamic duo"‚ Michael McCain‚ president and chief executive officer (CEO)‚ and Bruce Miyashita‚ vice-president (VP) Six Sigma‚ unequivocal support‚ confidence
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Case study: Maple Leaf Shoes Ltd. BBA Student name: Teacher name: Date: Contents What’s The Case Maple Leaf Shoes Ltd. was established in 1969 in Mario Mancini. It is one of the key manufacturers of leather and vinyl shoes in Wilmington Ontario. Currently‚ it hires more than 400 employees in its Ontario plant and 380 employees in offices and warehouses all over the world. Robert Clark is the president and chief shareholder
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Maple leaf Foods (MLF) company is based in Toronto‚ Canada with Operation across Canada and in United States‚ United Kingdom‚ Asia and Mexico. Maple Leaf Brand appeared more then 100 years. In 1990‚ Maple Leaf Mills Limited and Canada Packers Inc. merged to form Maple Leaf Foods. In 1995‚ McCain Capital Corporation and the Ontario Teachers’ Pension Plan Board acquired controlling interest in the company Louann Hulsoman‚ a senior manger at Maple Leaf Food’s‚ had asked
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