Industry/market Industry: How many fitness centers? What’s their revenues? Profit margins? Is it growing? Concentrated or not? Market: PMB‚ attendance‚ consumer spending‚ Statistics Canada (average spending) General Trends: Growing? Health trends? Key Competitors: other popular gyms in the area (Nautilus‚ Progym‚ energy cardio) The Fitness Market The fitness market is very large and keeps growing. This market is targeted at anyone who wants to be in shape and is looking to live
Premium Health Health club Physical exercise
Large Corporation driving mom and pop shops out of business Salo Hodge ENG 122: English Composition II Prof. Jan Wellik June 17‚ 2013 Large Corporation driving mom and pop shops out of business In this paper I would be discussing how large Corporation on driving the small businesses and the neighborhood mom and pop shop out of business‚ I will give some of the reason why they are concurring the close and discuss how Wal-Mart is one of the major cause of most of the mom and pop store
Premium Small business Business
Section A Question 1 1.1 There are six components of the macro environment: 1. Political environment 2. Economic environment 3. Social environment 4. Technological environment 5. Legal environment 6. Environmental environment The above components have affected Johnson Matthey as follows: 1.1.1 Political environmental factors Johnson Matthey is a globally operated organisation‚ having operations in more than 30 countries. Therefore alterations in the laws and taxes in the countries
Premium Economics Business Market economy
Case Assignment VikramAdith Raman [61310387] The ideal marketing strategy would have the following mix: Product | * The Wii has the highest market share (42.1%)‚ but the XBox 360 is very close behind (41.1%)‚ while the PS3 is a long way behind (13.9%). The XBox 360 has more hardcore gamers than the other consoles. Therefore‚ given its market share and suitable user base‚ the EPOC product should have a co-branding arrangement with Microsoft and develop the required software for the XBox 360
Premium Xbox 360 Video game console Marketing
Date: 19 October 2011 Subject: New product report --- Bakerlicious shop Breakfast is the building block of our health‚ especially for the teenagers. A fresh and delicious breakfast definitely helps offer essential daily energy and boost working efficiency. However‚ only little choices of breakfast are provided in Chinese University of Hong Kong‚ which certainly reveal a golden market opportunity for the opening of bakery shop. Description of the products and services Fresh breads with distinct
Premium Bread Flour Cake
The perception of the perfect female body image always differs depending on who is asked. To some‚ the ideal body image requires constant transformation whether it is through plastic surgery or artwork such as piercings and tattoos. The body image is perceived as “the picture of our own body which we form in our mind‚ that is to say the way in which the body appears to ourselves”. (eating disorders 87) This perception is believed to have been integrated into the minds of individuals since a young
Premium Female body shape
The purpose of this report is to design and examine a marketing plan for Bursagaz in order to internationalize their business operations by penetrating the Egyptian market. As with the expansion of any business‚ Bursagaz would face many challenges in exporting natural gas to Egyptian households which is their primary target market. In order to ensure a smooth entrance to the business environment of Egypt‚ Bursagaz would have to adopt a standardized product strategy because of the universal nature
Premium Marketing Petroleum Foreign exchange reserves
Question 1 -Market analysis of smoothies market ------------------------------------------------------------------------------------------------------- 1.1 Market size of smoothies market Based on Mintel’s research of UK volume and value sales of smoothies between 2003 and 2008 (referring to Appendix)‚ Figure 1 shows the growth trends of quantity and value sales of smoothies during 2003 and 2008 in UK. As can be seen in Figure 1‚ sales of smoothies have kept in growth since 2003. The growth rate
Premium
The Butcher Shop The Butcher Shop is a restaurant and a bakery all in one and the food is delicious in my opinion. The butcher shop is a great place to enjoy a nice meal with your family and friends and still have some room for dessert. The products that the butcher shop sells to people are‚ for example: Hamburgers‚ French Fries‚ Sodas‚ Steak‚ Pork Chops‚ Ham‚ Turkey‚ Cakes‚ Pies‚ Cookies‚ Donuts‚ Cinnamon Rolls‚ Hash Browns‚ Pancakes‚ Waffles‚ Rolls‚ Muffins‚ Biscuits‚ etc.) My idea of the products
Premium Food Restaurant Nutrition
(A) SWOT Analysis: Strengths – Years of experience working‚ managing and owning a fast food restaurant Good communication skills with customers Friendly attitude with customers and staff Being able to mentor staff as I have years of experience in this field Weaknesses – Health problems Fatigue I have to look after my family which includes young children personally sometimes causing me to work less Opportunities – To franchise and own more fast food
Premium Communication Management Economics