A PROJECT REPORT ON “CUSTOMER RELATIONSHIP MANAGEMENT IN MARUTI DEALERSHIP” FOR “MARUTI WONDER CARS PVT. LTD.” SUBMITTED BY ABHIJEET K. RAUT UNDER THE GUIDANCE OF PROF. - MRS. ASHWINI SOVANI SUBMITTED TO “UNIVERSITY OF PUNE” IN PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE AWARD OF THE DEGREE OF “MASTERS OF MARKETING MANAGEMENT (MMM)” THROUGH VISHWAKARMA INSTITUTE OF MANAGEMENT PUNE-48 ACKNOWLEDGEMENT I express great pleasure in introducing
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Insurance Industry 40 Life Insurance industry 41 Aggregation of Long Term Savings 42 Spread of financial services in rural Areas 43 Long term funds for infrastructure Development of Capital Markets/Economic Growth 44 Employment generation 45 Special Features 46 Growth Potential 47 Phase of transition 47 Chapter 4:Company Profile 49 Management 51 Area of Business 56 KMOM progress till date 65 KMOM-the partnership and Lineage 66 Products 69 Hierarchy of
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MARUTI UDYOG LIMITED – Managing competition successfully Maruti Udyog Limited (MUL) was established in Feb 1981 through an Act of Parliament‚ to meet the growing demand of a personal mode of transport caused by the lack of an efficient public transport system. It was established with the objectives of - modernizing the Indian automobile industry‚ producing fuel efficient vehicles to conserve scarce resources and producing indigenous utility cars for the growing needs of the Indian population. A
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“IF I WERE A CMO AT MARUTI UDYOG LTD” Reason for choosing Maruti Suzuki Maruti Suzuki India Limited has a high brand visibility. It is leading in terms of Market share. However‚ after the economic downturn the growth is slightly sluggish in Automobile industry‚ Maruti being no exception. Also the entry of new companies in the market as also the new products from existing competitors like Honda‚ Hyundai‚ Chevorlet are slowly eating into Maruti’s marketshare
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SITUATIONAL ANALYSIS Michio Suzuki founded Suzuki Loom Works‚ a privately owned loom manufacturing company‚ in 1909 in Hamamatsu‚ Japan. In 1954 it changed its name to Suzuki Motor Company‚ Ltd. Suzuki changed its policy many times according to the market requirements. Suzuki started with introducing its products in Japan and then exporting it to various foreign markets (100 countries). It started off with motorcycles and was now producing trucks & subcompact cars as well. Japan’s voluntary
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TQM IMPLEMENTATION AT PAK SUZUKI MOTORS CO. LTD. Course: Total Quality Management Course In charge: Sir Irfan Submitted by: Ahtisham Iqbal (07) Ayesha Hasan (14) Osama Masood Khan (40) Rabeel Arif Shaikh (43) Saira Farooq (52) Zoheb Hassan Khan (62) Date: 4th December 2011 S. No | CONTENTS | Pg. No | 1234 | Total Quality ManagementPak Suzuki Motor Company LimitedInterview With The Assistant Manager (HR) Of PSMCLAnalysis of TQM At Pak Suzuki Motors Company Limited | 03071013 |
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Summary of the Suzuki Samurai Case Suzuki Loom Works was founded in 1909 in Hamamatsu‚ Japan by Michio Suzuki. The transition from loom manufacturing to motorcycles took around 45 years when in 1954‚ Suzuki Motor Company was formed. After the success of the motorcycle business in 1950s ‚ the company forayed into lightweight cars and trucks‚ with the introduction of “Suzulight”‚the first Japanese car with a two stroke engine in 1961. I n 1964‚ U.S .Suzuki Motor Company Ltd.was formed‚ in the United
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THE SUZUKI HAYABUSA 2015 INTRODUCTION There is always a question comes in everybody minds that‚ which is the fastest bike in the world? The answer lies in this article for those persons. Suzuki Hayabusa is likely to be the fastest bike made by Suzuki Company and even no company has managed to manufacture such a fast bike. Its parts and technology are regularly upgraded to give best performance. The main feature of the 2015 Suzuki is its fresh Monoblock Brembo brake installed on the front wheel
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WEST BENGAL UNIVERSITY OF TECHNOLOGY SUMMER PROJECT REPORT ON MARKET POTENTIAL ANALYSIS TOWARDS INTERNET DATA CARD SPECIAL REFERENCE TO VODAFONE From 20th June 09-5th August 09 BY PROSENJIT.R.SAHA WBUT Regn No: 081670710070 of 2008-2009 WBUT Roll No: 08167009084 MANAGEMENT INSTITUTE OF DURGAPUR Rajbandh 1 PREFACE The MBA course is well structured and integrated course of business studies. The main objective of practical training at MBA level is to develop skill in student by supplement
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About Shinichi Suzuki Suzuki was born on October 17‚ 1898 in Nagoya Japan. Son of violin maker Suzuki attended Nagoya Commercial Arts School‚ because his dad wanted him to take over the violin factory. After High School Suzuki bought a violin and began learning to play. Every teacher he had was impressed at the amount he could teach himself. When Suzuki began teaching he believed that young children could learn music just like they learned to walk and talk. He believed that as long as children
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