Research Proposal Template Please note that instructions (in italics) should be deleted and replaced by the appropriate entries. The word guides are a maximum. The proposal should include a list of references and a timeframe. The word count is 2500 – 3000. 1. Title Give a clear and succinct title‚ indicating the problem area around which the research will be undertaken. 2. Background Include a description of the background to your topic. Explain why you have chosen the topic - give both
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Jeanne Rossomme Department of Marketing‚ College of Business Administration‚ University of Miami‚ Florida‚ USA Keywords Customer satisfaction‚ Business-to-business marketing‚ Industrial marketing‚ Relationship marketing‚ Organizational behaviour‚ Market research Abstract In practice‚ firms measure customer satisfaction using models and theory developed for evaluating the perceptions of individual consumers rather than entire organizations. This paper develops an integrated model of customer satisfaction
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THE RESEARCH PROPOSAL Lesson Objectives The student will be able to: 1. List and describe the chapters and subsections of a research proposal and a research report and their proper order. 2. Describe the characteristics of an appropriate proposal title. 3. Compare and contrast the styles appropriate for (1) a dissertation or thesis‚ (2) a research proposal‚ (3) a research report‚ (4) a professional paper‚ and (5) a journal article. 4. Distinguish (compare and contrast) between assumptions‚
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Writing a Research Proposal 1. Title page a. title should provide a clear idea of the research topic b. has student’s name and ID# c. student’s major d. course name e. professor’s name f. date 2. Table of Contents (covered in point# 9). 3. Write an introductory chapter (includes Introduction‚ Importance of Study‚ Purpose of Study‚ Background‚ Assumptions‚ Delimitations) • Present an overview of the research study. o Explain why the topic
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Research Proposal 1.The Starbucks “Sing Your Own Song Event” 2. The purpose is to answers the central question: How can music contribute to conveying Starbucks’ experience to the Dutch consumer? 3.(a) What is the new concept to be tested? (b) How can music contribute to conveying Starbucks’ experience to the Dutch consumer? (c) Why do people avoid the Starbucks brand? (d) Why do people have an unfavourable attitude towards Starbucks‚ so much so that they avoid the brand
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MKF 9120 MARKETING RESEARCH ASSIGNMENT 3 | Marketing Research Proposal | Facebook | -Fangyin YUAN(24314609)-Han JIANG()-Jieru HE(21216819) | 1. Executive Summary In recent years‚ Facebook has seen a spike in mobile traffic. Mobile usage of its platform has grown rapidly with a massive mobile user base. Despite this large growth in mobile usage‚ Facebook still failed to generate completely satisfaction among its users with the current mobile platform. Therefore‚ Facebook would like to conduct
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RESEARCH PROPOSAL Research Topic: The title of this graduation project (MGT400) will be university/college student’s perception towards fitness service in Klang Valley. Problem Statement: Long ago‚ fitness clubs used to be a place where people make visit solely for the purpose of health improvement and nothing more. However‚ such purpose is no longer valid anymore in today’s dynamic world. In fact‚ many of the people today‚ primarily the young adults‚ are patronizing fitness clubs in a group
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INTRODUCTION This proposal is created to report some internet threats faced by Alex Travel Agency. My research will be done primarily and secondarily‚ through online research as well as collecting questionnaires from customers of the company. Alex travel agency is small business agency‚ located in the market area of Lagos state in Nigeria. Due to their size of the business‚ they mainly focus on sales of ticket. With just 10 members of staffs‚ they serve up to 500 clients. Few years back‚ Alex Travel
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Project Title: A Critical Evaluate the effectiveness of Multicultural Diverse of Work Force in retail industry; a case study on Tesco‚ Plc Objectives. Objectives can be used to analyse and evaluate the literature research‚ on the usefulness and the effectiveness of HRM practices which manage the diverse work force in retail industry. Its main objectives can be given as follows. • To analyse the current HRM approaches used by the organisation for managing the diverse work
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Research Proposal 1. Title: How can effective recruitment and selection of staff impact on growth comparing traditional and modern approaches? 2. Rationale and Research Questions: Employment is a key function of human resource management‚ an omnipresent activity of all companies consequently measuring this against a business’s progress will assemble evidence of how valued the selection methods are regarded within present-day business. This research proposal intends to broaden the knowledge within
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