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The Australian bottled water industry has been growing rapidly over the past decade. Many Australians drink bottled water on a regular basis‚ and on average consumed 21.2 litres per person (Australian Bureau of Statistics) in 2001. The boom in consumption of bottled water has moved the product beyond the niche market and into the mainstream as it has become a staple to many Australians. Many people drink bottled water today simply because they prefer the taste to that of tap water or perceive it
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But while water itself may be simple‚ the business of bottled water is not. It is big‚ complicated and competitive‚ having grown into an almost $ 9 billion a year business in the United States. The business has been built in large part on savvy marketing‚ aimed at convincing consumers that not all water is created equal. The pitch seems to have worked. In the last 30 years‚ bottled water has emerged from virtually nothing to become the No. 2 beverage in the United States‚ behind soft drinks
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Did you know that more than one billion bottles of water end up in California’s landfills each year‚ taking 1‚000 years to biodegrade and leaking toxic additives such as phthalates into the groundwater? Bottled water should be banned from schools all across the U.S. because studies have shown that only about 14% of bottled water makes it to the recycle bin. The other 86% are left to be littered‚ wasted‚ landfilled‚ or incinerated. Bottled water can be found in classrooms by students or teachers.
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Bottled Water and the Environment Bottled water has become an important aspect of human lives. For some of us‚ it’s important to the point where we can say “I can’t live without bottled water!”. This is mainly because of its convenience and the idea of bottled water being more “healthy” than tap water. Bottled water may be easily accessible and maybe even tastier than tap water‚ but is it better for ourselves and the environment in the long run? The consumption of bottled water has increased tremendously
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are always carrying around water bottles. Whether they be in a Tervis Tumblr‚ or in plastic bottle people always have water with them. While people think most people may drink tap water‚ they would be wrong. Most people drink tap water because is it safer for the environment. And it does not take as much water as people think it takes to produce bottled water. And it also is a healthier choice than any other drink‚ even over tap water. Most people think that bottled water is a hazard to the environment
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Thai Nguyen Professor Rai Synthesis Essay Sat‚ Feb 11th 2013 Bottled Water vs. Tap water The rational choices one can make The use of bottle water is a debatable topic. Some people claim that using bottled water is severely damages the environment due to recycling issues. Others‚ however‚ believe that bacteria in tap water are not good for your health. Although both sides of the issues have merit‚ bottled water seems to have some disadvantages due to its negative impacts on the environment
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GROWING AND CREATING A NEW MARKETThe Irish Dairy Market The Danone Way The origin of yogurt Did you know that yogurt was first sold in pharmacies as an aid to digestion? In 1919‚ the sight of so many children in Barcelona suffering from intestinal disorders surprised the entrepreneur Isaac Carasso.At the time he was very interested in the research of Metchnikoff‚ the 1909 Nobel Prize winner‚ on yogurt lactic acid bacteria. Carasso brought some bacterial ‘cultures’‚ from the Pasteur Institute in
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negative effects that bottled water brings into the world. There are many environmental concerns that take place in this world‚ and bottled water is contributing to a large portion of that. In this report‚ we analyzed facts‚ statistics‚ and general rationale to assist Pepsi-Co’s Aquafina to make the world a healthier place. Over the last decade it is noted that Aquafina suffers from negative imagery from select customers concerned with its practices to the production of bottled water onto the environment
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The Bottled Water Industry Threat of entry of new competitors is low. Firstly‚ the competitors that currently exist are large‚ dominating companies who already own a huge market share of the industry. New entrants attempting to enter the market will have compete with established brands such as Coca-Cola‚ PepsiCo‚ and Nestle. These brands have decades of experience in the food & beverage industry‚ have developed brand recognition & loyalty and have achieved low-cost production and distribution
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