4. Market segmentation strategies 4.1 Market segments of passenger motor vehicles Passenger Motor Vehicles can be segmented in various ways according to five major segmentation variables including geographical‚ demographical‚ psychological‚ benefit and behaviourial. The traditional way of segment the car industry is shown below: Mini (e.g. Nissan Micra‚ Seat Marbella) Small (e.g. Fiat Uno‚ Opel Corsa‚ VW Polo‚ Rover Metro) Medium (e.g. Fiat Tipo‚ VW Golf‚ Rover 200) Large (e.g. BMW 3 series
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States of America‚ there was a drastic period‚ when it was not built yet. There were many people who helped to build it in the first place‚ however‚ there was one industry that majored in banking. He goes by his life quote “Go as far as you can see; when you get there‚ you’ll be able to see farther.”. The person that created the banking industry that inspired many people is JP Morgan. John Pierpont Morgan was born on April 12‚ 1837‚ in Hartford‚ Connecticut. His father‚ Junius‚ became a partner in
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Introduction and background of Report The tooth paste industry is one typical model of an oligopoly meaning that it is dominated by a small number of major firms such as Colgate-Palmolive‚ Procter and Gamble and GlaxoSmithKline(Aquafresh) (Industry structures 17. 2008.).The competition among the different companies have always been ferocious with companies launching new products with new features regularly be it whitening toothpaste‚ mouth fresheners toothpaste or economic toothpaste. This is just
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Unless a target market is selected and well researched and understood; whatever a company will produce will not be desired by the consumers as it is not perceived satisfactory or meeting the needs of that specific market. Market segmentation will allow the company to: 1. Be able to match each product with the customer need that it satisfies; different products to meet the different needs. 2. Will better enhance profits‚ as with market segmentation‚ company will be able to price / increase price
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Technology in the Banking Sector in India. How profitable it is for the customer? CONTENTS ABSTRACT………………………………………………………………………..…….……… 3 1. INTRODUCTION……………………………………………………………………… 3 2. OBJECTIVE OF THE PROJECT……………………………………….…………… 4 3. LIMITATION OF THE PROJECT……………………………………..…….……… 4 4. METHODOLOGY………………………………………………………….…….……. 4 5. LITERATURE REVIEW…………………………………………….…….………….. 5 6. DESCRIPTIVE RESEARCH a. Data Collection…………………………………………………………….………
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What case can be made that it was the lack of regulation of the banking sector that led to the financial crisis of 2008-9? What are the new regulatory structures that are being proposed in the US and UK? The preconditions of the 2008-9 crisis were high unemployment‚ high growth which was stimulated partially by foreign investment caused by imbalance of current accounts on the international arena (ie. Huge debt of US and the UK and surplus of China‚ Korea‚ Japan). Large part of the problem was
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Industry News | News on RBI timesofindia.indiatimes.com‚ May 22‚ 2013 Barclays sees more aggressive RBI in cutting rates‚ but slower growth in FY14 The rate of inflation‚ which is falling faster than what was expected even a few months ago‚ has prompted Barclays India to raise the quantum of RBI’s rate cut to 75 basis points (100 basis points = 1 percentage point) in 2013‚ from just 25 bps earlier. However‚ the economists and researchers at Barclays have also cut its economic growth target
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Banking IT Spending Market in APAC 2015-20190280035Banks across the globe are adopting IT solutions to optimize business processes and enhance performance. The implementation of IT in the Banking sector has changed the way banking functions are performed. The Banking IT Spending market in APAC includes expenditure on IT infrastructure by banks. The market is divided into the Retail Banking‚ Corporate Banking‚ and Other Banking sectors. The Banking IT Spending market in APAC is growing at a rapid
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receptive to these western breakfast.(Breakfast Cereal- Singapore‚1)Datamonitor states that by definition the breakfast cereal market consists of hot breakfast and ready-to-eat (RTE) cereals. In Singapore alone‚ the breakfast cereal market in 2008 is generated a retail value of $38 million a 4% increase from 2007. Unlike other countries‚ where Kellogg has the majority of the market share‚ in Singapore‚ Nestle comes in first with 29%‚ followed by Kraft foods then Quaker Oats co. at 18.8%.(Breakfast Cereal-
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Leading Determinants of Dividend Policy: A Case Study of Indian Banking Industry ABSTRACT: Dividend policy is a critical decision area in the field of finance. The subject of corporate dividend policy has captivated finance scholars for a long time‚ resulting in intensive theoretical modeling and empirical investigation. But several questions related to dividend decisions remain perplexing because of diverse and conflicting theories and evermore due to diverse empirical results. This paper attempts
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