TRƯỜNG ĐẠI HỌC HÀ NỘI KHOA ĐÀO TẠO SAU ĐẠI HỌC TIỂU LUẬN MÔN HỌC Tên môn học: ELT MATERIALS EVALUATION AND DEVELOPMENT Mã môn học: 5121 Giảng viên: NGUYỄN VĂN KỶ‚ M.A. Học viên: NGUYỄN THỊ THÚY HẰNG Lớp: 2701- 21 Mã số HV: 2187010018 Điện thoại: 0985601136 Tên đề tài: MATERIAL DEVELOPMENT FOR A 120- MINUTE LESSON IN IELTS PREPARATION PROGRAM IELTS WRITING TASK 1- BAR CHART DESCRIPTION Thời hạn nộp bài: 14/2/2014 Ngày nộp bài: 14/2/2014 Cam đoan: Tôi xin cam đoan‚ đây là công trình
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Analysis by: Smarties team Marketing Strategies of the Mass-Market Chocolate Industry This report evaluates the marketing strategies that are common in the UK mass market chocolate industry by focusing on four brands: Cadbury‚ Galaxy‚ Kit Kat and Maltesers EXECUTIVE SUMMARY This report is an evaluation of the marketing strategies used in the mass-market chocolate confection industry in the United Kingdom (UK). The four brands this report studies in detail are Cadbury‚ Galaxy‚ Kit Kat
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CHAPTER 1: INTRODUCTION 1.1 Background of Study The use‚ acceptance‚ adoption and application of internet technology to businesses to boast their performances are not something new. Saffu et al.‚ (2008)‚ states that there has been a significant increase in the use and application of e-commerce in businesses in the past decade. E-commerce has benefits such as reduction in costs‚ increased business opportunities‚ reduced lead time and providing more personalized service to the customers (Turban et
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Segmentation/Targeting and Positioning Key marketing strategy decision making: How to divide up markets into meaningful customer groups (market segmentation)‚ choose which customer groups to serve (target marketing)‚ and created marketing offers that best serve targeted customers (positioning). A target market consists of a set of buyers who share common needs or characteristics that the company decides to serve. First Segmentation Example: 1 Sony 2 Instead of product managers‚ now
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What are the top three most critical challenges Disney will address this year? Challenges are inevitable for any business looking to stay on top of the dreaded fiscal cliff. Disney has three challenges this year that they will be tackling head-on. First‚ as the Walt Disney Company official press release from July 12‚ 2013 states‚ “New York‚ NY & Burbank‚ Calif.‚ July 12‚ 2013 – 21st Century Fox‚ NBCUniversal and The Walt Disney Company today jointly announced that they will maintain their respective
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Mujtaba Zafar 10/15/14 Michael Hadjiargyrou Bio 440 Answers only: Alignment statistics for match #1 Score Expect Identities Gaps Strand 385 bits(208) 2e-103 229/238(96%) 5/238(2%) Plus/Plus Query 1 AGTTATCATGGCCTCCCAAACCACTCACAAAGAAGAAAAAGAGTTTCCAGGAACTAGAAG 60 ||||||||||||||||||||||||||||||||||| |||||||||||||||||||||||| Sbjct 2774 AGTTATCATGGCCTCCCAAACCACTCACAAAGAAG-AAAAGAGTTTCCAGGAACTAGAAG 2832 Query 61 ATGATTTAG
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Literature Survey………...……………………………………………………………..9 1.3 Problem Definition……………………………………………………………….10 1.4 Drawback of other recognition system.…………………………………………..10 1.5 Analysis of the problem…………………………………………………………………..11 1.6 Proposed solution Strategy………………………………………………………………..11 1.7 Advantages and Dis-advantages of Other
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exhibits and the footnotes. The information in the fine print is relevant. The Fashion Channel 1. What are the pros and cons of the three segmentation scenarios? Read carefully the case and make a list of the pros and cons of each segmentation scenario. Use the following table to summarize your findings. | Scenario 1: Broad-based Segmentation Targeting | Scenario 2: Fashionista focus | Scenario 3: Fashionistas + Planners/Shoppers | Pros | * Mixed based audience. * Investment
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When Jack Welch was named CEO of General Electric‚ Welch saw a company in trouble even though the business world saw GE as an intrinsically healthy corporation‚ secure in its position as a world industrial leader. Welch knew that the company was too large to fail yet GE was too unwieldy to adapt for further growth. The changes he instituted restructured and revolutionized GE and made Welch the most respected CEO in business today. After reading the book there were three parts that really stood
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Actually‚ as the high complexity of consumers today‚ marketers seldom use only one segmentation method to segments the whole market. Thus‚ we found that Tao Bao and eBay are tending to use multiple aspects‚ but it also has the most influential segmentation. First‚ in geographic segmentation‚ e-Bay segments the market based on the nation. For example‚ the apps will suggest the most popular products in different nations due to distinct preferences such as the clothes‚ shoes and accessories in the front
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