Factory Address : - 7-Lati plot‚ Moon Nagar Chowk‚ Rajnagar Road‚ Morbi-363 641 (Guj.) Reg. Office Address : - As above‚ Year of Establishment : - 2013 Form of Organization : - Partnership firm Size of unit : - Small scale industries Name of product : - Paver Block making Machines Brand Name : - Accelerate Main purpose : - Customer satisfaction & Profit maximization Bankers : - HDFC bank Working hour : - 8 Hours per day Days off : - Every Wednesday Area Covered
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Research Brief: Project Name Just fill in the space under each heading‚ save the document‚ and away you go! The orange boxes can be deleted. You can save this document as a template and then it will be ready to be used again. Background Type your background here Business objectives Type your business objectives here Marketing objectives Type your marketing objectives here. If you have some other kind of objectives (i.e. not marketing)‚ you could change the
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The objectives of Human Resource Department are Human Resource Planning‚ Recruitment and Selection‚ Training and Development‚ Career planning‚ Transfer and Promotion‚ Risk Management‚ Performance Appraisal and so on. Each objective needs special attention and proper planning and implementation. For every organisation it is important to have a right person on a right job. Recruitment and Selection plays a vital role in this situation. Shortage of skills and the use of new technology are putting
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MKTG 390‚ Exam 3 1. Marketers often mislead consumers by misrepresenting marketing research findings in ads and sales presentations. What are six ways in which they do this? (1). Incomplete or misleading reporting of survey or product testing results; (2).Reporting only the percentage of survey respondents answering in a given way (for example‚ “55% of those surveyed said....”) but not the absolute numbers or the sample size; (3). Misleading specification of the competitors tested in reported
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Recruitment and Selection Case Study You are the recruiter for Company ABC. Your company is one of the leading and most innovative organizations in the retail consumer goods industry. The Vice of Marketing (the hiring manager) of the organization just received notice that her Director of Marketing for a glove accessories product line will be leaving at the end of July‚ 2009. As the recruiter‚ it will be your responsibility to work with the hiring manager to identify a diverse candidate pool
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INDEX 1 Introduction 2 Literature review 3 Company Profile 4 Objectives 5 Recruitment and Selection 6 Conclusions 7 Bibliographies INTRODUCTION The study is on recruitment and selection of human resource which is the movable asset of the company. In today ’s rapidly changing business environment‚ organizations have to respond quickly to requirements for people. Hence‚ it is important to have a well-defined recruitment policy in place‚ which can be executed effectively to get
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This report has been commissioned by James Armstrong of Hobby Star Marketing to critically analyse and evaluate the Fan Expo Canada event. A general overview of the event will be provided as well as the event category it falls under and the implications of this. The event will then be analysed in terms of its social impact‚ the stakeholders involved and economic implications. This report is limited to the event information available on the internet and in the prescribed text for theory based arguments
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Table of contents Introduction 3 1 Naming and Packaging: marketing mix tools of the product 4 1.1 The products levels 4 1.2 Naming 5 1.2.1 The visual distinctiveness of a brand 5 1.2.2 Selecting the right name 6 1.3 Packaging 7 1.3.1 Definition 7 1.3.2 The functions of packaging 7 1.3.3 The importance of packaging 8 2 Packaging and Naming for the energy drink industry 9 2.1 Industry overview 9 2.1.1 Leading brands on the Australian market 10 2.1.2 Target market of the energy drinks
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allotted job 4 1.1 Job selected: 4 1.1.2 Explanation : 4 1.1.3 Overall Responsibilities 4 1.1.4 Employee Relations 4 1.2 Organization selected 5 2-Job description 5 2.1 Job summary 5 2.2 List of tasks statement for the job: 5 2.3 List of KSAOs and their link to the job: 7 2.4 Analysis: techniques used / required for analyzing the particular job and along with job design technique 7 1-Brief narrative of the selected organization and allotted job 1.1 Job selected: Human resource
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What is Market Research ? Market research is any organized effort to gather information about markets or customers. It is a very important component of business strategy.[1] The term is commonly interchanged with marketing research; however‚ expert practitioners may wish to draw a distinction‚ in that marketing research is concerned specifically about marketing processes‚ while market research is concerned specifically with markets.[2] Market Research is the key factor to get advantage over competitors
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